N.O.R.E. & DJ EFN are the Drink Champs. In this episode we chop it up with the legendary, Kwame!

Hip-hop legend Kwame pulls up for a raw and introspective sit-down with the champs. Filmed in the trademark unfiltered style, the conversation turns deeply personal as Kwame reflects on his early rise in hip-hop, the business moves he made along the way, and the creative risks that shaped his legacy.

He shares never-before-heard stories behind iconic records, his relationships with peers, and the pressures of authenticity in an ever-changing industry. Viewers get a front-row seat to his reflections on loyalty, legacy, and the cost of success.

As the drinks flow, the vibe stays lively yet grounded — moments of humor slide into candid disclosures about growing up in New York, dealing with competition, and navigating the line between staying true to yourself and evolving with the culture.

Whether you’re a longtime fan or new to his work, this episode offers rare insight into the mind of an artist who has always played by his own rules. Tune in for laughter, wisdom, and straight talk — only on Drink Champs.

Make some noise for Kwame! 💐💐💐🏆🏆🏆

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N.O.R.E. & DJ EFN are the Drink Champs and we're taking it back to some of the most legendary moments in Drink Champs history Classic interviews, unforgettable stories, and iconic guests who shaped the culture.

In this classic throwback episode of Drink Champs, N.O.R.E. and DJ EFN chop it up with the legendary, Fat Joe, Remy Ma, Papoose, Statik Selektah and more!

The Champs set up shop in the heart of Manhattan at UP NYC Sneaker Boutique, the freshly-opened sneaker mecca of Fat Joe. Surrounded by sneakerheads, hip-hop veterans and sneaker-culture enthusiasts, the energy is electric.

Joining the table are heavyweights: Remy Ma and Papoose bring their Queens-flavored perspective, discussing legacy, street authenticity and the evolving rap game. Fat Joe opens up about his entrepreneurial leap into the sneaker world, balancing legacy in music with business in fashion. DJ Camillo and DJ Nasty jump in with behind-the-scenes stories from the radio and mixtape circuit. Producer / DJ Statik Selektah adds commentary on the beat game and the importance of sound in the culture.

As always with Drink Champs, the drinks flow, the jokes land, and nothing’s off limits. From Puerto Rican pride to Queensbridge roots, from the business of sneakers to the business of bars, this episode serves up unfiltered stories, laughter and insight. If you’re a fan of raw hip-hop conversation in a unique setting, this one delivers.

Make some noise! 💐💐💐🏆🏆🏆

-Originally published on November 10th, 2016

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N.O.R.E. & DJ EFN are the Drink Champs. In this episode we chop it up with the legendary, Ty Dolla $ign!

Ty Dolla $ign pulls up to Drink Champs for a legendary episode full of game, laughter, and West Coast energy. The Champs crack open the bottles as Ty dives deep into his journey from producing in his bedroom to becoming one of the most influential hitmakers in modern music. He talks about crafting timeless hooks, writing for some of the biggest artists in the world, and how his signature sound helped shape a new era of R&B and hip hop.

Ty shares personal stories about his come-up in Los Angeles, the importance of staying versatile, and how collaborating with artists like Ye, Wiz Khalifa, Mustard, YG, and Future turned him into a household name. He breaks down studio sessions, industry politics, and why real musicianship still matters in today’s game. The conversation gets real when he opens up about family, loss, and the pressure of success—while still keeping the vibes high and the jokes flowing in true Drink Champs fashion.

From hit records to hard lessons, Ty Dolla $ign gives flowers, drops gems, and celebrates the culture. This episode is a masterclass in longevity, creativity, and staying true to yourself. If you love music with soul and swagger, this is one you don’t want to miss.

Make some noise for Ty Dolla $ign! 💐💐💐🏆🏆🏆

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N.O.R.E. & DJ EFN are the Drink Champs and we're taking it back to some of the most legendary moments in Drink Champs history Classic interviews, unforgettable stories, and iconic guests who shaped the culture.

In this classic throwback episode of Drink Champs, N.O.R.E. and DJ EFN chop it up with the legendary, DJ Clue and Grafh.

Drink Champs brings two Queens legends to the table — the one and only DJ Clue and the lyrical powerhouse Grafh. In this sit-down with N.O.R.E. and DJ EFN, the conversation dives deep into the mixtape era that changed hip-hop forever. Clue talks about his come-up from Queens streets to becoming one of the most influential DJs in the game, breaking artists and dominating radio with his classic Clue Tapes. Grafh shares his own journey through the industry grind, balancing bars, business, and authenticity in a time when staying real meant everything.

From stories about Roc-A-Fella days and Desert Storm’s golden run to reflections on how New York’s sound evolved, this episode is a masterclass in hustle and longevity. The energy is raw, the laughs are heavy, and the gems come nonstop. Whether they’re talking about studio sessions, street respect, or the state of today’s music, Clue and Grafh remind everyone what Queens really represents — legacy, loyalty, and lyricism.

Pour up, press play, and tap in as Drink Champs celebrates two figures who helped shape the sound and spirit of an entire generation of hip-hop.

Make some noise for DJ Clue and Grafh! 💐💐💐🏆🏆🏆

-Originally published on November 3rd, 2016

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N.O.R.E. & DJ EFN are the Drink Champs. In this episode we chop it up with the legendary, Jessy and Ulysses Terrero!

