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From the archive: Episode #193: Phill Agnew is a marketing expert and host of the highest-ranking marketing podcast in the UK. He explains what behavioural science involves, how to use marketing principles to get a pay rise, and how to persuade your boss you have a good idea.

What you’ll learn

• [01:30] How Phill became a marketing expert.
• [02:49] How curiosity gaps work.
• [03:48] What behavioural science involves.
• [05:30] What a “nudge means in a behavioural science context.
• [07:16] The difference between a nudge and manipulating someone.
• [09:16] The variable reward techniques gambling apps use to get you addicted to them.
• [13:18] How social media uses variable rewards to keep you browsing.
• [14:08] Positive ways variable rewards can be used.
• [15:15] How to use anchoring to negotiate a salary rise.
• [18:26] The problems with anchoring.
• [19:28] Using loss aversion to get a pay rise.
• [21:15] How to use the commitment principle and consistency principle to get a pay rise.
• [24:11] The power of “no” and the door-in-the-face technique.
• [26:52] How to have a difficult conversation with a colleague.
• [28:48] What supercommunicators do and how they communicate.
• [33:20] Techniques you can use when business networking.
• [36:10] How to persuade your boss that you have a good idea.
• [42:08] How giving people autonomy changes how they respond.
• [45:12] How to use behavioural science in the workplace.

Resources mentioned in this episode
Please note that some of these are affiliate links and we may get a commission in the event that you make a purchase. This helps us to cover our expenses and is at no additional cost to you.

• Nudge, Richard Thaler and Cass Sunstein
• Decoded, Phil Barden
• Hooked, Nir Eyal
• Indistractable, Nir Eyal
• Octopus Energy
• Dishoom
• Never Split the Difference, Chris Voss
• You Have More Influence Than You Think, Vanessa Bohms
• The Power of Habit, Charles Duhigg
• Supercommunicators, Charles Duhigg
• How To Win Friends and Influence People, Dale Carnegie
• Nudge: Can Charles Duhigg Make Me Popular?
• Episode 183: The secrets to effective business development and getting more clients - with Deb Feder of Feder Development
• Influence, Robert Cialdini
• The Art of Thinking Clearly, Rolf Dobelli

https://changeworklife.com/using-behavioural-

Questions? Comments? Episode suggestions? Send us a text message!

#221: Linda Clemons is a body language expert and top sales trainer. She explains the intricacies of nonverbal communication, how body language works and how to use body language to your advantage in high stake meetings.

What you’ll learnR

• [01:50] When people start to learn body language.
• [03:35] How important nonverbal communication is.
• [08:22] How powerful the tone of your voice is.
• [10:46] Sales hypnotherapy and how different words activate different parts of the brain.
• [13:52] How to read nonverbal communication and how universal body language is.
• [20:05] The importance of knowing someone’s baseline and how to read clusters of behaviours.
• [21:58] How your judgement and perception shapes your belief.
• [26:10] How body language is used in an interview.
• [32:15] How culture affects people’s body language.
• [33:37] Actionable techniques to improve your nonverbal communication.
• [41:55] How to improve your body language.

esources mentioned in this episode
Please note that some of these are affiliate links and we may get a commission in the event that you make a purchase. This helps us to cover our expenses and is at no additional cost to you.

• Silent Messages, Albert Meharabian
• “Don’t say things. What you are stands over you the while, and thunders so that I cannot hear what you say to the contrary”, Ralph Waldo Emerson
• The Power of Habit, Charles Duhigg
• The Power of Intention, Dr Wayne Dyer
• Hush: How to Radiate Power and Confidence Without Saying a Word, Linda Clemons
• Change Work Life Coaching

For the show notes for this episode, including a full transcript and links to all the resources mentioned, visit:

https://changeworklife.com/body-language-tips-for-career-success/

Re-assessing your career? Know you need a change but don't really know where to start? Check out these two exercises to start the journey of working out what career is right for you!

Questions? Comments? Episode suggestions? Send us a text message!

#220: James Terry has over 15 years of experience in HR, staffing and workforce technology, and is the Head of US Revenue at Indeed Flex. He introduces the concept of flexible work, explains how it differs from other gig work or side hustles, and discusses how flexible work can really be.

What you’ll learnR

• [01:52] The types of flexible work you can find on Indeed Flex.
• [04:15] How flexible work can be.
• [07:12] The societal shift in workplace expectations and how technology can assist this.
• [11:05] The type of people Indeed Flex is for.
• [15:35] The type of roles and industries in which flexible work is available.
• [19:55] Why Indeed Flex works well for ad-hoc work.
• [21:23] How the rating system on Indeed Flex works.
• [25:42] The ways employers can improve their business from worker feedback.
• [27:23] How Indeed Flex differs from other recruitment agencies and gig work.
• [30:06] The motivations people have for doing gig work.
• [32:55] The types of opportunities available for new parents or carers.
• [34:40] The difference between Indeed Flex and Upwork.
• [36:52] The work status of people on Indeed Flex and the benefits they get.
• [38:20] The disadvantages of working through Indeed Flex.
• [40:22] How much notice a worker has to give if they can no longer work a shift.
• [43:13] How to find extra work.

esources mentioned in this episode
Please note that some of these are affiliate links and we may get a commission in the event that you make a purchase. This helps us to cover our expenses and is at no additional cost to you.

• Upwork
• Indeed Career Advice

For the show notes for this episode, including a full transcript and links to all the resources mentioned, visit:

https://changeworklife.com/the-flexible-economy-doing-the-work-you-want-when-you-want-to-do-it/

Re-assessing your career? Know you need a change but don't really know where to start? Check out these two exercises to start the journey of working out what career is right for you!