Ep. 85 Beyond Amazon: How to Win on Walmart & Scale Multichannel with Michal Chapnick
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Amazon sellers know they should expand beyond Amazon, but adding another marketplace can quickly mean more listings, more software, and more work.
In this episode of The eCom Growth Show, Danan Coleman is joined by Michal Chapnick, eCommerce entrepreneur and Walmart marketplace expert, to discuss what it really takes to succeed on Walmart and scale across multiple sales channels.
Michal breaks down why Amazon strategies don't always translate to Walmart, how to approach Walmart keyword research and listings, what helps brands rank, and how Crazy Vendor can simplify multichannel operations through listings, fulfillment, automation, and reimbursements.
🔗 CONNECT WITH MICHAL CHAPNICK
LinkedIn: https://www.linkedin.com/in/michal-chapnick/
Facebook: https://web.facebook.com/groups/sellingonwalmartmarketplace
YouTube: https://www.youtube.com/@crazyvendorOfficial
🎁 SPECIAL OFFER
Try Crazy Vendor free for 21 days using code DANAN.
Crazy Vendor: https://crazyvendor.io
⌛ TIMESTAMPS
00:00 – Introduction
01:36 – Meet Michal Chapnick
02:28 – Biggest mistakes Amazon sellers make on Walmart
04:28 – Walmart keyword research
09:28 – Is Walmart still a blue ocean?
12:14 – Why multichannel selling matters
15:35 – Which marketplaces should brands prioritize?
17:14 – How to win on Walmart
18:22 – Getting reviews on Walmart
20:18 – Creating listings with Crazy Vendor
23:22 – How Walmart supports growing brands
25:22 – Simplifying multichannel operations
27:07 – Crazy Vendor free trial & reimbursements
28:13 – Why sellers should expand beyond Amazon
#TheeComGrowthShow #WalmartMarketplace #CrazyVendor
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👋 ABOUT DANAN
Danan Coleman is an expert in the Amazon space. He has been actively selling on Amazon since 2010 and working in the SaaS and service network for Amazon sellers since 2018. After helping companies like ManageByStats and Carbon6 scale and sell, he founded eCom Triage to solve the complicated, seemingly impossible problems sellers face like removing negative reviews. He also cofounded Catalog Defender to catch the critical, detrimental changes that hit product detail pages. He also consults for both brands and agencies across the Amazon space.
#AmazonFBA #AmazonSellers #Ecommerce #AmazonSeller #FBA #EcommerceTips #AmazonBusiness #OnlineSelling #AmazonReviews