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  • #799: How to Hire the Right People: Building a Real Estate Team That Runs Itself with Georgia Tusch

    #799: How to Hire the Right People: Building a Real Estate Team That Runs Itself with Georgia Tusch
    2026/07/21
    Episode Overview Learning to hire the right people is the difference between a business that depends on you forever and one that runs without you. In this episode, John Kitchens sits down with Georgia Tusch, a top-producing realtor and team leader at Twiss Real Estate Group in Ontario, to unpack her journey from solo agent to CEO. Georgia shares the hiring lessons that took her team from chaos to scale, why she is no longer allowed anywhere near her own onboarding process, and how storytelling through video became the engine behind her brand. If you are still doing everything yourself, this episode is your reminder that you do not have to. Topics Covered From Part-Time Agent to Full-Time CEO Georgia started in real estate young, learned the business the hard way selling farms with no real social media to lean on, and eventually rebuilt her career after stepping away during a difficult personal season. The turning point came when she stopped treating real estate as a side hustle and started running it like a business. The Hiring Mistake Most Team Leaders Make Georgia's first hire, an admin, doubled her business almost overnight simply by taking paperwork off her plate. The advice that stuck: hire someone who is the opposite of you, someone you would not necessarily go have a drink with. That admin has been with her for four years. Georgia's take: you do not have to already know how to hire the right people, you just have to be willing to let go of the paperwork first. Building a Gold Standard Hiring Process Early on, Georgia hired whoever reached out and wanted to be on her team, with no real vetting against values or mission. It worked for a while, until toxicity crept in and those hires were not aligned with what she needed. Rebuilding around a real hiring process, one that actually screens for fit before anyone gets close to being onboarded, changed everything. Her biggest lesson: you cannot hire the right people by accident. It takes a real process, real vetting, and a willingness to say no. Why Georgia Is Banned From Her Own Onboarding Georgia is a chronic optimist who believes the best in everyone, which made her a liability in her own hiring process. John told her team directly that if Georgia is part of onboarding, it will not work. Today she is not involved until the final handshake, and her team runs the process from start to finish. Finding the Right People for the Right Seats One of Georgia's most valuable hires came from an unexpected place: the gym industry. Her head of ISA had spent years cold-calling for a local gym, and that phone-heavy background made her a natural fit for outbound sales. Within months she was not just hitting her own numbers, she was pulling the rest of the team up with her, eventually growing into a role overseeing accountability across the whole team. Georgia says the lesson applies past sales: you do not hire the right people by finding a perfect resume, you hire the right people by finding the strengths your team is missing and building the role around them. Storytelling as a Marketing Superpower From a half-burnt house to a four million dollar log cabin, Georgia believes every listing has a story worth telling. Her latest idea: filming her nephews exploring a cabin property like it is their clubhouse, instead of another standard walkthrough video. Buy Back Your Time: The 80% Rule Drawing on Dan Martell's Buy Back Your Time, John and Georgia talk about hiring to reclaim time, not just to grow, and why a team member getting something to 80% of your standard is still 100% awesome. Why Hiring the Right People Changes Everything Every part of Georgia's growth traces back to one decision: hiring the right people and getting out of their way. Once she stopped being the bottleneck, her team started running processes she never could have scaled alone, freeing her up to focus on brand, marketing, and the next builder relationship. Team leaders who take hiring the right people seriously are the ones who eventually get to stop trading their time for every dollar their business makes. "Every house has a story." — Georgia Tusch Connect With Us: Join us Live every Thursday: 7FigureBP.com7 Figure Audit: 7figurecall.comInstagram: @johnkitchenscoachLinkedIn: @johnkitchenscoachFacebook: @johnkitchenscoach If you enjoyed this episode, be sure to subscribe and leave a review. Stay tuned for more insights and strategies from the top minds. See you next time!
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    47 分
  • #798: The Coaching Principles That Build Bigger Leaders

    #798: The Coaching Principles That Build Bigger Leaders
    2026/07/17

    Your business will never outgrow your leadership.

