
Carbon 101 – Demystifying Carbon Credits
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In this episode, Joseph Freimond, Sustainability Consultant at Brundtland, speaks with Henk Sa, Partner and Head of Carbon Finance at Brundtland, who brings over 20 years of experience in the global carbon industry. Together, they unpack the full carbon credit journey, from conception to commercialisation. Henk explains what carbon credits are, how they’re created and verified, and why concepts like additionality are key to ensuring real climate impact. He also shares why project developers should start carbon credit planning early, and addresses common concerns about quality and credibility in this evolving market.
Whether you’re new to carbon markets or looking to deepen your expertise, this episode helps build a foundational understanding of one of the most important tools for driving emissions reductions.
Key points of discussion:
• What carbon credits are and how they offset emissions
• The role of carbon standards, rules, and methodologies
• Step-by-step process of registering, monitoring, and verifying carbon projects
• Typical timeline and costs involved in generating credits
• Understanding additionality and why it matters
• Common challenges and misconceptions about carbon credits
• Practical advice for integrating carbon credits into project development
If you’re ready to navigate the world of carbon credits with confidence, this episode is your essential starting point.
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