Crisis Comms: How Family Businesses Survive a PR Incident #146
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Crisis Comms: How Family Businesses Survive a PR Incident #146
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When a crisis hits a family business, there’s more at stake than just a brand – it’s your family name above the door and generations of hard work on the line.
You might not want to imagine your family business in the headlines for the wrong reasons, but if it did happen, what would you do in that first critical hour?
In this special episode of It Runs In The Family, Liz and Leila unpack what a real crisis looks like, why the first 60 minutes matter so much, and how family businesses can prepare to protect their reputation before the worst happens.
This timely episode ties into a new initiative to help family businesses in their most challenging moments: Protect by LLPR.
🔑 Key Themes
- The unique emotional impact of crises on family businesses
- Defining a true crisis vs an issue
- The “golden hour” and the importance of speed with a plan
- Treating reputation as a strategic asset
🔗 Connect with us
Liz Willingham: https://www.instagram.com/lizzielean/
https://www.linkedin.com/in/liz-willingham-09273a3/
Leila Willingham: https://www.instagram.com/leilawillingham/
https://www.linkedin.com/in/leila-willingham-821530a1/
Liz Lean PR: https://www.lizleanpr.co.uk/
https://www.instagram.com/lizleanpr
https://www.linkedin.com/company/liz-lean-pr/