I put all my effort into building an amazing course and thought that alone would be enough. Well, it wasn't- and it cost me a year or two of spinning my wheels before anything sold.

In this episode, I'm breaking down everything I wish I knew before I ever tried to sell an online course. After almost ten years of doing this (eight of them actually profitable), I've learned the hard way what makes some courses actually sell while others just sit there. This one's for anyone who has an online course idea, is building one right now, or already has one that isn't converting the way they hoped.

In This Episode, I Cover:

• Why a great course is almost never enough to make it sell on its own
• The real reason people buy a course (and it's NOT the content inside it)
• Why cramming in more modules and bonuses usually backfires
• Why pricing based on your hours of video is quietly costing you money
• The uncomfortable truth about giving away your best material for free
• Why your first launch is guaranteed to teach you more than it earns you
• The one thing that can quietly wipe out your course business's profit margins

FREE Resources to Grow Your Online Business:

Free Audio Course ($100K Method): https://www.gillianperkins.com/100k-method-signup

Small Business 101 (Free Course): https://gillianperkins.com/free-training-small-business-101/

Work with Gillian Perkins:

$100K Mastermind: https://gillianperkins.com/100k-mastermind

Startup Society: https://startupsociety.com

Connect with Gillian:

Website: https://gillianperkins.com

Instagram: https://www.instagram.com/gillianzperkins/

Screenshot this episode, share it to your Instagram Stories, and tag @gillianzperkins — I love seeing which lessons resonate most.

Until next week — stay focused and take action.