n his role as a mentor and coach to entrepreneurs, serial-entrepreneur Jeremy B. Shapiro helps small business owners make the transition from “solopreneur” to “business owner” – an important distinction that many entrepreneurs can easily miss when working “in” their business instead of “on” their business.

For over two decades, through structured mastermind groups, one-on-one coaching, and consulting work, Jeremy has been helping entrepreneurs discover the core strengths in themselves and their business, and realize their true potential combining passion and expertise to grow their businesses and attain the freedom they deserve.

Jeremy is also the author of the #1 Best Seller Your Business Growth Playbook: Breakthrough Strategies to Scale Your Business for Business Owners Who’ve Outgrown Hustle.

There are a lot of "experts" out there giving advice who’ve never built a thing. They’ve never stayed up all night sweating a product launch. Never had to scale a team. Never had to meet payroll.

They’re just regurgitating what they read in someone else’s book.

That’s not me.
I’ve built brands. I’ve scaled them. I’ve exited them. I’ve failed, won, and fought through it all.

And now, my team and I help brands do it every single day — across eCommerce, retail, and digital.
We don’t just advise — we execute.
We write the playbook.

So if you’re done with fluff, fake gurus, and marketers who’ve never sold anything outside of a slide deck — you’re in the right place.

This show is real strategies, real tactics, and real talk.

https://www.facebook.com/philmasiello

https://www.instagram.com/philmasiello/

https://www.tiktok.com/@philmasiello

https://www.linkedin.com/in/phil-masiello/

https://www.youtube.com/@philmasiello

#StartupGrowth #EcommerceTips

#ScaleYourBrand #DTCMarketing #PhilMasiello #GrowthClass #BrandStrategy #MarketingPodcast #CrunchGrowth #StartupTips #BusinessGrowth

On this week’s episode of Crunching Your Growth, I sit down with Andre Ankri — founder of UTS Group, Metador, and Beyzim — to unpack how traditional industries can win with automation, AI, and smarter systems.

Andre started in construction and security technology and went on to build companies that integrate advanced tech into very real, very offline businesses. From access control and automation with UTS Group, to future-ready business workflows with Metador, to B2B lead generation and marketing with Beyzim, Andre is obsessed with one thing: creating efficient, scalable, and sustainable businesses.

We talk about:

• How to bring AI and automation into day-to-day operations without overwhelming your team
• What traditional businesses get wrong about technology (and how to fix it)
• Turning marketing into a lead engine instead of a vanity metric
• The mindset shift from “busy” to “built to scale”
• Lessons from architecture, the army, and entrepreneurship that shape his leadership today

If you’re a founder, operator, or leader trying to modernize your business without losing your mind (or your margins), this episode is for you.

There are a lot of "experts" out there giving advice who’ve never built a thing. They’ve never stayed up all night sweating a product launch. Never had to scale a team. Never had to meet payroll.

They’re just regurgitating what they read in someone else’s book.

That’s not me.
I’ve built brands. I’ve scaled them. I’ve exited them. I’ve failed, won, and fought through it all.

And now, my team and I help brands do it every single day — across eCommerce, retail, and digital.
We don’t just advise — we execute.
We write the playbook.

So if you’re done with fluff, fake gurus, and marketers who’ve never sold anything outside of a slide deck — you’re in the right place.

This show is real strategies, real tactics, and real talk.

https://www.facebook.com/philmasiello

https://www.instagram.com/philmasiello/

https://www.tiktok.com/@philmasiello

https://www.linkedin.com/in/phil-masiello/

https://www.youtube.com/@philmasiello

#StartupGrowth #EcommerceTips

#ScaleYourBrand #DTCMarketing #PhilMasiello #GrowthClass #BrandStrategy #MarketingPodcast #CrunchGrowth #StartupTips #BusinessGrowth

Want to raise capital for your business? I am laying out exactly what to do based upon my experiences and from investors.

