Retail arbitrage on Amazon has allowed Kim and Perry Coghlan to sell over 8 figures in a single year selling shoes and clothing They manage a team of about 20 people across two cities while raising 13 kids. In this deep-dive interview, they reveal the exact systems, processes, and management philosophies that make it all work.CONNECT WITH KIM AND PERRY

– Youtube: https://www.youtube.com/@EcomToolbox

– Free Facebook group: https://www.facebook.com/groups/ecomtoolbox

– Facebook page: https://www.facebook.com/ecomtoolbox1

– Skool: https://www.skool.com/ecomtoolbox/about?ref=4adcf73740e949279874c4793504807c

– Twitter: https://x.com/Pcoghlan, https://x.com/kimcoghlan4, https://x.com/ecom_toolbox

RECOMMENDED TOOLS

– SellerAmp SAS (14-day free trial): https://www.selleramp.com/oachallenge

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– Boxem (14-day free trial): https://www.oachallenge.com/boxemTIMESTAMPS

0:00 - Introduction and episode overview

2:15 - Kim and Perry's business overview (10 years, 8 figures, 20 employees)

4:30 - Shifting focus from top line revenue to bottom line profit

6:00 - Why employees wanted data and metrics

8:00 - Ecom Toolbox community and podcast launch

11:00 - Helping intermediate sellers scale sustainably

12:00 - The retail arbitrage renaissance

14:30 - Know your numbers: why financial foundations matter first

16:30 - Top metrics every Amazon seller should track

17:30 - Velocity and cash flow management

20:00 - Tracking stale inventory and learning from bad buys

23:00 - The business scorecard explained (EOS framework)

26:00 - Scorecard metrics: sales, spend, inventory value, margin

28:00 - Returns tracking and seasonal variations

31:00 - Finding the right tempo for tracking your numbers

33:00 - Using AI in their Amazon business

36:00 - Lean operations and spaghetti mapping explained

39:00 - Real examples of process improvement

41:00 - Bringing in a lean consultant for company-wide training

43:00 - The eight wastes and eliminating extra processing

44:00 - Mindset shift: accepting your process is wrong

47:00 - Being the boss you never had

49:00 - Elon Musk, staying in the weeds, and the Gemba

51:00 - Book recommendations (Walter Isaacson, Ron Chernow)

52:00 - Building systems through crisis response, not planning

55:00 - Complete hiring process and personality testing

59:00 - Phone screening, core values introduction, and filtering

1:01:00 - Shopper training program overview

1:04:00 - Warehouse training before field work

1:07:00 - What makes a shopper field-ready

1:09:00 - Compensation structure: item count vs percentage of spend

1:11:00 - Bonus structure and incentivizing profitable behavior

1:12:30 - Buying criteria for shoes and clothing (minimums, ROI)

1:15:00 - Subcategories to avoid (dress shoes, small sizes)

1:16:00 - Repricing strategy: buy box anchoring, not ROI-based

1:18:00 - The rodeo jeans revelation: market doesn't care what you paid

1:19:00 - Aging inventory repricing (30-day and 90-day rules)

1:22:00 - Using ScanPower Mobile for pricing decisions

1:23:30 - Holding inventory strategy and merchant fulfilled hack

1:26:00 - Supplier profitability report as backbone of shopper metrics

1:28:00 - Cross-collaboration and company averages

1:30:00 - Honey holes and competitive bonuses

1:31:00 - The four core values (TACO framework)

1:34:00 - Quarterly conversations and the people analyzer

1:36:00 - Embedding core values through repetition

1:37:00 - Importance of outside perspectives and continuous learning

1:39:00 - How lean and EOS clicked for them

1:40:00 - EOS as the administrative equivalent of lean

1:43:00 - Ecom Toolbox elevator pitch and who it's for

1:44:00 - Where to find Kim and Perry

1:45:30 - Time travel question: advice to their younger selves

1:48:00 - Setting boundaries and not letting the business consume you

1:48:30 - Recent impactful learning (Musk biography, learning to play)

