In this Season 1 finale of Earn It, Jen is joined by Adler PR client, Adam Strecker, CEO and founding partner of Hi Noon Hospitality, the locally-owned restaurant group behind Valley favorites Buck & Rider, Ingo’s Tasty Food, and its newest concept, Pinyon Coastal Mediterranean.

Born and raised in New Orleans, Adam’s passion for food started early and was shaped by his love of fishing, cooking, and hospitality. After joining the military to pay for college, he earned a degree in Hospitality Management from the University of New Orleans and went on to spend a decade with Hillstone Restaurant Group before joining LGO Hospitality. Over 15 years with LGO, Adam rose to Partner, COO, and President, while co-founding Buck & Rider and Ingo’s along the way.

In this episode, Adam shares how a relentless commitment to quality, consistency, and craft has guided every stage of his career, from opening a single restaurant to thoughtfully scaling multiple concepts without cutting corners. He discusses the discipline required to grow a local restaurant group, why design details and service standards matter just as much as the menu, and how Hi Noon Hospitality continues to build brands that stand the test of time.

If you’re an entrepreneur or aspiring restaurateur, this episode is packed with wisdom gained from decades of working in all aspects of the restaurant industry and offers a behind-the-scenes look at what is required to create standout restaurant concepts. This conversation with Adam is another lesson in what it takes to earn long-term success and is an amazing listen to close out 2025 and the first season of this podcast.

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"Joey Boy" Rodriguez, host of The Morning Mess radio show on LIVE 101.5 Phoenix, joins the show for a fun episode about his long career in local radio.

Joey was born in Philly, grew up in S. CA and then relocated to Phoenix which he has called home for many years. He has worked in radio for a long time, getting his start at Power 106 in Los Angeles, working at Q104.7 in Ventura (close to my hometown) before moving to Phoenix in 2002 and ultimately joining Live 101.5 in 2013.

The Morning Mess was created in 2014 with Joey Boy as the ringleader and, although it has evolved significantly over the years, it is still going strong as one of the top morning radio shows in Phoenix.

Joey is a proud Puerto Rican and dad of a blended family and is never afraid to share stories about his kids on social media and through his popular YouTube channel Rollin with Rodriguez.

Tune in to this episode for more about Joey Boy's story, diverse background and passion for radio, along with the some important lessons he's learned over the years, like prioritizing quality of life over money.

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Dr. Bryan Gawley, one of Phoenix and Scottsdale’s premier plastic surgeons, joins the show today as the first Adler PR client guest on Earn It. Dr. Gawley is the founder of both MD Plastic Surgery in Scottsdale and MDSkin Lounge, a med spa with locations in Arcadia, N. Scottsdale and Park City, Utah. He specializes in cosmetic and reconstructive surgery of the breast, body, and face and combines his extensive training and state-of-the-art technology to provide his patients with personalized care and natural results.

Dr. Gawley has more than 13 years of advanced education and training. He is board-certified by the American Board of Plastic Surgery and completed a 5-year accredited plastic surgery residency program at the University of Texas, Galveston. During his residency, he also completed the externship at the M.D. Anderson Cancer Center.

Dr. Gawley is one of Arizona’s leading experts in cosmetic facial surgery and provides unparalleled facial rejuvenation through his signature G|Restore treatment. He also is one of the top cosmetic and reconstructive breast surgeons in the Valley and prides himself on helping breast cancer patients regain their sense of wholeness following mastectomy. In recognition of his accomplishments and excellence in plastic surgery, Dr. Gawley has been voted one of Phoenix Magazine’s Top Doctors for more than 10 years running and been recognized with numerous other prestigious industry and top doctor awards. His comprehensive training, focus on patient care, and outstanding results have made Dr. Gawley one the most sought-after plastic surgeons in the Valley.

For more information about Dr. Gawley and his plastic surgery practice, visit gawleyplasticsurgery.com.

For more information about MDSkin, visit mdskinlounge.com.

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It was only a matter of time before I had my husband as a guest on the show and today’s the day!

Dallas McLaughlin is a digital marketing leader and the founder of Dallas McLaughlin Digital Marketing. With more than 12 years of experience in full-service advertising agencies, Dallas has worked with businesses and marketing teams across a variety of industries, including travel, hospitality, e-commerce, retail, finance and nonprofits. There, he was responsible for hiring and managing teams, building standard operating procedures, and leading the development and execution of full-funnel digital marketing strategies, all of which helped businesses achieve their annual growth goals.

Four and half years ago, Dallas left his career in traditional agencies to start his own business, Dallas McLaughlin Digital Marketing, which offers paid search, paid social media, streaming and programmatic display. His business model is direct-to-expert and provides tailored strategies aligned with client goals, with transparent pricing and cancel anytime contracts. Today, Dallas manages millions of dollars in annual ad spend for over a dozen clients, operating across the full sales funnel to deliver exceptional results.

