Ep 16 — Executive Coach Corner — Why High-Ticket Success Triggers Terror
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Ep 16 — Executive Coach Corner — Why High-Ticket Success Triggers Terror
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A summary of a recent Executive Coach Corner session on the fear that shows up the moment you start charging real money — and how to coach through it. It opens with a familiar terror: pricing a new offer and immediately deciding you've charged "too much," which, as the room points out, usually says more about your inner world than the number does. From there it turns to the high-ticket sales conversation itself: why naming the price early does helpful filtering, how value framing on your website and intake can get clients to sell themselves before the call ever happens, and the reframe that flips everything — you're asking what it costs, the coach is asking what NOT doing it costs (think missing Tesla or Bitcoin early). You'll hear why coaching is an investment in future value rather than an expense, sharp questions for handling objections ("what would need to be true to decide today?", "what's on the other side of no?"), and why underpricing just breeds resentment on both sides. Inside CORAL shares summaries of the live sessions our members get every week. CORAL is a private, application-only community for people who work for themselves — founders, operators, and creators. Not a member yet? Apply to join at coral.vip.