In this episode, we sit down with Emy Stantcheva, Executive Director of MusicOntario.

Emy shares practical advice on export readiness, developing a clear market strategy, preparing for conferences, and making meaningful industry connections. We also explore effective pitching, creative promotional materials, and the importance of following up and maintaining relationships after events. It's an informative conversation on navigating industry conferences and export missions not to be missed!

Become a member of MusicOntario, sign up for their newsletter and follow them on Instagram. Also be sure to check out Make it Music for more national focused opportunities and follow them on Instagram.

About Emy Stantcheva

Emy Stantcheva is Executive Director of MusicOntario, the provincial Music Industry Association (MIA) dedicated to supporting the music industry in Ontario through outreach programs and opportunity creation. Since joining MusicOntario in 2013, Emy oversees all aspects of its operations and programming, fulfilling the association’s mission to bridge gaps for emerging artists and entrepreneurs through professional development, access to resources, showcasing, and networking. Emy comes from a robust background of event and festival management, music grantwriting, publicity, marketing, media, freelance copywriting, and artist management.

______________

Tune in to the latest episodes of Refolkus, featuring latest music releases from Folk Canada members and Refolkus guests, now broadcasting on CKCU FM 93.1 in Ottawa, CKUW 95.9 FM in Winnipeg and CFBX 92.5 FM in Kamloops.

Presented by Folk Canada

Hosted by Rosalyn Dennett

Produced by Kayla Nezon and Rosalyn Dennett

Mixed by Jordan Moore of The Pod Cabin

Theme music “Amsterdam” by King Cardiac

Artwork by Jaymie Karn