Dallas is a Google Certified Premier Partner, which is awarded to only the top 3% of US Agencies, and he also was recognized as the 2023 winner of the American Marketing Association’s Best Digital Marketing Campaign. He’s been featured on major industry sites including Entrepreneur, Inc, Simply Measured and Kissmetrics and was a guest on the TED Original Podcast, WorkLife with Adam Grant. Dallas is a digital marketing industry leader, early adopter of AI, and one of the smartest people I know, which is one of the reasons I married him.

Tune into this episode to hear Dallas' digital marketing expertise, insights and unconventional way of thinking, along with some NEW NEWS...an exciting announcement about his latest venture!

For more information about Dallas McLaughlin Digital Marketing, visit dallasmclaughlin.com.

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This episode mixes it up a bit to talk about one of the most important aspects of starting and running a business – finances. Chris Fallon, the founder of Phoenix-based accounting firm, Numbers Matter, and my CPA, joins the show to discuss all the ins and outs of business budgeting, bookkeeping, accounting, payroll, taxes, retirement planning and more.

As someone who majored in English and is definitely more right-brained, numbers and accounting is not my strong suit and initially was one of the most daunting aspects of being a new business owner. I went through three CPAs before finally finding Chris because I didn’t know exactly what I needed or the right questions to ask. As an entrepreneur himself, Chris has an innate understanding of business accounting and is passionate about helping other entrepreneurs achieve their financial dreams.

Chris has more than 30 years of financial experience and obtained his B.S. and MBA from Gannon University. He founded Numbers Matter in 2006, which he rebranded in 2017. Chris has worked with a wide range of businesses, from real estate and brick-and-mortar retail to manufacturing and nonprofits, providing full-service accounting solutions that go beyond the numbers.

Tune in to hear Chris' valuable insights and visit nmaab.com for more information about his company's services.

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Have you ever wondered what it's like to be on live TV? Darrell J. Cunningham shares a behind-the-scenes look at what goes into hosting and producing local lifestyle show, Your Life Arizona. Darrell is an accomplished reporter, producer, and content creator and one of the most motivated, energetic, determined and personable people you’ll ever meet.

He was born and raised in Pensacola, Florida and is a first generation college student. He earned a bachelor of science degree in communications from Florida State University, a master of arts degree in new media journalism from Full Sail University, and a master of science degree in broadcast and digital journalism from Syracuse University. Darrell started his broadcast journalism career in Tallahassee, FL and went on to Capitol Hill in Washington DC before moving to Phoenix to join Arizona’s Family. When he’s not at work, he enjoys time with his gentle giant great Dane, volunteering at community events, exploring Arizona, traveling and gaming.

This inspiring episode dives into the importance of storytelling, authenticity, going to therapy and, most importantly, never giving up!

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McKenna Wesley is the creator behind The Bubbly Blonde, a fashion, lifestyle, beauty, and travel platform that has grown to more than 1.6 million followers across Instagram, TikTok, LTK, and Pinterest. She’s been a professional model since she was six weeks old and was previously signed with LA Models and New York Model Management. Her early start in the fashion world gave her a strong foundation that later led to the creation of The Bubbly Blonde in 2014.

Now a full-time lifestyle influencer, McKenna regularly partners with big brands, including Lexus International, Four Seasons, Waldorf Astoria, Virgin Voyages, and Ramy Brook. Through The Bubbly Blonde, McKenna continues to inspire women to lead confident, stylish, and intentional lives.

Tune in to hear McKenna's advice for breaking into the influencer space, what types of posts are getting the most engagement right now, how she keeps up with all the social media algorithm changes, and what's next for The Bubbly Blonde!

Follow McKenna on Instagram: @thebubblyblonde.

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Cynthia Sassi is not only an entrepreneur, but a member of the media and an influencer in her own right. She has been a force in online publishing for more than a decade, working with some of the nation’s most respected brands and publications along the way. She's an authority on the subjects of online publishing, social media, digital marketing, web design, and entrepreneurship. The President and Founder of online magazine Fabulous Arizona (and its parent company Fabulous Media Group), Cynthia is a fixture in the Arizona community. She also is the co-founder of digital marketing agency Say Less Media and luxury travel magazine, Luxe Getaways. In her spare time, Cynthia speaks on subjects ranging from digital media to female entrepreneurship in the 21st Century.

Discover how Cynthia navigated the challenges of entrepreneurship, expanded her brand across multiple states, and the lessons she's learned along the way. Tune in for insights on leadership, the importance of passion, why less is more and the power of building genuine relationships in business. Don't miss this engaging conversation with a true innovator in the media industry and online publishing world.

Follow Cynthia on Instagram at @cynthiasassi and Fabulous Arizona at @fabulousarizona.

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Thank you for tuning into the Earn It podcast. If this episode resonated with you, please leave a review and tell us what you liked about it.

Follow Earn It on Instagram: @earnitpodcast

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Visit adlerpublicrelations.com for more information about Adler PR.