    In this episode, John Kitchens continues the coaching and leadership series with the five core principles and practices that separate coaches and leaders who create real transformation from those who don't. Building on the fundamentals, the coach-client relationship, the Coach Code results framework, and emotional intelligence covered in earlier episodes, John unpacks knowing your why (and the real difference between passion and purpose), designing your Perfect Day as a decision-making filter, understanding "the river" of nonlinear growth, applying the Theory of Constraints to find what's really holding you back, and why repetition, not a new message every week, is what actually moves people to act.

    Key Topics Covered:

    • Principle #1: Your Why — the difference between passion (something you love doing) and purpose (something you love doing that helps other people)
    • Principle #2: The Perfect Day — using it as a decision-making filter to move faster and with more clarity
    • Principle #3: The River — why growth isn't linear, and the coach's job during the whitewater, the drought, and everything between
    • Principle #4: Theory of Constraints — finding the one thing actually holding your business back, with book recommendations "The Goal" by Eli Goldratt and "Reset" by Dan Heath
    • Principle #5: Repetition — why "the rule of 7" is really closer to 20+, and why leaders must repeat their message far more than feels comfortable

    "There are no business problems. There are only leadership problems. The size of your business is elastic to the size of your leadership capabilities." — John Kitchens

    Connect With Us:
    Save your seat for the training at 7FigureBP.com · Get your 7 Figure Audit at 7figurecall.com · Follow us on Instagram @johnkitchenscoach, LinkedIn @johnkitchenscoach, and Facebook @johnkitchenscoach
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    29 分
  • #797: 5 AI Tools to Double Your Closings with Kyle Whissel

    #797: 5 AI Tools to Double Your Closings with Kyle Whissel
    2026/07/14

    Kyle Whissel, co-founder of the Fast Forward Movement and leader of the #1 team in the world at eXp Realty (150 agents, over 1,000 homes sold and $875 million in volume last year), joins John Kitchens to break down the exact AI stack his team uses to double your closings, generate more leads, close more deals, and buy back their time. Kyle shares five specific tools he uses today, real results including a $3.5 million listing appointment generated by AI outreach, and the mindset shift team leaders need to get their agents to actually adopt AI.

    Key Topics Covered:

    Why AI is the lever to pull right now

    Tool #1: Shiloh - AI call coaching and conversion

    Tool #2: Fellow - open house to pipeline on autopilot

    Tool #3: Fyxer - AI email and meeting command center

    Tool #4: Whisperflow - talk faster, type less

    Tool #5: Claude - set it up as your AI hub

    "The agents who win in this market won't be the ones who work the hardest. They'll be the ones who leverage the smartest." - John Kitchens

    Connect With Us: Join us Live every Thursday at 7FigureBP.com | 7 Figure Audit: 7figurecall.com | Instagram/LinkedIn/Facebook: @johnkitchenscoach
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    51 分
  • #796: Master Emotional Intelligence and Become the Leader Your Business Needs

    #796: Master Emotional Intelligence and Become the Leader Your Business Needs
    2026/07/10
    Episode Description:

    Leadership isn't built on talent alone.

    The best leaders don't simply know more—they understand themselves better, regulate their emotions under pressure, connect with people on a deeper level, and inspire others to become their best.

    In this solo masterclass, John Kitchens breaks down the five pillars of emotional intelligence that every real estate agent, team leader, and entrepreneur must develop to grow both their business and their influence.

    If your business has plateaued, it may not be a strategy problem—it may be a leadership problem.

    This episode dives into the mindset and daily disciplines that allow leaders to create trust, develop stronger relationships, build winning teams, and ultimately become the CEO their business requires.

