• Ep 21: Scaling CS through Partnership with Paul Abdool and Franz Schrepf

  • 2025/02/25
  • 再生時間: 53 分
  • ポッドキャスト

Ep 21: Scaling CS through Partnership with Paul Abdool and Franz Schrepf

  • サマリー

  • In this episode of Spotlight LinkedIn Live, Emma Lo sits down with Paul Abdool and Franz-Josef Schrepf, two powerhouse partnership leaders, to uncover what truly drives successful partner ecosystems in B2B SaaS.


    🎯 What you’ll learn:

    • The 5 layers of partnerships—from brand deals to strategic alliances
    • The 4C’s framework to evaluate partnership fit
    • How Customer Success + Partnerships create a winning GTM motion
    • Why channel conflicts happen (and how to prevent them)
    • The future of partner-led growth in SaaS


    💡 Pro Tip: If your partnership program isn’t driving revenue, you’re missing the point. Learn how to align partnerships with real business outcomes.


    Read more in Franz's "The Book on Partnerships" on Amazon

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あらすじ・解説

In this episode of Spotlight LinkedIn Live, Emma Lo sits down with Paul Abdool and Franz-Josef Schrepf, two powerhouse partnership leaders, to uncover what truly drives successful partner ecosystems in B2B SaaS.


🎯 What you’ll learn:

  • The 5 layers of partnerships—from brand deals to strategic alliances
  • The 4C’s framework to evaluate partnership fit
  • How Customer Success + Partnerships create a winning GTM motion
  • Why channel conflicts happen (and how to prevent them)
  • The future of partner-led growth in SaaS


💡 Pro Tip: If your partnership program isn’t driving revenue, you’re missing the point. Learn how to align partnerships with real business outcomes.


Read more in Franz's "The Book on Partnerships" on Amazon

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