In their 1st ever interview, the Stokes Twins talk about going from homeless to building YouTube's 2nd biggest channel and open up about everything. Get 3 months free of OpusClip, my favorite editing tool: https://opus.pro/jon

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• (0:00) Who Are The Stokes Twins?

• (1:51) Buying $14M Mansion to Film Videos

• (4:23) Starting Out Homeless

• (7:45) Stealing vs Inspiration?

• (22:03) Cost Per Video

• (23:57) Spending $1M on a Video

• (26:46) Growing The Team

• (28:33) Convincing Alan To Do YouTube

• (34:13) How Do You Split Responsibilities

• (36:40) Biggest Fight?

• (38:51) Fake Bank Robbery: Press, Reactions & Lessons Learned

• (58:28) 50M Views Per Day

• (1:00:39) Earning $5M+ Per Year on AdSense

• (1:02:53) Joining Brent Rivera’s crew

• (1:12:13) $20M Net Worth

• (1:13:08) Spending $10M Per Year On Videos

• (1:16:26) Why Don’t You Take Brand Deals?

• (1:20:42) 1M Subscribers from a Short

• (1:23:02) Stokes Twins Break Down Their Video

• (1:24:27) The Truth About Alex’s Weight Gain

• (1:26:23) Writing 18 Page Scripts

• (1:28:41) Closer Look at YT Analytics

• (1:31:12) Collabing With MrBeast

• (1:35:26) Launching Products

• (1:37:00) The Average Stokes Twins Fans

• (1:41:47) Impact of Losing Their Grandfather

• (1:49:10) Final Words & Gift For Jon

The ultimate YouTube Masterclass. Totally free. In this video, I break down my 15 best tips to grow on YouTube after interviewing MrBeast, Marques Brownlee (MKBHD), Cleo Abram, Casey Neistat, Johnny Harris, IShowSpeed, The Hacksmith, Doctor Mike, Matthew Beem, Logan Paul, Danny Duncan, Liza Koshy, and more.

Thank you to Spotter Studio for sponsoring: partner.spotterstudio.com/ideas-with-jon

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• (0:00) 15 Years in a nutshell

• (1:40) Use Visual Anchors

• (6:35) Make Your Intros R.A.I.N.Y.

• (12:07) Bonus Tip

• (12:59) Follow The 5 C's

• (16:32) Test Macro, Then Micro

• (18:07) Fix Your First Frame

• (19:31) Bonus Tip

• (21:57) Adapt Outliers

• (27:44) Copy With Taste

• (29:42) 3% Change: Genres, Eras, Mediums

• (32:43) Solve Popular Problems

• (34:45) Interested Is Interesting

• (36:26) Avoid Eye Fatigue

• (38:05) Paradox of Production

• (40:42) The 3 B's

• (42:05) Hone Your "Off Camera" Craft

• (47:01) Earn The Right To Rebel

• (50:13) Be More Like Mozart⁠⁠⁠⁠

I toured Dude Perfect's new HQ to learn how they built one of YouTube's biggest brands. Get free trial to Opus Clip: bit.ly/ClipYourVideos and get my free YT Thumbnail Hackpack: YTHackPack.com/Thumbnail

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(0:00) Why build a new HQ?

(3:06) Design & Tech

(6:25) Video Costs & Production

(8:56) Trick Shot

(10:39) The Idea Lab

(14:56) Thumbnail Design

(17:25) The $100M investment

(18:32) How the dudes split their equity

(23:13) Video feedback sessions

(25:17) Does Tyler like being “the face of DP”?

(27:25) Creating sports drinks

(28:01) Editing Process

(30:27) Why DP “can’t” win an Emmy

(33:10) Expanding beyond videos

(37:33) How DP designs their sets

(40:08) Creating new video formats

(43:03) Beating their own records

(45:30) Different dudes, different roles

(46:53) Training for trick shots

(48:52) Half court shot

(49:19) Little surprise