Charlene Li: What Does It Actually Take To Win with AI?
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In this episode, Frank Cottle talks with Charlene Li — one of the most established voices in business transformation and disruptive leadership. A New York Times bestselling author of seven books, Li founded the disruptive analyst firm Altimeter Group, served as Chief Research Officer at PA Consulting, and now runs her own firm, Quantum Networks Group. She has advised 49 of the Fortune 100, spoken at the World Economic Forum, TED, and SXSW, and was named one of the most creative people in business by Fast Company. Her latest book, Winning with AI: The 90-Day Blueprint for Success, co-authored with Dr. Katia Walsh, is — in her words — not a technology book, but a leadership and strategy book.
The conversation starts where most AI conversations refuse to: identity. If the machine can do it, who are we? From there, Li dismantles the "AI-first" label, names the scarcity trap behind headcount-cutting AI strategies, and lays out the unglamorous groundwork — mindset, skill set, toolset, decision set — that lets companies move fast because they can move safely.