Every entrepreneur wants more customers. Few are willing to do what it really takes to earn their trust. In this episode, marketing and sales expert Marcus Sheridan joins John and Rich to share the communication playbook that helped him turn a struggling pool company into a multi-million dollar brand.

Marcus reveals the "Big Five" questions every buyer is thinking about but most businesses avoid: cost, problems, comparisons, reviews, and best-of lists. He explains why answering these questions honestly is the fastest way to build authority and close more deals.

You will also learn Marcus’s storytelling framework, his question-only sales technique, and a powerful tool for handling objections called the pushback pivot. Whether you are leading a team, creating content, or closing deals, these strategies will help you connect faster, sell more effectively, and stand out in your market.

This episode is not about gimmicks. It is about mastering communication that builds trust and drives long-term growth.

Listen now and get practical tools you can start using today.

Entrepreneurs, are you living in a fishbowl without even knowing it? In this episode of the Entrepreneurs United Podcast, Tim Regan, author of Shatter Your Fishbowl, and his daughter Madeline share powerful lessons on breaking free from scarcity, embracing risk, and living the Two Comma Life.

Tim opens up about the fears that once held him back, how he shattered his own fishbowls, and why abundance always trumps scarcity. Madeline offers her perspective as the next generation, showing how one person’s breakthrough can inspire an entire family to dream bigger.

If you are ready to step outside your limits and build a business and life filled with freedom, generosity, and abundance, this father–daughter conversation will show you the way.

Why is the Dead Sea dead? Because nothing flows in, and nothing flows out. In this episode, John St. Pierre and Rich Hoffmann use this powerful metaphor to explore why relationships, both personal and professional, stagnate without movement.

They dig into the tough questions every entrepreneur should ask: Who is adding value to your circle, and who is quietly draining it? How do you know when it is time to bring in fresh perspectives or let someone go? And what happens to your business when you hold onto the wrong people for too long?

From the importance of pre-judging where to invest your time, to why inviting someone new to coffee could change your future, John and Rich share candid stories and actionable insights you can apply immediately.

If you have ever felt stuck with your team, your network, or your relationships, this conversation will challenge you to rethink how you manage your inner circle and your business growth.

00:00 Introduction: Vetting People in Our Lives

00:39 Personal Relationships: The Dead Sea Analogy

02:23 Judgment and Prejudice in Relationships

05:28 Building New Relationships: Challenges and Reflections

15:34 Business Relationships: The Importance of New Blood

21:57 Conclusion: Networking and Personal Growth

🎧 Listen now to learn how to keep the water flowing, avoid stagnation, and build the kind of network that fuels success.