Jessy and Ulysses pull up for a legendary family affair full of vision, hustle, and Hollywood game! N.O.R.E. and DJ EFN sit down with the Dominican-born brothers who helped shape the look and sound of an entire era in music and film.

Jessy, the iconic music video director turned filmmaker, breaks down working with 50 Cent, reggaeton legends, and how he helped bring Latino culture to the mainstream. Ulysses, a powerhouse casting director and talent discoverer, talks about finding stars before the world knew their names and opening doors for the culture in movies, TV, and music videos.

Together, they reflect on growing up in Queens, navigating the industry with no blueprint, and building a legacy rooted in authenticity and representation. From G-Unit stories to directing worldwide tours to launching careers of future legends, the Terrero brothers drop gems, tell never-before-heard stories, and remind everyone why they’re true pioneers behind the camera.

They talk brotherhood, business, betrayal, and winning on their own terms—plus plenty of laughs, shots, and classic Drink Champs chaos. This episode is a masterclass in longevity and creativity from two industry giants who changed the visual language of hip hop and beyond. A must-watch for anyone who loves culture, cinema, and the grind!

Make some noise for Jessy and Ulysses Terrero! 💐💐💐🏆🏆🏆

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N.O.R.E. & DJ EFN are the Drink Champs and we're taking it back to some of the most legendary moments in Drink Champs history Classic interviews, unforgettable stories, and iconic guests who shaped the culture.

In this classic throwback episode of Drink Champs, N.O.R.E. and DJ EFN chop it up with the legendary, Jeezy.

The Snowman himself, joins us for an unfiltered sit-down that’s as raw as it is legendary. From the trap to the top, Jeezy lays out his journey with the kind of honesty only the Champs can pull out over shots and stories. The conversation dives into his early grind, from Trap or Die to Thug Motivation 101, painting the picture of a hustler turned mogul who never forgot where he came from.

Jeezy reflects on shaping the sound of Atlanta and putting trap music on the global map, sharing behind-the-scenes stories of working with icons like Jay-Z, T.I., and Kanye West. The episode also touches on the ups and downs of fame, street politics, and the lessons that fueled his growth both as an artist and a businessman. With laughter, gems, and classic storytelling, Jeezy opens up about his evolution—how he went from snowman T-shirts and mixtape dominance to becoming an author, entrepreneur, and respected voice in the culture.

This episode isn’t just a trip down memory lane—it’s a celebration of Jeezy’s impact on hip hop and a testament to why his name will forever ring bells in the game.

Make some noise for Jeezy! 💐💐💐🏆🏆🏆

-Originally published on October 27th, 2016

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N.O.R.E. & DJ EFN are the Drink Champs.

In this episode we chop it up with the legendary, Noel G

One of the most recognizable Latino faces in Hollywood. From his iconic roles in Training Day, Bruce Almighty, Fast & Furious, The Dark Knight Rises, and countless TV appearances, Noel has built a career as the go-to tough guy with undeniable presence. But behind the on-screen intensity is a story of resilience, faith, and hustle that few have heard.

In true Drink Champs fashion, Noel opens up about his journey from the streets of Los Angeles to Hollywood soundstages, dropping gems about breaking stereotypes, staying grounded in the entertainment business, and navigating the ups and downs of fame. He shares behind-the-scenes stories from working with legends like Denzel Washington, Jim Carrey, and Vin Diesel, while also reflecting on the challenges of typecasting and how he’s carving his own lane as a producer and mentor.

Between laughs, drinks, and real talk, Noel gives fans an unfiltered look into his world—touching on faith, family, and his mission to inspire the next generation. This episode blends Hollywood storytelling with classic Drink Champs energy, making it a must-listen for movie fans and hip-hop heads alike.

Make some noise for Noel G! 💐💐💐🏆🏆🏆

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N.O.R.E. & DJ EFN are the Drink Champs and we're taking it back to some of the most legendary moments in Drink Champs history Classic interviews, unforgettable stories, and iconic guests who shaped the culture.

In this classic throwback episode of Drink Champs, N.O.R.E. and DJ EFN chop it up with the legendary, Lyor Cohen and Kevin Liles.

Two of hip hop’s most influential power players—Lyor Cohen and Kevin Liles sit down for a legendary conversation that pulls back the curtain on the business behind the culture. As executives who helped shape the rise of Def Jam, Roc-A-Fella, Murder Inc., and countless other movements, Lyor and Kevin bring decades of game, dropping stories that highlight how the industry’s biggest moments were built. From discovering raw talent to navigating the politics of the music business, the duo gives firsthand insight into the deals, risks, and strategies that changed the sound of an era.

In true Drink Champs fashion, the drinks flow and the stories get bigger, with Lyor’s bold personality and Kevin’s smooth insight making for an unforgettable balance. The two discuss the challenges of breaking artists, staying relevant through hip hop’s evolution, and why culture will always be stronger than corporate. For fans of rap history, industry gems, and unfiltered honesty, this episode is a masterclass in how hip hop went from the streets to the boardroom. This episode proves once again why Drink Champs is the ultimate space where legends talk their truth.

Make some noise for Lyor Cohen and Kevin Liles! 💐💐💐🏆🏆🏆

-Originally published on October 20th, 2016

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