You spent months planning the event. You invested in the booth, the experience, the lighting, the messaging, and getting the right people together. Then the event ends, you post a sizzle reel… and move on.

But what about everything else you could have created while you were there?

In Episode 71 of The Event Marketer’s Toolbox, Chris Dunn sits down with Brendon Hamlin, founder of Hamlin Creative and recurring co-host, and Carter Parrish, senior experiential producer and growth leader at Robotproof, to talk about an opportunity event marketers are still missing: creating content that keeps working after the show closes.

Brendon brings years of television and live event production experience. Carter works on the experiential side, designing and producing experiences that connect people with brands. And Chris brings the exhibitor and business development perspective, including some firsthand examples of where event teams could be doing things differently.

What makes this conversation interesting is that nobody is arguing against the traditional event highlight video. The question is whether we're stopping there when we could be doing so much more.

👉🏼 Join us for more insightful discussions like this by tuning into 'Event Marketer's Toolbox,' where industry leaders share the tools, tactics, and trends driving success in the event world.

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