Amazon FBA Account Health: What Sellers Get Wrong (IP Complaints, CSM Reviews, Inauthentic)➕ Join OAC+ - The premier community for Amazon sellers looking to grow their business and become better business owners: https://www.oachallenge.com/plus🔥 Grab a 14-day FREE Trial to SellerAmp (Profit calculator, sales estimator, and sourcing tool): https://www.selleramp.com/oachallenge📦 Want to speed up listing, shipping, and analytics? Check out Boxem free for 14 days: https://www.oachallenge.com/boxem💳 See our most recommended Credit Cards: https://cleartheshelf.com/creditcardYour Amazon account is ONE violation away from permanent deactivation. Joy Williams from Seller Basics reveals the account health mistakes costing sellers their businesses and exactly how to protect yourself.🔗 Seller Basics: https://sellerbasics.com📱 Join the Facebook Group: https://www.facebook.com/groups/sellerbasics2.0 (free for all sellers)FOLLOW US: 🐦 Twitter (Chris Grant): https://twitter.com/cleartheshelf 🐦 Twitter (Chris Racic): https://twitter.com/ChrisRacic00:00 - Introduction: Why Account Health Matters More Than Sales08:15 - The #1 Mistake: Ignoring Your Account Health Dashboard15:42 - Section 3 Reviews: Required Documents & Video Call Prep24:30 - Supplier Red Flags (Avoid Scams)35:18 - Gray Market Goods42:50 - IP Complaints & Counterfeit Claims: Fight or Let It Drop?53:25 - Brand Registry Abuse: When Brands Weaponize Violations1:02:40 - Documentation Framework: Invoices, Receipts & Proof1:14:35 - Q4 Survival Guide: ODR & Merchant Fulfilled Disasters1:23:10 - Close vs. Delete Listings: The Critical Difference1:31:45 - Appeal Strategies: What Works (And What Gets You Banned)1:42:20 - Voice of Customer: The Most Underutilized Tool1:48:55 - Final Advice: Prevention Over Emergency Room Visits

How Amazon FBA sellers are adding 5-7% to their margins instantly using discount gift cards. Plus the credit card strategies that unlock $100K+ in 0% APR capital.➕ Join OAC+ - The premier community for Amazon sellers looking to grow their business and become better business owners: https://www.oachallenge.com/plus🔥 Grab a 14-day FREE Trial to SellerAmp (Profit calculator, sales estimator, and sourcing tool): https://www.selleramp.com/oachallenge📦 Want to speed up listing, shipping, and analytics? Check out Boxem free for 14 days: https://www.oachallenge.com/boxem💳 See our most recommended Credit Cards: https://cleartheshelf.com/creditcardTaylor Thomas from Arbitrage Card shares the exact systems top sellers use to maximize profits through gift card arbitrage, avoid the $3,000+ balance mistakes most sellers make, and leverage business credit cards for massive travel rewards and cash flow advantages.Check out Arbitrage Card here: https://arbitragecard.com/FOLLOW US: 🐦 Twitter (Chris Grant): https://twitter.com/cleartheshelf 🐦 Twitter (Chris Racic): https://twitter.com/ChrisRacic--------------------TIMESTAMPS0:00 - Introduction: Gift Cards & Credit Card Strategies for Amazon FBA8:45 - How Discount Gift Cards Add 5-7% to Your Margins Instantly15:32 - Gift Card 101: Overcoming Complexity and Managing Balances23:12 - The $3,000 Mistake: Hidden Gift Card Balances Hurt Your Profit31:45 - Advanced Gift Card Strategy: Custom Amounts & Chrome Extension47:30 - Credit Card Hacking: How I Got $142K in 0% APR Capital1:02:15 - The Incognito Method: 200K Point Bonuses on Amex Cards1:18:45 - Credit Limit Reallocation Strategy Explained1:28:30 - Travel Hacking for Amazon Sellers: Maximizing Point Redemptions1:42:18 - Stacking Discounts: The 5-Layer Profit System1:48:50 - Common Credit Card Mistakes That Destroy Your Score1:54:35 - Best Zero Percent APR Cards for Amazon Sellers2:03:40 - Final Recommendations & Where to Learn More

Learn how Ryan makes $2M a year with online arbitrage on Amazon in just 20 hours per week.

