Ep. 29 - Powerless to Powerful: Law Marketing that Works
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Ep. 29 - Powerless to Powerful: Law Marketing that Works
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In this episode of Practical and Positive Leadership, Monica May Dunn sits down with Gary Johnson for a powerful conversation on what it really takes to market a law firm with intention, clarity, and results.
From redefining what “marketing” actually means for attorneys, to breaking down the mindset shifts required to attract ideal clients, Gary shares a practical, no-fluff approach to building a thriving legal practice.
He and Monica dive into:
How to attract the right clients — not just more clients
The biggest marketing mistakes attorneys make (and how to avoid them)
Practical strategies to build trust, credibility, and authority in your market
How to create sustainable growth without feeling salesy or inauthentic
🎧 Tune in for actionable insights on law firm marketing that actually works — and how to move from powerless to powerful in growing your practice.