『Direct Sales Done Right』のカバーアート

Direct Sales Done Right

Direct Sales Done Right

著者： Katy Ursta
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10月19日まで。※適用条件あり

The Direct Sales Done Right Podcast with Katy Ursta is for female entrepreneurs and network marketers who want to grow a thriving business without losing sight of what matters most along the way.


With over 12 years of experience (and a 7-figure business built through storytelling and strategy), Katy brings unfiltered lessons to the mic — sharing what actually works when it comes to marketing, and how to build success without sacrificing your top priorities: your family, your health, your relationships, and your joy.


Each week, you’ll walk away with relatable stories, real-life strategies, and the kind of honest advice you’d expect from a mentor who’s been exactly where you are — who’s made mistakes, learned the hard way, and figured out how to rise after a setback.

© 2026 Direct Sales Done Right マネジメント・リーダーシップ マーケティング マーケティング・セールス リーダーシップ 個人的成功 経済学 自己啓発
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  • Episode 397: Part 1: I Built Two Multi-Million-Dollar Businesses. Here’s What I Got Wrong About Success.

    Episode 397: Part 1: I Built Two Multi-Million-Dollar Businesses. Here’s What I Got Wrong About Success.
    2026/09/24

    🎙️ Episode Summary:

    In this episode of the Direct Sales Done Right Podcast, Katy Ursta opens up about how a major health journey changed the way she thinks about success, ambition, and what really matters.

    It’s a deeply personal conversation that also marks a new chapter for the podcast. Katy shares why she’s ready to look beyond direct sales and explore the bigger conversations that shape all of our lives—health, identity, growth, purpose, and what it means to create a life and business that truly feel aligned.

    This episode is the beginning of an exciting new direction for the podcast—and a reminder that sometimes, the biggest shifts in business start with a shift in how we see ourselves.

    💡 Episode Highlights & Time Stamps:

    0:00 Introduction to This Episode and Redefining Ambition

    3:06 Rethinking Success

    6:00 Business Losses and Reinvention

    8:37 Beyond Direct Sales

    15:28 A New Direction

    19:55 Future Insights and Podcast Direction

    📌 Resources & Links Mentioned:

    • Take the Ambition Audit here: https://katyursta.com/ambition-audit
    • Subscribe to Katy’s Weekly Emails here: https://katyursta.com/weekly-email

    👥 Connect with Katy:

    • Instagram: @katywritescontent
    • Facebook: https://www.facebook.com/onefitfighter
    • Substack: https://substack.com/@katywritescontent
    • Website: www.katyursta.com

    📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out!
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    22 分
  • Episode 396: Your Followers Aren’t Yours (Email Marketing 101) with Em Connors

    Episode 396: Your Followers Aren’t Yours (Email Marketing 101) with Em Connors
    2026/09/17

    🎙️ Episode Summary:

    Instagram isn’t your business model—and Em Connors is living proof. After watching her reach, engagement, and confidence take a hit from the algorithm, she made a bold pivot back to the one thing she truly owns: her email list.

    In this episode of the Direct Sales Done Right Podcast, Em Connors shares how stepping away from Instagram helped her simplify her business, clarify her message, and build a more profitable marketing strategy. You’ll learn how she uses the simple 3-2-1 newsletter format, why cleaning your email list can improve deliverability, how she turns podcast transcripts into newsletter content, and why unsubscribes can actually be a good thing. If you’re exhausted by constant content creation and ready for a more sustainable way to build trust, stay visible, and turn your audience into buyers, this conversation is for you.

    Who is Em?

    Em Connors is a newsletter and email marketing strategist, one of just 43 Canva Verified Experts in the world, a sold-out course creator, and founder of The Content Coven Membership. She built it all from her fourth spare bedroom while raising two small kids and staying intentional about what matters most.

    In 2021, Em left her rigid 9–5 to build a business that prioritized time freedom—not just making money. She wanted digital offers that worked with her life, not against it, without trading her time for dollars or missing slow mornings with her kids.

    For years, Em was known as the Canva and Instagram girl. But behind the scenes, it was her beloved email list that quietly drove her business. She’s sent a weekly newsletter for more than five years—300+ newsletters without missing one—and grown her list to 25,000 subscribers. It’s the one channel she truly owns, and where she believes the real trust and sales happen.

    Today, Em teaches female solopreneurs how to build an email list they own, show up consistently in their audience’s inboxes, and turn their newsletter into a powerful tool for connection and sales—all with simple systems that make marketing strategic, easy, and even fun. For entrepreneurs ready to ditch perfectionism, stop winging it, and build the one marketing channel the algorithm can’t touch, Em shows them exactly how.

    💡 Episode Highlights & Time Stamps:

    0:00 Introduction to Em Conners and her Pivot Journey

    3:14 Why Instagram Stopped Working

    10:02 Taking a Break to Reset

    13:16 A Simple Weekly Newsletter Format

    17:38 List Hygiene & Stronger Open Rates

    21:04 Navigating an Entrepreneurial Pivot

    27:44 Email vs. Instagram: Owning Your Audience

    31:11 Inside the Newsletter System

    33:38 Finding Your Aligned Business Focus

    35:34 Navigating Change as an Entrepreneur

    📌 Resources & Links Mentioned:

    • Em Conner’s The Newsletter System™: https://www.thecreativebodega.com/new-the-newsletter-system
    • Connect with Em Conners on Instagram: @its.em.connors
    • Subscribe to Katy’s Weekly Emails here: https://katyursta.com/weekly-email

    👥 Connect with Katy:

    • Instagram: @katywritescontent
    • Facebook: https://www.facebook.com/onefitfighter
    • Substack: https://substack.com/@katywritescontent
    • Website: www.katyursta.com

    📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out!
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    37 分
  • Episode 395: What If You’ve Outgrown the Business You Built? (Micro Episode 7/7)

    Episode 395: What If You’ve Outgrown the Business You Built? (Micro Episode 7/7)
    2026/09/10

    🎙️ Episode Summary:

    In the final installment of the Seven Stories That Sell series, Katy Ursta dives into the Evolution Story—the story you tell when your life, business, or perspective has changed so much that your old message no longer feels like you. Katy explains why sharing that evolution can be such a powerful turning point, how it helps attract the right people, and why your story can shape not only your marketing, but your identity as a leader and business owner. She also gets personal, sharing her own health journey, including her MS diagnosis, and how it forced her to rethink ambition, success, and what it truly means to build a life and business at a pace she can actually sustain.

    💡 Episode Highlights & Time Stamps:

    0:44 The Power of Stories

    2:54 The Evolution Story Framework

    4:37 Redefining Ambition: Katy’s Story

    11:50 Signs You Are Evolving

    15:47 How to Tell Your Evolution Story

    17:11 An Evolution Story Example

    20:04 Exciting Things Ahead

    📌 Resources & Links Mentioned:

    • Seven Stories that Sell Course: https://katyursta.com/checkout/seven-stories
    • Subscribe to Katy’s Weekly Emails here: https://katyursta.com/weekly-email

    👥 Connect with Katy:

    • Instagram: @katywritescontent
    • Facebook: https://www.facebook.com/onefitfighter
    • Substack: https://substack.com/@katywritescontent
    • Website: www.katyursta.com

    📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out!
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    23 分
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