➕ Join OAC+ - The premier community for Amazon sellers looking to grow their business and become better business owners: https://www.oachallenge.com/plus

🔥 Grab a 14-day FREE Trial to SellerAmp (Profit calculator, sales estimator, and sourcing tool): https://www.selleramp.com/oachallenge

📦 Want to speed up listing, shipping, and analytics? Check out Boxem free for 14 days: https://www.oachallenge.com/boxem

Ryan shares his complete transition from retail arbitrage to online arbitrage, revealing his replenishment-heavy strategy (85% of business), prep center setup, and the systems that gave him his life back. Learn how he manages $150K in inventory, uses lead lists effectively, and maintains 20% minimum ROI while prioritizing velocity over margins.

Perfect for intermediate to advanced Amazon FBA sellers ready to scale their online arbitrage business systematically.

CONNECT WITH RYAN:

X: @ArbitrageLife | Instagram: @RyanKimuraFBA

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RESOURCES FOR YOU:

🧰 https://www.ClearTheShelf.com (The Blog)

🧰 Keepa Academy - https://www.oachallenge.com/keepa-academy

🧰 OA Challenge - https://www.OAChallenge.com

🧰 Repricer Challenge (Free) - https://cleartheshelf.com/repricer-challenge

🧰 RabbitTrailChallenge (Free) - https://cleartheshelf.com/rabbit-trail-challenge

🧰 revROI Chrome Extension (Free) - https://cleartheshelf.com/revroi-extension

🧰 Goal Tracking Spreadsheet (Free) - https://cleartheshelf.com/goal-tracking

SOFTWARE & SERVICES I USE & RECOMMEND:

✅ IP Alert (Code YT30 to Save $30) - https://entreresource.com/ip-alert-2/

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✅ OA Buddy (Code CLEARTHESHELF Saves $20): https://cleartheshelf.com/OA-Buddy

FOLLOW US:

🐦 Twitter (Chris Grant): https://twitter.com/cleartheshelf

🐦 Twitter (Chris Racic): https://twitter.com/ChrisRacic

--------------------

[00:00] Introduction: Meet Ryan Kimura

[02:37] From Restaurant Owner to Amazon FBA Seller

[06:44] The Transition: Retail Arbitrage to Online Arbitrage

[14:28] Lead Lists Strategy

[24:26] Building a Replenishment-Heavy Business

[42:48] Credit Card Rotation Strategy for Cash Flow

[49:08] Cash Flow Management

[56:39] Scaling Advice

Learn how Saul is able to find over $50,000 a month in profitable Amazon to Amazon Flips.

♻️ Learn More About Amazon to Amazon Flips Here - https://www.oachallenge.com/az-az-flips-challenge/

➕ Join OAC+ - The premier community for Amazon sellers looking to grow their business and become better business owners: https://www.oachallenge.com/plus🔥 Grab a 14-day FREE Trial to SellerAmp (Profit calculator, sales estimator, and sourcing tool): https://www.selleramp.com/oachallenge📦 Want to speed up listing, shipping, and analytics? Check out Boxem free for 14 days: https://www.oachallenge.com/boxem

Learn the exact strategies, tools, and mindset shifts needed to scale your Amazon FBA business through Amazon to Amazon arbitrage. Saul breaks down everything from sourcing methods to account safety, margin expectations, and advanced techniques like debundling.Whether you're doing online arbitrage, retail arbitrage, or looking to add a new income stream to your Amazon business, this episode reveals actionable strategies you can implement immediately.--------------------RESOURCES FOR YOU: 🧰 https://www.ClearTheShelf.com (The Blog) 🧰 Keepa Academy - https://www.oachallenge.com/keepa-academy 🧰 OA Challenge - https://www.OAChallenge.com 🧰 Repricer Challenge (Free) - https://cleartheshelf.com/repricer-challenge 🧰 RabbitTrailChallenge (Free) - https://cleartheshelf.com/rabbit-trail-challenge 🧰 revROI Chrome Extension (Free) - https://cleartheshelf.com/revroi-extension 🧰 Goal Tracking Spreadsheet (Free) - https://cleartheshelf.com/goal-tracking SOFTWARE & SERVICES I USE & RECOMMEND: ✅ IP Alert (Code YT30 to Save $30) - https://entreresource.com/ip-alert-2/ ✅ AURA Repricer (Code CTS to Save 20% Off Your First 3 Months) - https://goaura.com/cts ✅ RevSeller (Code PRO20 to Save $20) - https://www.revseller.com/32851/258.html ✅ OA Buddy (Code CLEARTHESHELF Saves $20): https://cleartheshelf.com/OA-Buddy FOLLOW US: 🐦 Twitter (Chris Grant): https://twitter.com/cleartheshelf 🐦 Twitter (Chris Racic): https://twitter.com/ChrisRacic--------------------[00:00] Introduction to Amazon to Amazon Flips [05:26] 500K+ Monthly Flip Opportunities Revealed [14:36] Profit Margins and Scaling Strategies [25:46] The Anatomy of Perfect Amazon Flips [38:30] Why OA sellers struggle with A2A[46:17] Debundling: Turn $10 Into $70+ Profit [1:06:55] Account Safety and Risk Management [1:22:41] 3:1 Risk Ratio System Explained