If you can’t answer five simple questions, what is your product, what problem does it solve, how does it solve it, who buys it, and what they’ll pay, you’re not raising capital today. In this video I break down what PE & VCs told me directly at an investor conference, including the 35% IRR growth reality. $1M to $3.5M to $7M and how to craft a 10 slide pitch investors actually underwrite.

What you will learn
Equity vs debt. Why a 35% IRR, which investors require, makes equity very expensive. Also, another way I have used and what i have outlined in the video.
Always want active money not passive money.

10 slide pitch deck. No one wants to go over 20 or 30 slides. these are very smart people. They want you to have clarity.

Practice your one line pitch

If you would like me to pressure test your pitch deck? DM me.

The 10 Slide Pitch Blueprint

One line value prop

Problem & urgency

Solution & edge better and different

Market & ICP you can reach

Traction: revenue, growth, retention, LTV & CAC

Go-to-market & unit economics

Competition real alternatives

Team & founder-market fit

Financials, runway, use of funds

The Ask 18-month milestones

There are a lot of "experts" out there giving advice who’ve never built a thing. They’ve never stayed up all night sweating a product launch. Never had to scale a team. Never had to meet payroll.

They’re just regurgitating what they read in someone else’s book.

That’s not me.
I’ve built brands. I’ve scaled them. I’ve exited them. I’ve failed, won, and fought through it all.

And now, my team and I help brands do it every single day — across eCommerce, retail, and digital.
We don’t just advise — we execute.
We write the playbook.

So if you’re done with fluff, fake gurus, and marketers who’ve never sold anything outside of a slide deck — you’re in the right place.

This show is real strategies, real tactics, and real talk.

https://www.facebook.com/philmasiello

https://www.instagram.com/philmasiello/

https://www.tiktok.com/@philmasiello

https://www.linkedin.com/in/phil-masiello/

https://www.youtube.com/@philmasiello

#StartupGrowth #EcommerceTips

#ScaleYourBrand #DTCMarketing #PhilMasiello #GrowthClass #BrandStrategy #MarketingPodcast #CrunchGrowth #StartupTips #BusinessGrowth

Stop romanticizing the idea. Start validating the business.

In this video I’m breaking down the 3 tough truths I tell every founder I coach. They’re uncomfortable… and they’re the difference between “we’ll see” and “we’re scaling.”

Tough Truth #1 — Your Initial Idea Is Probably Wrong

Your first idea is a hypothesis, not a business model. The market does not care how in love you are with your solution.
• Pivoting isn’t failure — it’s evidence.
• Focus on the pain, not the product.
• The goal early is not “being right,” it’s “learning fast and cheap.”

Tough Truth #2 — Funding Isn’t Validation, Revenue Is

A wire transfer is not product-market fit.
• Funding is trust, not proof.
• Revenue is the only real validation: will someone pay, repeat, and refer?
• Every dollar of funding starts a countdown. It doesn’t remove pressure. It adds pressure.

Tough Truth #3 — Building a Team Is Harder Than Building the Product

Code ships. Culture cracks.
• Your first 5 hires become your culture.
• Your job shifts from “person who does” to “person who multiplies.”
• No, culture is not snacks and a hoodie. It’s how you behave under pressure.

Want direct help?

Contact me at philmasiello.com

—

► Subscribe for weekly founder strategy, revenue acceleration, and real scaling tactics
► Connect with me on LinkedIn: Phil Masiello
► Show: Crunching Your Growth

—

#startup #founder #entrepreneurship #productmarketfit #scaling #growth #ecommerce #leadership #funding #teamculture #philmasiello

There are a lot of "experts" out there giving advice who’ve never built a thing. They’ve never stayed up all night sweating a product launch. Never had to scale a team. Never had to meet payroll.

They’re just regurgitating what they read in someone else’s book.

That’s not me.
I’ve built brands. I’ve scaled them. I’ve exited them. I’ve failed, won, and fought through it all.

