How do you successfully run a business in the summer while also being a present mom? In today’s episode, I’m sharing 3 strategies that help me to stay productive while also spending intentional time with my kids.

In This Episode You’ll:

1. Learn how I help my clients stay intentional and productive during the summer
2. Get 3 strategies that I use to keep my business momentum going while still spending time with my kids

Find it quickly:

How to have a productive summer (2:10)

What do you need to make space for? (4:11)

Get real about what the summer will look like (5:11)

Advocate for your business (6:10)

Resource yourself well (7:19)

Mentioned in this Episode:

The Rise Collective: learn.joymichellephotography.com/Rise-collective-Waitlist

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

It's time to attract your ideal clients and convert more in 2025. In this episode, I'm sharing the marketing plan that is going to get you there with more intention and less work. Listen in as I walk you through the three strategies I use to attract and convert paying clients.

In This Episode You'll:

1. Hear my own marketing plan.
2. Explore content, visibility, and conversion for your business.
3. Know what to avoid in your marketing plan.

Find it quickly:
02:37 - The Three-Part Marketing Plan
02:53 - Content Plan: Building a Strong Foundation
08:38 - Visibility Plan: Expanding Your Reach
11:45 - Conversion Plan: Turning Leads into Clients
15:52 - Common Marketing Mistakes to Avoid
18:51 - Leveraging Tools and AI for Efficient Marketing

Mentioned in this Episode:
Showit
Episode 21: Get More Visibility On Your Content With This 1 ShiftEpisode
75: Affiliate Marketing for Content Creators
PitchPower Email Templates
HoneyBook
Riverside
Metricool
Google Search Console
ChatGPT

More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

What if your website is turning away the very people who want to buy from you? This week, I’m sharing a behind-the-scenes conversation I had with one of my coaching accelerator clients all about aligning your brand and website with different buyer personalities. The reality is that you don’t have just one type of ideal client. You have many and they all shop and inquire differently.

We’re diving into practical ways to accommodate analytical, relationship-driven, impulsive, and skeptical buyers within your current website and content.

In this episode:

• The most common buyer personalities (and what each needs to say “yes”)
• How different buyer types prefer to reach out and why ignoring DMs is costing you money
• The key contact options every creative service provider needs to offer

Find It Quickly

02:24 - Understanding Different Buyer Types

04:27 - How Buyers Reach Out

07:16 - Optimizing Your Website for All Buyers

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

What if the right tools could help you scale your business without adding more chaos to your life? In this episode, I’m pulling back the curtain on the exact digital and non-digital tools I use to run my coaching and education business—from course platforms and AI tools to productivity systems, banking, podcasting, and content creation.

After nearly 10 years of creating content online, I’ve refined the systems that actually save me time, simplify my workflow, and help me serve clients better. I’m sharing the platforms I personally use every day, the mistakes I made early on (yes, including trying to avoid paying for Zoom 😅), and the tools I recommend most often to photographers and creatives who want to step into coaching, mentorship, courses, or education.

In This Episode You’ll:

1. Get my list of top tools that I recommend to my clients who are branching into education
2. Learn to use the tools to save time and make your coaching business more effective
3. Learn what it takes to bridge the gap between being a service provider and being an educator

Find It Quickly:

Zoom (3:37)

Notion (6:08)

Youtube (7:23)

Kajabi (7:36)

Riverside (9:41)

Canva (10:56)

Honeybook (11:10)

Buzzsprout (11:43)

Claude (12:14)

Manychat (14:16)

Relay (14:42)

Planner (15:54)

Timer cube (17:31)

Ring light (18:39)

Camera (19:23)

Joby light (20:25)

Mentioned in this Episode:

Riverside: joymichelle.co/riverside

Kajabi: joymichelle.co/kajabi

YouTube: youtube.com

Notion: joymichelle.co/notion

Zoom: zoom.com

Canva: canva.com

Honeybook: joymichelle.co/honeybook

Buzzsprout: joymichelle.co/buzzpsprout

Claude AI: claude.ai

Relay: joymichelle.co/relay

Manychat: manychat.com

My Amazon List: joymichelle.co/amazon (Zen & Flow, Timer Cube, Ring Light, Nikon Z30, Joby Light)

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

How are established photographers refining their business? Today I’m sharing a peek behind the curtain into the Rise Collective, my group coaching program. Listen in to hear what kinds of questions are coming up in our coaching sessions, and how the photographers in the program are building their authority and visibility.