The Ultimate Guide to Brand Direct Wholesale on Amazon with Caj Robinson

🔥 Grab a 14-day FREE Trial to SellerAmp (Profit calculator, sales estimator, and sourcing tool): https://www.selleramp.com/oachallenge

📦 Want to speed up listing, shipping, and analytics? Check out Boxem free for 14 days: https://www.oachallenge.com/boxem

➕ Join OAC+. The premier community for Amazon sellers looking to grow their business and become better business owners: https://www.oachallenge.com/plus

Learn the secrets to mastering brand direct wholesale, securing exclusive partnerships, and optimizing your Amazon listings from Caj Robinson.

Whether you're an online arbitrage expert or just starting in retail arbitrage, this episode is packed with actionable insights to add another dimension to your Amazon business.

Learn how to pitch brands, manage relationships, and enjoy long-term success on Amazon.

Find Caj on Twitter here: https://x.com/CajuaRobinson

----------

RESOURCES FOR YOU:

🧰 https://www.ClearTheShelf.com (The Blog)

🧰 Keepa Academy - https://www.oachallenge.com/keepa-academy

🧰 OA Challenge - https://www.OAChallenge.com

🧰 Repricer Challenge (Free) - https://cleartheshelf.com/repricer-challenge

🧰 RabbitTrailChallenge (Free) - https://cleartheshelf.com/rabbit-trail-challenge

🧰 revROI Chrome Extension (Free) - https://cleartheshelf.com/revroi-extension

🧰 Goal Tracking Spreadsheet (Free) - https://cleartheshelf.com/goal-tracking

SOFTWARE & SERVICES I USE & RECOMMEND:

✅ IP Alert (Code YT30 to Save $30) - https://entreresource.com/ip-alert-2/

✅ AURA Repricer (Code CTS to Save 20% Off Your First 3 Months) - https://goaura.com/cts

✅ OA Buddy (Code CLEARTHESHELF Saves $20): https://cleartheshelf.com/OA-Buddy

FOLLOW US:

🐦 Twitter (Chris Grant): https://twitter.com/cleartheshelf

🐦 Twitter (Chris Racic): https://twitter.com/ChrisRacic

----------

Chapters:

00:46 - Meet Caj Robinson

01:14 - Brand Direct Wholesale Explained

03:40 - Caj's journey from private label to brand direct wholesale

06:22 - Why Kaj prefers working with brands over online arbitrage

07:15 - Wholesale vs. Brand Direct

09:13 - Common myths about brand direct wholesale

10:36 - First Steps to Landing an Account

12:13 - Cold Calling Tips

14:41 - Building Trust with Brands

16:44 - Price Control Challenges

20:05 - The Exclusivity Solution

21:45 - Value Propositions for Brands

25:18 - Timing for Brand Direct Conversations

27:21 - Executing After Landing a Brand

29:14 - Helping Brands with Brand Registry

31:30 - Outreach Strategies

34:07 - Overcoming Rejection

37:04 - Discussing Margins

39:00 - PPC Strategies

42:33 - Assessing Brands

47:33 - Learning from Mistakes

52:57 - Future of Brand Direct

56:19 - Lightning Round

STOP Selling Solo: The Playbook for Amazon Sellers to GrowIn this episode we talk with Miles ( @Flips4Miles ) about how he leveraged social media to grow his business. What works, what doesn't work, and why you should spend time creating content even if you don't want to be an influencer or offer a service.We also dive into mindset and discuss the most helpful things Miles has learned over the last several years in this space.Like what you heard?

