• E537: Interview with Scott McAfee from MovementX

  • 2025/04/01
  • 再生時間： 44 分
  • ポッドキャスト

E537: Interview with Scott McAfee from MovementX

無料で聴く

ポッドキャストの詳細を見る

  • サマリー

  • In this episode, Scott McAfee, CMO of MovementX, shares insights on marketing in the healthcare space.


    Scott discusses his journey from physical therapist to marketing leader. He explains how MovementX is disrupting traditional physical therapy with a focus on flexibility and work-life balance for practitioners.


    Key topics covered include:


    • Go-to-market strategies for recruiting therapists and patients
    • Effective marketing channels for patient acquisition
    • Leveraging AI tools in marketing while maintaining a human touch
    • Aligning teams around core business metrics
    • Overcoming misconceptions about healthcare marketing


    Scott emphasizes the importance of storytelling, empathy, and solving real customer problems. He offers valuable advice for aspiring marketers on mastering these fundamental skills.
    続きを読む 一部表示

あらすじ・解説

In this episode, Scott McAfee, CMO of MovementX, shares insights on marketing in the healthcare space.


Scott discusses his journey from physical therapist to marketing leader. He explains how MovementX is disrupting traditional physical therapy with a focus on flexibility and work-life balance for practitioners.


Key topics covered include:


  • Go-to-market strategies for recruiting therapists and patients
  • Effective marketing channels for patient acquisition
  • Leveraging AI tools in marketing while maintaining a human touch
  • Aligning teams around core business metrics
  • Overcoming misconceptions about healthcare marketing


Scott emphasizes the importance of storytelling, empathy, and solving real customer problems. He offers valuable advice for aspiring marketers on mastering these fundamental skills.
続きを読む 一部表示

E537: Interview with Scott McAfee from MovementXに寄せられたリスナーの声

カスタマーレビュー：以下のタブを選択することで、他のサイトのレビューをご覧になれます。

Audible.co.jp

Amazon.co.jp
レビューはまだありません。