In This Episode You’ll:

1. Get an inside look into my group coaching program, the Rise Collective
2. Learn about the results that have come from the program so far
3. Gain insight into how photographers are refining their business for better visibility

Find it quickly:

What we’re focusing on inside this Rise Collective cohort (2:57)

The results from the Rise Collective so far (6:02)

Where to focus visibility efforts (6:53)

Refining the client journey (8:37)

A group visibility sprint (11:34)

Having better conversations (15:40)

Mentioned in this Episode:

Waitlist: learn.joymichellephotography.com/Rise-collective-Waitlist

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

If you’ve been dabbling in affiliate marketing and you’re ready to make more money with it, this episode is for you. I’m sharing my top three advanced tips and strategies to help you get to the next level with affiliate marketing. These affiliate marketing tips are designed for creatives and service providers ready to turn casual links into a consistent revenue stream and grow their affiliate marketing business with intentional affiliate relationships.

In This Episode You'll:

1. Learn three advanced strategies for affiliate marketing
2. Use these strategies to save time in your business

Find it quickly:

2:46 - Use a link shortener

5:43 - Use your email welcome sequence to highlight your links

7:34 - Never link away from your website unless it’s an affiliate

Links:

Affiliate Boss: joymichelle.co/affiliate-boss

Read the full show notes from today’s episode HERE.

More ways to connect:

Joy Michelle Website: joymichelle.co

Joy Michelle Instagram: instagram.com/joyymichelle

Joy Michelle Facebook: facebook.com/joymichellephotography

Joy Michelle Coaching: joymichelle.co/coaching

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

What if the growth you’re chasing doesn’t require doing more—but rebuilding what’s underneath it? Today we're replaying an episode that originally aired two years ago as part of our four-part Business Reboot series.

This series was designed to help you step out of reaction mode and back into the CEO seat of your business. We talk about resetting your foundation, clarifying your direction, increasing visibility, and making intentional moves that support long-term growth.

We’re bringing this episode back now because every business owner hits seasons where what once worked no longer feels aligned. Sometimes the answer isn’t to push harder—it’s to pause, reassess, and rebuild stronger. So if you’re ready for more clarity, more momentum, and a business that actually supports the life you want, let’s get into it.

In This Episode You'll:

1. Reset the foundations of your business.
2. Assess and reflect on what's working.
3. Explore what you'll bring with you in the future of business.

Find it quickly:

• 4:40 - Setting the Foundation
• 5:18 - Assess
• 6:08 - Reflect
• 8:48 - Clarity
• 10:26 - Homework

Mentioned in this Episode:

• Notion
• Giant Post-It Notes

Listen to the Full Business Reboot Series:

• Part 1 | Assess & Reflect: Setting the Foundation
• Part 2 | Building Your Strategic Roadmap
• Part 3 | 3 Ways to Boost Your Visibility
• Part 4 | How You Can Start Making Better Decisions in Your Business

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

CALLED TO BOTH COMMUNITY

Read the full show notes from today’s episode HERE.

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!

If you take your business growth seriously and you also like having a life and having margin very intentionally built into your life, then you are actually going to be a big fan of this episode. Today I'm sharing intentional growth practices for a sustainable business.

In This Episode You'll:

1. Explore the importance of radical honesty and accountability.
2. Be challenged to establish your dream schedule today.
3. Learn the power of systems and softwares.

Find it quickly:
:53 - The Power of Accountability in Business
4:48 - Radical Honesty and Accountability
8:42 - Establishing Your Schedule
13:04 - Systems & Softwares

Mentioned in this Episode:
Episode 10: The Softwares, Tools, and Apps I Use to Run My Business
Episode 102: Ask Joy: Team Building, Delegation, & Running Multiple Brands
Jasmine Star
HoneyBook
Book a Call with me!

More ways to connect:

JOY MICHELLE INSTAGRAM

WORK WITH JOY AS YOUR COACH

JOY MICHELLE CO. WEBSITE

Read the full show notes from today’s episode HERE.

CLICK HERE TO GET 50% OFF YOUR FIRST YEAR OF HONEYBOOK!

If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!

Join Now >>

CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!