Smash that like button, subscribe for more tactical Amazon seller content, and join our email list at https://www.cleartheshelf.com/newsletter for exclusive resources.Drop your biggest takeaway in the comments—we read every one.

----------🧮 Get the SellerAmp Profit Calculator & Sourcing Tool Here: www.selleramp.com/oachallenge📦 Ship Smarter with Boxem (14 Day Free Trial): https://cleartheshelf.com/boxem RESOURCES FOR YOU: 🧰 https://www.ClearTheShelf.com (The Blog) 🧰 Keepa Academy - https://www.oachallenge.com/keepa-academy 🧰 OA Challenge - https://www.OAChallenge.com 🧰 Repricer Challenge (Free) - https://cleartheshelf.com/repricer-challenge 🧰 RabbitTrailChallenge (Free) - https://cleartheshelf.com/rabbit-trail-challenge 🧰 revROI Chrome Extension (Free) - https://cleartheshelf.com/revroi-extension 🧰 Goal Tracking Spreadsheet (Free) - https://cleartheshelf.com/goal-tracking SOFTWARE & SERVICES I USE & RECOMMEND: ✅ IP Alert (Code YT30 to Save $30) - https://entreresource.com/ip-alert-2/ ✅ AURA Repricer (Code CTS to Save 20% Off Your First 3 Months) - https://goaura.com/cts ✅ RevSeller (Code PRO20 to Save $20) - https://www.revseller.com/32851/258.html ✅ OA Buddy (Code CLEARTHESHELF Saves $20): https://cleartheshelf.com/OA-Buddy FOLLOW US: 🐦 Twitter (Chris Grant): https://twitter.com/cleartheshelf 🐦 Twitter (Chris Racic): https://twitter.com/ChrisRacic

The FULL Amazon Replens Plan That Made Grant Douglas $2M/YearIn this episode we interview Grant Douglas. He's built a successful Amazon business on replens and outsourcing. Grant is able to work on his business around 20 hours a week and the systems keep it running.In this episode he unpacks exactly how he does it so you can replicate his success.Like what you heard?

Smash that like button, subscribe for more tactical Amazon seller content, and join our email list at https://www.cleartheshelf.com/newsletter for exclusive resources.Drop your biggest takeaway in the comments—we read every one.

----------🧮 Get the SellerAmp Profit Calculator & Sourcing Tool Here: www.selleramp.com/oachallenge📦 Ship Smarter with Boxem (14 Day Free Trial): https://boxem.com RESOURCES FOR YOU: 🧰 https://www.ClearTheShelf.com (The Blog) 🧰 Keepa Academy - https://www.oachallenge.com/keepa-academy 🧰 OA Challenge - https://www.OAChallenge.com 🧰 Repricer Challenge (Free) - https://cleartheshelf.com/repricer-challenge 🧰 RabbitTrailChallenge (Free) - https://cleartheshelf.com/rabbit-trail-challenge 🧰 revROI Chrome Extension (Free) - https://cleartheshelf.com/revroi-extension 🧰 Goal Tracking Spreadsheet (Free) - https://cleartheshelf.com/goal-tracking SOFTWARE & SERVICES I USE & RECOMMEND: ✅ IP Alert (Code YT30 to Save $30) - https://entreresource.com/ip-alert-2/ ✅ AURA Repricer (Code CTS to Save 20% Off Your First 3 Months) - https://goaura.com/cts ✅ RevSeller (Code PRO20 to Save $20) - https://www.revseller.com/32851/258.html ✅ OA Buddy (Code CLEARTHESHELF Saves $20): https://cleartheshelf.com/OA-Buddy FOLLOW US: 🐦 Twitter (Chris Grant): https://twitter.com/cleartheshelf 🐦 Twitter (Chris Racic): https://twitter.com/ChrisRacic