    Connect With Us:

    Join us Live every Thursday: 7FigureBP.com • 7 Figure Audit: 7figurecall.com • Instagram: @johnkitchenscoach • LinkedIn: @johnkitchenscoach • Facebook: @johnkitchenscoach

    If you enjoyed this episode, be sure to subscribe and leave a review. Stay tuned for more insights and strategies from the top minds. See you next time! 🔥
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    32 分
  • #795: From the Vault - Why Curiosity Beats Talent in Real Estate with Spencer Kaleb Yankowski

    #795: From the Vault - Why Curiosity Beats Talent in Real Estate with Spencer Kaleb Yankowski
    2026/07/07
    Episode Description:

    Some lessons are worth hearing more than once.

    We're bringing back one of our favorite conversations because the principles are just as relevant today as when we first recorded it.

    In this episode, John Kitchens sits down with Spence to unpack the experiences that shaped his journey—from competitive snowboarding and construction to building a thriving real estate business. While markets change, the fundamentals of success don't.

    This conversation is packed with lessons on discipline, focus, calculated risk, authentic marketing, and developing the mindset required to move from agent to CEO.

    If you're feeling overwhelmed by all the noise in today's market, this episode is a reminder that lasting success comes from mastering the fundamentals.

    "If you're not obsessed with becoming a world-class marketer, someone else will be."

    Whether you're a brand-new agent or building a seven-figure business, this episode will challenge you to think bigger, simplify your focus, and start leading like a CEO.

    Connect With Us:
    • 7 Figure Audit: 7figurecall.com
    • Instagram: @johnkitchenscoach
    • LinkedIn: @johnkitchenscoach
    • Facebook: @johnkitchenscoach

    If you enjoyed this episode, be sure to subscribe and leave a review. Stay tuned for more insights and strategies from the top minds. See you next time! 🔥
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    46 分
  • #794: The Coach Code Results Framework for Real Estate Agents

    #794: The Coach Code Results Framework for Real Estate Agents
    2026/07/03
    Episode Summary

    In this solo episode, John Kitchens breaks down the Coach Code Results Framework — a simple, no-nonsense model for understanding what actually drives results in business and life.

    John unpacks why results are not random. They are created by your actions, which are driven by your feelings, which are shaped by your thoughts, which are influenced by your environment.

    If you're not getting the results you want in your health, wealth, relationships, or real estate business, this episode challenges you to stop overcomplicating it and look upstream.

    Key Topics Covered

    Start With the End in Mind
    Get clear on the goal. What result are you actually trying to create?

    Actions Create Results
    Your behaviors and habits determine your outcomes. Change your actions, change your results.

    Feelings Drive Actions
    Empowered feelings lead to empowered action. Disempowered feelings often lead to hesitation, avoidance, or no action.

    Thoughts Create Feelings
    The way you think shapes the way you feel. Better questions create better beliefs.

    Environment Shapes Everything
    Your circle, content, conversations, and inputs influence your thoughts, beliefs, actions, and results.

    Environment Beats Willpower
    If your current environment doesn't inspire you, challenge you, or empower you, it may be holding you back.

    Final Takeaway

    If you want better results, don't just look at your tactics.

    Look at your environment.

    Who are you spending time with?
    What are you listening to?
    What are you watching?
    What conversations are shaping your thinking?

    Because your environment drives your thinking, your thinking drives your feelings, your feelings drive your actions, and your actions create your results.

    Connect with Us:
    • 7 Figure Audit: 7figurecall.com
    • Instagram: @johnkitchenscoach
    • LinkedIn: @johnkitchenscoach
    • Facebook: @johnkitchenscoach

    If you enjoyed this episode, be sure to subscribe and leave a review. Stay tuned for more insights and strategies from the top minds. See you next time! 🔥
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    12 分
  • #793: The Future of Real Estate Marketing with Sam Basel

    #793: The Future of Real Estate Marketing with Sam Basel
    2026/06/26
    Episode Summary:

    In this episode of the Agent to CEO Podcast, John Kitchens sits down with Sam Basel to unpack the biggest takeaways from SIGNAL, one of the most influential real estate marketing events in the industry.