And now, my team and I help brands do it every single day — across eCommerce, retail, and digital.
We don’t just advise — we execute.
We write the playbook.

So if you’re done with fluff, fake gurus, and marketers who’ve never sold anything outside of a slide deck — you’re in the right place.

This show is real strategies, real tactics, and real talk.

https://www.facebook.com/philmasiello

https://www.instagram.com/philmasiello/

https://www.tiktok.com/@philmasiello

https://www.linkedin.com/in/phil-masiello/

https://www.youtube.com/@philmasiello

#StartupGrowth #EcommerceTips

#ScaleYourBrand #DTCMarketing #PhilMasiello #GrowthClass #BrandStrategy #MarketingPodcast #CrunchGrowth #StartupTips #BusinessGrowth

Startups don’t fail because they run out of money — they fail because they scale too early, too fast, and with the wrong strategy.

In this no-fluff video, startup mentor and growth expert Phil Masiello reveals the 5 most common — and fatal — mistakes founders make when scaling their business. Whether you're in SaaS, e-commerce, tech, or services, these lessons apply to any founder serious about sustainable growth.

Backed by real-world startup postmortems, Phil breaks down exactly how billion-dollar brands like Quibi, Fab.com, Zenefits, Jawbone, Theranos, and Uber grew too fast — and collapsed even faster.

💥 In this video, you’ll learn:

✅ Why scaling before product-market fit is a guaranteed failure path (Quibi’s $2B disaster)
✅ How companies go “growth broke” by ignoring cash flow fundamentals (Fab.com’s $14M/month burn)
✅ What happens when founders don’t systematize or automate early (Zenefits and regulatory chaos)
✅ Why bad hiring decisions destroy startups from the inside (Jawbone, Theranos)
✅ How a toxic work culture can ruin everything — even with product-market fit (Uber)

📊 This video is for you if you're searching for:

• Why startups fail after raising money
• Startup scaling strategies
• How to scale your business the right way
• Mistakes founders make during hypergrowth
• Product-market fit explained
• Building scalable operations
• Avoiding startup burnout
• What not to do when growing your company

🚀 Ready to scale smarter, not faster?

👉 Apply for 1:1 coaching with Phil: [Insert link]
🧠 Get the free Scaling Survival Toolkit: [Insert link]
🎯 Subscribe for weekly videos on startup growth, mindset & leadership

Like, comment, and share if you're building a brand you want to scale the right way.
Subscribe for straight-talk founder insights every week.

#startupadvice #scalingmistakes #foundertips #productmarketfit #startuplessons #entrepreneurcoach #philmasiello

There are a lot of "experts" out there giving advice who’ve never built a thing. They’ve never stayed up all night sweating a product launch. Never had to scale a team. Never had to meet payroll.

They’re just regurgitating what they read in someone else’s book.

That’s not me.
I’ve built brands. I’ve scaled them. I’ve exited them. I’ve failed, won, and fought through it all.

And now, my team and I help brands do it every single day — across eCommerce, retail, and digital.
We don’t just advise — we execute.
We write the playbook.

So if you’re done with fluff, fake gurus, and marketers who’ve never sold anything outside of a slide deck — you’re in the right place.

This show is real strategies, real tactics, and real talk.

https://www.facebook.com/philmasiello

https://www.instagram.com/philmasiello/

https://www.tiktok.com/@philmasiello

https://www.linkedin.com/in/phil-masiello/

https://www.youtube.com/@philmasiello

#StartupGrowth #EcommerceTips

#ScaleYourBrand #DTCMarketing #PhilMasiello #GrowthClass #BrandStrategy #MarketingPodcast #CrunchGrowth #StartupTips #BusinessGrowth

WELCOME TO THE FIRST YEAR OF STARTUP SUCCESS!

If you just followed our "12 Steps to Start a Business" video and are now officially operating, congratulations! But getting off the ground is only half the battle. The first year of running a startup is all about testing, adapting, and proving your model.

