• The $1B Psychology Behind Duolingo & Its Unhinged Mascot | How to make your product a habit, so buyers keep
    2026/02/06

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    Get your own Chief Business Copilot for your business by working with me one-on-one or in a group program. Get weekly live Skill Sessions, Implementation Sessions, and one-on-one time with me.

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    17 分
  • How Zara Used Psychology to Make $38B with Mass Market Fashion | How to get attention, drive sales, and avoid the Wallpaper Effect
    2026/01/30

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    ✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking

    WORK WITH ME
    Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.

    Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/

    Get your own Chief Business Copilot for your business by working with me one-on-one or in a group program. Get weekly live Skill Sessions, Implementation Sessions, and one-on-one time with me.

    Learn more about my group program here: https://choicehacking.academy/cbc/
    Learn more about one-on-one coaching here: https://www.choicehacking.com/coaching/

    Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/

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    13 分
  • The Rise & Fall of Toys R Us | The Psychology Behind Its Failure
    2026/01/22

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    FREE RESOURCES
    ✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/


    ✅ Get FREE weekly buyer psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/

    ✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking

    WORK WITH ME
    Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.

    Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/

    Get your own Chief Business Copilot for your business by working with me one-on-one or in a group program. Get weekly live Skill Sessions, Implementation Sessions, and one-on-one time with me.

    Learn more about my group program here: https://choicehacking.academy/cbc/
    Learn more about one-on-one coaching here: https://www.choicehacking.com/coaching/

    Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/

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    17 分
  • Loss Aversion: How to ethically drive action, urgency, and sales with buyer psychology
    2026/01/15

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    FREE RESOURCES
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    ✅ Get FREE weekly buyer psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/

    ✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking

    WORK WITH ME
    Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.

    Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/

    Get your own Chief Business Copilot for your business by working with me one-on-one or in a group program. Get weekly live Skill Sessions, Implementation Sessions, and one-on-one time with me.

    Learn more about my group program here: https://choicehacking.academy/cbc/
    Learn more about one-on-one coaching here: https://www.choicehacking.com/coaching/

    Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/

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    13 分
  • Greatest Hits: How Psychology Saved Apple | Why this principle is so powerful, to brands of all sizes
    2026/01/05

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    FREE RESOURCES
    ✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/


    ✅ Get FREE weekly buyer psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/

    ✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking

    WORK WITH ME
    Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.

    Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/

    Get your own Chief Business Copilot for your business by working with me one-on-one or in a group program. Get weekly live Skill Sessions, Implementation Sessions, and one-on-one time with me.

    Learn more about my group program here: https://choicehacking.academy/cbc/
    Learn more about one-on-one coaching here: https://www.choicehacking.com/coaching/

    Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/

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    11 分
  • Greatest Hits: How Psychology Built Febreze Into a $1B Brand
    2026/01/02

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    FREE RESOURCES
    ✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/


    ✅ Get FREE weekly buyer psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/

    ✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking

    WORK WITH ME
    Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.

    Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/

    Get your own Chief Business Copilot for your business by working with me one-on-one or in a group program. Get weekly live Skill Sessions, Implementation Sessions, and one-on-one time with me.

    Learn more about my group program here: https://choicehacking.academy/cbc/
    Learn more about one-on-one coaching here: https://www.choicehacking.com/coaching/

    Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/

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    10 分
  • Greatest Hits: The Pratfall Effect: What happens when brands make big, public mistakes
    2025/12/31

    SEASON 9 COMING JANUARY 15TH, 2026
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    Please take 12 seconds to rate and review the podcast because it helps us find new listeners
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    FREE RESOURCES
    ✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/


    ✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/

    ✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking

    WORK WITH ME
    Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.

    Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/

    Get your own Chief Marketing Copilot for your business when you my new program. Get live Skill Sessions, Implementation Sessions, and one-on-one time with me.

    Learn more here: https://choicehacking.academy/pro/

    Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/

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    10 分
  • Greatest Hits: Why Hermes, Porsche, Ferrari, and Rolex Hold Their Products Hostage
    2025/12/29

    SEASON 9 COMING JANUARY 15TH, 2026
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    Please take 12 seconds to rate and review the podcast because it helps us find new listeners
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    FREE RESOURCES
    ✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/


    ✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/

    ✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking

    WORK WITH ME
    Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.

    Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/

    Get your own Chief Marketing Copilot for your business when you my new program. Get live Skill Sessions, Implementation Sessions, and one-on-one time with me.

    Learn more here: https://choicehacking.academy/pro/

    Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/

    ★ Support this podcast ★
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    18 分