In this episode of Your Mind Your Business, host Carina McLeod from eCommerce Nurse, sits down with Dr Alison Edgar MBE, author, speaker, and creator of The Entrepreneur's Godmother brand, to dive into the raw reality of overcoming dyslexia, self-doubt, and building a successful speaking and training business from the ground up.

Chapters:

[00:01:00] Introduction and Meeting Dr Alison Edgar

[00:03:45] From Dyslexia Diagnosis to Bestselling Author

[00:12:30] Leaving Corporate and Starting The Entrepreneur's Godmother

[00:25:15] The Seesaw Method and Early Business Struggles

[00:38:20] Building a Team from Day One

[00:47:50] The Power of Behavioral Profiling and Compassionate Leadership

[00:58:30] Achieving the MBE and Honorary Doctorate

[01:10:45] Alison Edgar's Big Balls Time Management System

[01:18:20] Finding Balance and Future Plans

💡 Topics Covered:

✅ Overcoming dyslexia and the internal voice that says "you're not good enough"

✅ Why writing a bestselling book seemed impossible but became a game-changer

✅ The Seesaw Method for starting a business while still employed

✅ Building a team from day one and knowing your strengths and weaknesses

✅ Using behavioral profiling (Insights) to become a compassionate leader despite naturally being "98% red"

✅ The gender pay gap and social mobility challenges in the speaking industry

💪 "We start to believe these negative things about ourselves... I think that's something that I try and conjoin and I just literally, in the words of the final book, I just try and smash it."

🎯 "X amount of days a year times X amount per day equals your target. Are you going to achieve it?"

💎 "You're a 360 of a person. The reason I can be so strong in work is that I'm happy outside work."

📌 If you've ever struggled with self-doubt, wondered if you're "good enough" to start a business, or felt held back by your background—this episode is essential listening. Dr Alison Edgar's journey from a council estate to MBE and Honorary Doctorate proves that belief in yourself and simplicity in execution can create extraordinary results.

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Follow Dr Alison Edgar MBE: linkedin.com/in/dr-alison-edgar

#Entrepreneurship #DrAlisonEdgar #OvercomingDyslexia #YourMindYourBusiness #MBE #HonoraryDoctorate #SocialMobility #TheEntrepreneursGodmother #SpeakerLife #BusinessPodcast #Mindset #TimeManagement #CompasionateLeadership #StartupJourney #BelieveInYourself #WomenInBusiness #GenderPayGap #EntrepreneurPodcast

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