In this deep-dive, we share the top 10 actionable, battle-tested tips every new founder needs to master. From financial ninja moves to prioritizing customer experience and finding a mentor, these are the entrepreneurial tips that separate the survivors from the high-growth success stories. Learn how to be agile, focused, and financially smart to crush your first-year goals.

RESOURCES & CONNECT WITH THE GROWTH CLASS
➡️ WATCH NEXT: Our "12 Steps to Start a Business" Video:
• How To Start A Business In 12 Steps For An...

📚 Sign Up For The Next Mastermind For Entrepreneurs
https://philmasiello.com/calibrating/

💻 The Growth Class Website:
https://www.philmasiello.com

There are a lot of "experts" out there giving advice who’ve never built a thing. They’ve never stayed up all night sweating a product launch. Never had to scale a team. Never had to meet payroll.

They’re just regurgitating what they read in someone else’s book.

That’s not me.
I’ve built brands. I’ve scaled them. I’ve exited them. I’ve failed, won, and fought through it all.

And now, my team and I help brands do it every single day — across eCommerce, retail, and digital.
We don’t just advise — we execute.
We write the playbook.

So if you’re done with fluff, fake gurus, and marketers who’ve never sold anything outside of a slide deck — you’re in the right place.

This show is real strategies, real tactics, and real talk.

https://www.facebook.com/philmasiello

https://www.instagram.com/philmasiello/

https://www.tiktok.com/@philmasiello

https://www.linkedin.com/in/phil-masiello/

https://www.youtube.com/@philmasiello

#StartupGrowth #EcommerceTips

#ScaleYourBrand #DTCMarketing #PhilMasiello #GrowthClass #BrandStrategy #MarketingPodcast #CrunchGrowth #StartupTips #BusinessGrowth

Business Startup Framework: Step-by-Step Guide to Launch & Scale

Starting a business isn’t about having the “perfect” idea—it’s about building on the right foundation. In this video, Phil Masiello (serial entrepreneur, 4x exit founder, and growth coach) breaks down his proven Business Startup Framework:

🔑 You’ll Learn:

How to define your customer and the problem you’re solving

Why being different matters more than being “better”

How to validate your idea before you invest big

The power of launching with an MVP and testing fast

What retention really tells you about product-market fit

When (and how) to scale without burning out or going broke

How to build brand, community, and long-term trust

This is the same framework Phil has used to launch, scale, and exit multiple businesses—and now, you can apply it to your own product, SaaS, or service.

#Entrepreneurship

#BusinessGrowth

#StartupTips

#ScaleYourBusiness

#MVP

#CustomerFirst

#BusinessStrategy

#GrowthMindset

#Founders

#PhilMasiello

#StartupFramework

#businesscoaching

There are a lot of "experts" out there giving advice who’ve never built a thing. They’ve never stayed up all night sweating a product launch. Never had to scale a team. Never had to meet payroll.

They’re just regurgitating what they read in someone else’s book.

That’s not me.
I’ve built brands. I’ve scaled them. I’ve exited them. I’ve failed, won, and fought through it all.

And now, my team and I help brands do it every single day — across eCommerce, retail, and digital.
We don’t just advise — we execute.
We write the playbook.

So if you’re done with fluff, fake gurus, and marketers who’ve never sold anything outside of a slide deck — you’re in the right place.

This show is real strategies, real tactics, and real talk.

https://www.facebook.com/philmasiello

https://www.instagram.com/philmasiello/

https://www.tiktok.com/@philmasiello

https://www.linkedin.com/in/phil-masiello/

https://www.youtube.com/@philmasiello

#StartupGrowth #EcommerceTips

#ScaleYourBrand #DTCMarketing #PhilMasiello #GrowthClass #BrandStrategy #MarketingPodcast #CrunchGrowth #StartupTips #BusinessGrowth