Did you know that misalignment between your marketing plan and business strategy can waste up to 40% of your total marketing budget? When marketing runs in a vacuum, teams get frustrated, and heavy spending fails to produce a good level of bottom-line growth.

Welcome to Season 5 of Leaders in Strategy! In this season premiere, we step inside the boardroom for our new series, Marketing Monday: Diary of the CMO. We will break down the core responsibilities of modern CMOs and outline the 10 critical red flags indicating your marketing engine has drifted away from your strategic goals.

Have your marketing and business strategies drifted apart? Leave a comment below with which of the 10 red flags sounds most familiar in your organisation, and don't forget to like, subscribe, and share with your senior leadership team.

Like, comment, and subscribe for more expert advice on business strategy, leadership, and scaling your business. Want to learn how to produce a winning business strategy and profitably grow your business? I teach, coach, and mentor Directors, Leaders, and Managers on how to run successful companies.

To learn more, please visit my website at https://www.strategusconsulting.co.uk/.

Message me on LinkedIn: https://www.linkedin.com/in/mike-harris-095b4775/

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