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  • How to Make Time for Authorship
    2026/11/05

    Burnout and exhaustion are real, and when it comes to authorship, most of us have experienced it. Today’s topic is your survival guide through authorship. AJ and Mike discuss how they survived the entire process, on top of networking and marketing for their books. They break down how to do it, even if you don’t have a team behind you.


    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.


    Books/Resources Mentioned:

    Simplified


    Connect with AJ & Mike:

    AJ Harper, website

    Write A Must-Read

    Free resources


    AJ’s Socials:

    Facebook

    LinkedIn


    Mike Michalowicz, website

    All books

    Mike’s Socials:

    IG

    FB

    LinkedIn


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    57 分
  • Using Kickstarter to Fund Your Book
    2026/10/29

    Are you self-publishing your book and overwhelmed by the costs? Well, do we have a solution for you: Kickstarter! Now, this isn’t the solution for every book, but there are authors who have had great success using it. AJ and Mike discuss a recent Kickstarter success story and why this might be a tool you should utilize too.

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.


    Books/Resources Mentioned:

    Simplified


    Connect with AJ & Mike:

    AJ Harper, website

    Write A Must-Read

    Free resources


    AJ’s Socials:

    Facebook

    LinkedIn


    Mike Michalowicz, website

    All books

    Mike’s Socials:

    IG

    FB

    LinkedIn


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    39 分
  • What to Do If Your Book Launch “Fails”
    2026/10/22

    On this week’s episode, Mike and AJ discuss when your book launch is a complete disappointment. The pair break down all the different kinds of disappointments and flops that can occur during your launch and how to handle those. At the end of the day, something will likely go “wrong” and all you can do is your best.

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Books/Resources Mentioned:

    Simplified



    Connect with AJ & Mike:

    AJ Harper, website

    Write A Must-Read

    Free resources


    AJ’s Socials:

    Facebook

    LinkedIn


    Mike Michalowicz, website

    All books

    Mike’s Socials:

    IG

    FB

    LinkedIn



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    52 分
  • The Craft of Becoming an Author: A Deep Dive Interview with Brian Herriot
    2026/10/19

    Surprise! We have a very special bonus episode for you today. In this bonus episode, we interview debut Author Brian Herriot on crafting Time Freedom. The trio discuss creating a legacy that lasts and the commitment that comes with writing a book.

    Tune in to catch a complete breakdown of how Brian started with an idea and ended with a bestseller and continued marketing after launch. This is an episode you do not want to miss!

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.


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    55 分
  • When to Give Away Free Copies of Your Book
    2026/10/15

    Most authors have had this experience: someone approaches you and asks for a free copy of your book. And that request can hurt, since the best way to support an author is by buying a copy. But sometimes giving away copies is in your best interest. Mike and AJ dive into this week's topic and break down when to give away copies and when not to.

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Books/Resources Mentioned:

    Simplified

    AJ's writing sprint community

    Buoyant, by Susie deVille


    Connect with AJ & Mike:

    AJ Harper, website

    Write A Must-Read

    Free resources


    AJ’s Socials:

    Facebook

    LinkedIn


    Mike Michalowicz, website

    All books

    Mike’s Socials:

    IG

    FB

    LinkedIn



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    37 分
  • What to Do When You (or Someone Else) Blows Up Your Book
    2026/10/08

    AJ and Mike discuss how to handle your book blowing up in your face this week. In this episode, your favorite author co-hosts break down the devastating but necessary process of realizing a part of, or your whole book, simply isn’t working. Mike and AJ share their personal experiences and stories behind their own books and concepts “blowing up” and how they survived it.


    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Books/Resources Mentioned:

    Simplified

    AJ’s Writing Sprints

    AJ's all-day Writing Sprint Marathon (registration)

    Uncertain, TX on Substack (special for DWTB listeners!)

    Scar Tissue, by Melissa Dugolecki

    Connect with AJ & Mike:

    AJ Harper, website

    Write A Must-Read

    Free resources


    AJ’s Socials:

    Facebook

    LinkedIn


    Mike Michalowicz, website

    All books

    Mike’s Socials:

    IG

    FB

    LinkedIn



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    48 分
  • Is Prescriptive Nonfiction Dead
    2026/10/01

    In this week’s episode, Mike and AJ discuss the controversy sparked by Tim Ferriss's article, "Has AI Already Killed How-To Nonfiction?" The two debate whether AI summaries have made prescriptive nonfiction obsolete or whether the use of AI everywhere has made humans more desperate for human-made content.

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Books/Resources Mentioned:

    Simplified

    Tim Ferriss Article

    AJ's Rebuttal to Tim

    Take Breaks, Work Better by John Briggs

    AJ's all-day Writing Sprint Marathon (registration)

    Connect with AJ & Mike:

    AJ Harper, website

    Write A Must-Read

    Free resources


    AJ’s Socials:

    Facebook

    LinkedIn


    Mike Michalowicz, website

    All books

    Mike’s Socials:

    IG

    FB

    LinkedIn



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    41 分
  • Don’t Sleep on Panel Discussions as a Marketing Tool
    2026/09/24

    In this episode, Mike and AJ discuss panel discussions and why too many authors are not utilizing them. Panels are easier than solo talks and are often easier to get, but have been overlooked lately. They both share their experiences with them and why the invitation to discuss benefited their books more than simply talking about them.

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Books/Resources Mentioned:

    Simplified

    Big Freakin' Change, by Cara Poppett

    Connect with AJ & Mike:

    AJ Harper, website

    Write A Must-Read

    Free resources

    AJ’s Socials:

    Facebook

    LinkedIn

    Mike Michalowicz, website

    All books


    Mike’s Socials:

    IG

    FB

    LinkedIn

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    47 分