Tekmetric transformed my shop. Plain and simple. Want that for yours? Touch HERE

Turnkey Marketing takes the stress of doing something I'm not good at off my plate. And gives it to someone who is. Click HERE for more.

Tired of your shop’s social media looking like every other repair shop on the internet? Stand out with 47 Consulting. Learn more HERE

Send your service advisor to hands down the BEST service advisor training in the industry (even other coaching companies agree). It's Elite Worldwide's Masters Program. The next one is happening in Dallas Texas, September 10-12. Learn more HERE

When I used the maintenance tool for the fist time with Detect Auto, my mind was blown. My advisors had the same reaction - and then SO MUCH MORE TIME. Learn more about Detect Auto and book a free demo now!

Mike Allen and Bryan Pollock sit down with Avern Collins to find out what it actually takes to build a legitimate, profitable mobile mechanic business instead of becoming another guy fixing cars out of the back of a truck. Avern breaks down why he charges nearly $250 upfront for diagnostics, how professional branding and communication help him avoid competing on price, what a productive mobile technician can generate in revenue, and why knowing which jobs to turn down is just as important as knowing how to fix cars. The conversation also gets into $250–$300 labor rates, technician hiring, customer expectations, mobile-mechanic stereotypes, and why shop owners need to stop letting ego turn every nightmare vehicle into a personal challenge.

Timestamps:
00:00 – Aftermarket Parts Aren’t What They Used to Be
00:57 – Bald Heads, Hairlines & Pollock’s Hair Polish
05:24 – Meet Avern Collins: Building a Mobile Repair Business
06:56 – Why So Many Mobile Mechanics Fail
08:15 – Why Avern Never Wanted a Brick-and-Mortar Shop
10:05 – Escaping the “Cheap Mobile Mechanic” Reputation
11:29 – Why Avern Refuses to Do Free Diagnostics
12:28 – $250 Before the Mechanic Even Shows Up
17:18 – Customer Communication Like Amazon and DoorDash
27:42 – Teaching Mobile Mechanics to Run a Real Business
34:21 – Why Professionalism Changes What Customers Will Pay
36:58 – $250–$300 an Hour for Mobile Auto Repair
38:00 – Why Great Mobile Technicians Are So Hard to Find
43:14 – When Should Kids Get Their First Phone?
49:49 – How Much Revenue Can One Mobile Mechanic Produce?
50:30 – Stop Saying Yes to Every Repair
51:27 – Stop Trying to Be the Hero Shop
54:06 – Why Nightmare Cars Should Cost More to Diagnose
54:46 – Why Avern Won’t Work Behind Other Mechanics
57:13 – Sometimes the Best Business Decision Is Saying No