    Sam shares what top marketers, brand leaders, and real estate operators are seeing right now: the agents who win won't be the loudest. They'll be the clearest.

    This conversation dives into how agents can cut through the noise, use AI without losing authenticity, build trust through storytelling, and shift from being information providers to true advisors.

    Key Topics Covered

    Real Marketing vs. Content Production
    Why posting more isn't the same as marketing better, and how intentional content creates stronger trust.

    Building a Brand with Meaning
    Why your brand is more than your logo, colors, or visuals — it's the feeling and story people associate with you.

    Becoming an Advisor, Not Just an Access Point
    In a world where consumers can access information instantly, your value is helping them interpret decisions, risk, trade-offs, and strategy.

    Using AI the Right Way
    AI should amplify your voice, not replace your personality. The key is using it to create clarity, not more generic noise.

    Storytelling Still Wins
    People buy emotionally and justify logically. Storytelling builds trust, connection, and memorability.

    Focus Beats Noise
    Stop chasing every trend. The real question is: what do you want people to understand, feel, or do?

    Taste Matters
    Discernment, quality, and intentionality matter more than agents think. Viral attention without brand alignment can actually hurt trust.

    Visibility Without Credibility Is a Trap
    Being everywhere poorly is not a strategy. The goal is to become clearer, more useful, more trusted, and more memorable.

    Final Takeaway

    The future of real estate marketing isn't about posting more.

    It's about creating a stronger signal.

    The agents who win will be the ones who know who they are, understand who they serve, and communicate with clarity, trust, and intention.

    Connect with Us:
    • 7 Figure Audit: 7figurecall.com
    • Instagram: @johnkitchenscoach
    • LinkedIn: @johnkitchenscoach
    • Facebook: @johnkitchenscoach

    If you enjoyed this episode, be sure to subscribe and leave a review. Stay tuned for more insights and strategies from the top minds. See you next time! 🔥
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    45 分
  • #792: The Transformation Behind the Success with Pierre Nadeau

    #792: The Transformation Behind the Success with Pierre Nadeau
    2026/06/23
    Episode Summary:

    What happens when a top-producing real estate leader realizes that success on paper isn't creating the life he truly wants?

    In this episode of the John Kitchens Coach Podcast, John sits down with Pierre Nadeau, a real estate veteran with more than 20 years in the industry, over 5,000 homes sold, and a global organization of more than 850 agents.

    But this conversation isn't about transactions.

    It's about transformation.

    Pierre shares the journey from operating a successful brokerage to embracing a model that created leverage, freedom, and passive income. More importantly, he opens up about the personal wake-up call that forced him to prioritize his health, redefine success, and create a business that supports the life he wants to live.

    You'll learn how leadership, community, accountability, health, and mindset all intersect—and why becoming a true CEO starts with working on yourself first.

    In This Episode, You'll Learn:

    • Why success without leverage creates a high-paying job instead of a business

    • The shift from focusing on personal goals to helping others achieve theirs

    • How community and relationships accelerate business growth

    • The leadership lessons Pierre learned while building a team and organization

    • Why health became the catalyst for every other area of growth

    • The mindset changes that eliminated stress and created more freedom

    • How consistent daily habits compound into life-changing results

    • Why great leaders focus on solving problems instead of selling solutions

    • The power of building a business that's bigger than yourself

    • What legacy means when your children become part of the journey

    Connect with Pierre Nadeau:

    • Facebook: Pierre Nadeau

    • Instagram: @pierrenadeau

    "Once I learned to help other people achieve their goals, everything in my business started to grow." - Pierre Nadeau

    Connect with Us:
    • 7 Figure Audit: 7figurecall.com
    • Instagram: @johnkitchenscoach
    • LinkedIn: @johnkitchenscoach
    • Facebook: @johnkitchenscoach

    If you enjoyed this episode, be sure to subscribe and leave a review. Stay tuned for more insights and strategies from the top minds. See you next time! 🔥
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    56 分