Ep44. The AI agent: Your new user and how to optimise their experience
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Summary
In this episode, Lucy Collins interviews Ed Whicher about the impact of AI on web design, SEO, and user experience. They explore how AI agents work, their current capabilities, and practical steps for website owners to prepare for an AI-driven future.
Takeaways
- AI bots now make up more than half of web traffic
- AI agents can perform structured, repetitive tasks efficiently
- Trust and context are critical when deploying AI agents
- Websites need to focus on accessibility and SEO for AI compatibility
- Rushing AI integration can lead to costly mistakes
Sound bites
“The traffic to websites is now more bots than it is humans.”
“For every one human, there’ll be a thousand agents on your site.”
“An agent takes the same brain and applies it to lots of different things.”
“Agents are really good at the heavy lifting work.”
Find out more about Ed here...
Bouncing Bean: https://bouncingbean.uk/
Sort my site: https://sortmy.site
LinkedIn:
https://www.linkedin.com/company/bouncingbean
https://www.linkedin.com/in/edwhicher/
https://www.linkedin.com/in/clara-whicher-grant-6353b634/