This episode is brought to you by Plato, the full-service marketing agency that drives real business performance. Connect with the team: https://platocreative.co.nz/

Business Canterbury has backed local businesses since 1859, and Chief Executive Leeann Watson says the region is doing better than most of the country right now.

Andy sits down with Leeann to unpack what Business Canterbury actually does. That covers HR advice lines and training, the Canterbury Trusted endorsement, and lobbying Wellington on the things that hurt small businesses, like a provisional tax date in the middle of January. They get into why Canterbury is outperforming the other main centres: $13.1 million from one Super Round weekend at the new stadium, record university enrolments, and 43,000 people moving south since 2018.

Leeann also explains Canterbury Ambition, a private-sector-led plan that brings 11 local authorities together around one ask of government. She shares how she protects time to work on the business rather than in it, and gives honest advice for anyone in their first couple of years of running a business.

Find out more at businesscanterbury.co.nz or call 0800 50 50 96.

Plato helps ambitious brands and businesses scale faster through strategic full-service marketing. Find out how they can help you grow: https://platocreative.co.nz/

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