Chasing nationwide volume is the fastest way to crush your deal margins and burn out your operational capacity. Zach doubled his average spread from $15,000 to $31,000 by cutting 75% of his target markets and focusing purely on high-margin locations.

Zach is a former corporate FP&A analyst turned full-time real estate investor. He specializes in hyper-efficient Google PPC campaigns, creative exit strategies like novations and DSCR refinances, and extracting maximum revenue per deal without taking on administrative overhead.

Trimming 250 Counties Down to 40: Why focusing on prime, high-value locations dramatically improves campaign performance

The Novation & DSCR Pivot: Moving beyond quick wholesale assignments to capture full property equity through creative exits

Managing Campaign Resets: How to navigate the temporary cost-per-lead spikes when overhauling your Google Ads geographic targeting

Why Pay-Per-Lead (PPL) Fails at Scale: Avoiding recycled vendor lists and building owned digital assets via search intent

Revenue Per Lead vs. Cost Per Lead: Why focusing on back-end monetized value matters far more than cheap click prices

The "Sieve" Business Model: Why scaling a bloated remote team often results in less net profit than running a lean desk

The most profitable real estate operators don't chase more leads. They narrow their focus, optimize their exit strategies, and demand higher returns from every single contract.

Weekly episodes on what’s working right now in wholesaling, flipping, and investor operations.

00:45 Meet Zach and PPC Masterclass

01:31 Why Learn Google Ads Basics

04:09 Zach’s Corporate to Wholesaling Leap

06:02 Education Spending and Building Grit

08:29 Solo Operator Revenue Breakthrough

08:56 Pivot From National to Vetted Markets

10:48 From Wholesaler to Investor Rentals

20:36 Market Count and PPC Stability

21:37 National vs Local Economics and ROAS

25:56 Key Metrics Close Rate and Spreads

29:28 Why PPC Only and PPL Churn

31:34 Rented Lead Risks

32:12 Scaling Solo First

34:26 Hiring Debt Lessons

37:09 Corporate Pressure Edge

41:20 Founder Hiring Mistakes

47:23 Big Small No Mans Land

53:53 Office Versus Remote

56:56 Consolidate To Scale

57:38 Contact And Wrap Up

Thanks for listening to Collective Clicks!

We're always looking to improve the pod: drop us some feedback here.

If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.

Most real estate investors make marketing decisions based on short-term variance rather than statistical data. Brandon Bateman reveals why it mathematically takes $244,000 in ad spend to prove a campaign's true baseline performance.

Brandon is the founder and CEO of Bateman Collective, a digital marketing agency specializing in PPC and SEO for real estate investors nationwide. He specializes in applying data science, financial modeling, and enterprise-level advertising strategies to wholesale and flipping operations.

The $244,000 Data Experiment: Why short-term deal volatility tricks operators into abandoning winning campaigns prematurely

Performance vs. Results: The critical difference between short-term outcomes and long-term algorithmic capacity

The "Coin Flip" Trap: How changing vendors during normal performance troughs destroys cumulative data progress

Leading vs. Lagging Metrics: How to evaluate PPC health in the first 90 days using cost-per-opportunity instead of raw ROI

The $8,000 Starter Budget Framework: How Brandon would allocate capital between PPC, PPL, and SEO if starting from scratch today

Recruiting Enterprise Talent: Why top digital marketers avoid real estate—and how Bateman Collective bridged the gap

The operators scaling most consistently aren't jumping from vendor to vendor. They understand variance, track leading metrics, and give algorithms room to compound.

Weekly episodes on what’s working right now in wholesaling, flipping, and investor operations.

02:18 What Makes Bateman Different
07:03 Paying for Top Talent
12:39 Hiring Mistakes and A Players
15:43 Reputation Attracts Talent
19:18 Controversial Marketing Take
21:26 Variance and the Coin Flip
29:42 Leading vs Lagging Metrics
36:15 Starting With 8K Budget

Thanks for listening to Collective Clicks!

We're always looking to improve the pod: drop us some feedback here.

If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.

Most real estate investors pay 12% to 15% interest and heavy upfront points for gap funding. Ari Page shares how top operators use 0% interest business credit cards to fund rehabs, pay earnest money, and preserve profit margins.

Ari is a real estate veteran and the CEO of Fund&Grow. Over the last 20 years, his firm has secured over $2.1 billion in funding for 35,000+ clients by unlocking unsecured, high-limit business credit lines that never
touch personal credit reports.

* Why hard money stopgap costs are eating into your deal profits—and how 0% credit cards solve the gap
* The Personal Credit Shield: How to structure business credit lines under an EIN so utilization spikes never ruin your personal score or DSCR refis
* The 3-Round Funding Blueprint: How to systematically stack $50K to $100K per round to access $300K+ in 0% capital during your first year
* Paying non-card vendors with plastic: Using third-party processors like Plastiq to convert card limits into wires, ACH, or overnight checks for escrow deposits
* The Cashback Arbitrage: How earning 1.5% to 2% cash back or airline miles offsets processing fees and effectively makes borrowing capital better than free
* The 0% Renewal Loop: How to roll expiring credit limits into fresh 0% cards to keep capital interest-free indefinitely

The smartest real estate investors aren't raising expensive private money for every minor rehab cost. They are leveraging high-limit, zero-percent business credit lines to maximize velocity and net profits.

Weekly episodes on what’s working right now in wholesaling, flipping, and investor operations.
01:00 Ari’s origin story
02:44 Why credit stacking works
05:17 Keeping it off personal credit
05:55 How much you can access
08:54 Extending 0% offers
10:37 Corporate credit explained
12:28 Managing cards and rewards
15:13 Funding escrow with Plastiq
17:38 Fees and tax questions
23:20 Chargebacks for protection
26:40 Why AI won’t replace experts
29:49 How Fund&Grow helps
31:53 Next steps and timeline

Thanks for listening to Collective Clicks!

We're always looking to improve the pod: drop us some feedback here.

If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.