Join me and special guest Piermario Orecchioni as we discuss website topics you might not understand. Come ask your questions!

Sorry for the slight echo for the first 38 min. I didn't realize that a second mic in the room was also on. OOPS!

Holy cats, it's here! You can now buy my new book in most formats. https://AtomicPMF.com

Check out my upcoming free webinar about better product-market fit and using AI thoughtfully in UX qual research! https://atomicpmf.com/lightning

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All episodes are marked "explicit" since sometimes we use swear words.

Holy cats, it's here! You can now buy my new book in most formats. https://AtomicPMF.com I'll read some excerpts, share the table or contents, take your questions, etc.! Quick note: I keep saying it's 266 pages since that's the length of the PDF. But the last numbered page in the print book is 258. :)

Check out my upcoming free webinar about better product-market fit and using AI thoughtfully in UX qual research! https://atomicpmf.com/lightning

"Atomic Product-Market Fit" new book coming in late Feb 2026! atompicpmf.com

Support the show

Join our free community. All links at https://dcx.to

All episodes are marked "explicit" since sometimes we use swear words.

Adding AI to internal processes OR the products and services you deliver to customers is more than a tech integration. You'll need to understand what users need, and then design/build for that. Well, if you want to be successful.

https://customercentricity.com/service-design/ai-transformation/

Check out my upcoming free webinar about better product-market fit and using AI thoughtfully in UX qual research! https://atomicpmf.com/lightning

"Atomic Product-Market Fit" new book coming in late Feb 2026! atompicpmf.com

Support the show

Join our free community. All links at https://dcx.to

All episodes are marked "explicit" since sometimes we use swear words.

My book will be published soon. Get to know it in this free preview!

Check out my upcoming free webinar about better product-market fit and using AI thoughtfully in UX qual research! https://atomicpmf.com/lightning

"Atomic Product-Market Fit" new book coming in late Feb 2026! atompicpmf.com

Support the show

Join our free community. All links at https://dcx.to

All episodes are marked "explicit" since sometimes we use swear words.

Let's talk about a better way to document projects and product strategy! https://rbefored.com/evolving-prds-into-product-strategy-documents-04a6050fca38

Temple at https://atomicpmf.com/psd

"Atomic Product-Market Fit" new book coming in late Feb 2026! atompicpmf.com

Support the show

Join our free community. All links at https://dcx.to

All episodes are marked "explicit" since sometimes we use swear words.

"The ROI We Deliver" is an exercise you can run with your team. I hope you run it with stakeholders, leaders, and execs as well! It's part of my upcoming "Atomic PMF" book. Come get a preview!

https://medium.com/r-before-d/the-roi-we-deliver-an-exercise-bbeda5ab1ec2

https://cxcc.to/miro has the template

"Atomic Product-Market Fit" new book coming in late Feb 2026! atompicpmf.com

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Join our free community. All links at https://dcx.to

All episodes are marked "explicit" since sometimes we use swear words.

In January 2025, we had Claude pretend to be a CX/UX Researcher. I saved all the docs and prompts we used last time. ​Using the same things a year later, let's see how it does.

Jan 2025 version: AI-Powered UX Research: Can Claude Replace Human CX/UX Professionals? (Jan 2025) - Ep 257 https://youtube.com/live/zCVcUZmktEo

"Atomic Product-Market Fit" new book coming in late Feb 2026! atompicpmf.com

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Join our free community. All links at https://dcx.to

All episodes are marked "explicit" since sometimes we use swear words.

In this session, I'll share my top secrets for using Claude better based on what I learned from heavy usage in 2025. They include instance rotation, personality summoning, and tear it apart. You might be able to use this outside of Claude, but I can assure you they work in Claude Sonnet 4.x.

"Atomic Product-Market Fit" new book coming in late Feb 2026! atompicpmf.com

🔗 Community, books, articles, videos, and other links and resources at dcx.to

Support the show

Join our free community. All links at https://dcx.to

All episodes are marked "explicit" since sometimes we use swear words.