エピソード

  • How to Network Without Being Salesy | CFO Unplugged Ep. 10
    2026/07/30

    Crystal sits down with George Castillo, a natural networker whose sales career was built on genuine relationships, not transactions. They cover what real networking looks like: skipping small talk, spotting a thriving group versus a stale one, leading with "how can I help you?" instead of collecting business cards, and a simple question technique to connect with anyone fast. If you get anxious walking into a room of strangers, this one's for you.

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    36 分
  • CFO Unplugged: Ep 9 - Nathan's Personal Financial Reset Aftermath
    2026/07/16

    In Episode 9 of CFO Unplugged, Crystal Haight sits down with Nathan Webster for an incredibly raw and vulnerable conversation about the aftermath of his intensive "financial reset." After spending a grueling eight hours exposing his entire financial life, Nathan shares the mix of embarrassment, overwhelm, and ultimate relief he experienced. Fast-forward seven months, Nathan shares how unlearning these behaviors helped him reclaim control of his financial future. If you have ever felt overwhelmed by debt, struggled to ask for help, or found yourself trapped in a cycle of "robbing Peter to pay Paul," this episode is a must-watch.

    Connect with Crystal Haight & NW Book Pros: Website: https://nwbookpros.com/ Book Your Financial Reset: https://nwbookpros.com/service/financial-reset/

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    26 分
  • CFO Unplugged Ep 8 - Financial Reset with Nathan (7 months later)
    2026/07/09

    Welcome back to CFO Unplugged! In this episode, Crystal Haight of NW Book Pros sits down with her marketing strategist, Nathan Webster, for an incredibly vulnerable conversation about what happens when life, business, and finances all hit a breaking point at the same time.

    Nathan opens up about growing up in a household where money was never discussed, to the financial realities of his time in the Marine Corps, to falling into the common business owner trap of writing off everything to avoid taxes, only to realize it hurt his long-term wealth and ability to buy a home.

    When unexpected life changes, personal loss, and business shifts collided, Nathan knew it was time to hit the brakes. Crystal walks us through what an intense, 8-hour "Financial Reset" actually looks like. It's painful, it's uncomfortable, and it requires total vulnerability—but facing the raw numbers is the only way to build a reliable path to positive cash flow.

    If you are a Pacific Northwest business owner feeling overwhelmed by your numbers, remember: it is okay to ask for help, and you deserve a safe space to do it.

    Connect with Crystal Haight & NW Book Pros: Website: https://nwbookpros.com/ Book Your Financial Reset: https://nwbookpros.com/service/financial-reset/

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    20 分
  • CFO Unplugged: Ep 7 - Great Coaches tell You What You're Doing Wrong
    2026/07/07

    Are you spending money on a coach but not getting results? The problem might not be your effort; it might be your coach. In this episode of CFO Unplugged, Crystal Haight sits down with finance expert Dena Kroshkin to talk about what separates a great financial coach from a mediocre one, and why the right coach will tell you what you need to hear, not what you want to hear.

    They cover why business owners resist good financial advice, how money is deeply emotional and personal, the hidden cost of waiting for interest rates to drop, and what it really means to have someone in your corner who knows your financial language.

    Ready to work with a financial coach who gives you real talk and real results? Click the link below to connect with us: https://nwbookpros.com/service/financial-reset/.

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    21 分
  • CFO Unplugged: Ep 6 - Stop Treating Retirement as an Option
    2026/06/25

    As a business owner, it's easy to get caught wearing 17 different hats and putting out daily fires while forgetting the ultimate goal: building a lifestyle that supports you now AND in the future.

    In this episode of CFO Unplugged, Crystal Haight sits down with financial strategist Dina Kroshkin to break down why you need to stop treating retirement as an "optional" afterthought. They dive deep into strategic wealth-building, the pitfalls of standard tax-deferred 401(k)s, and how business owners can legally leverage company benefits to build an entirely tax-free retirement bucket.

    Resource link: https://nwbookpros.com/exclusive-educational-seminar/

    Connect with Crystal:

    Website: https://nwbookpros.com/

    LinkedIn: https://www.linkedin.com/in/crystal-haight-nwbp/

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    28 分
  • CFO Unplugged: Ep. 5 - Introducing Dina Kroshkin
    2026/06/20

    This episode of CFO Unplugged focuses on the practical side of professional partnerships. We explore the essential business mentorship Dina Kroshkin provided, offering a candid look at how expert CFO advice can shape the trajectory of a new venture. If you are currently starting a business or looking to refine your operational strategy, this conversation provides actionable insights into managing those critical early stages.

    Connect with Crystal:

    Website: https://nwbookpros.com/

    LinkedIn: https://www.linkedin.com/in/crystal-haight-nwbp/

    #entrepreneurship #businessjourney #lender #immigrants

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    23 分
  • CFO Unplugged: Ep. 4 - Financial Reset with John
    2026/06/17

    In this episode of CFO Unplugged, host Crystal Haight sits down for a financial reset. She invites John Gilmore to discuss what a financial reset looks like in practice. Crystal breaks down everything. For anyone feeling overwhelmed by their current situation and seeking a clear path forward, look no further.

    Connect with Crystal:

    Website: https://nwbookpros.com/

    LinkedIn: https://www.linkedin.com/in/crystal-haight-nwbp/

    #entrepreneur #familybusiness #business

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    1 時間 19 分
  • CFO Unplugged: Ep. 3 - The Day We almost Ruined My Business
    2026/06/17

    In this episode of CFO Unplugged, host Crystal Haight sits down for another candid, behind-the-scenes conversation with her dad, Paul. Together, they reflect on Crystal's journey, asking "how to start a business" to launching her first catch-all side hustle, CH Consulting, to building her structured bookkeeping firm, Northwest Book Pros, which finally broke her free from the corporate 9-to-5. Whether you are starting a side hustle, navigating a family business partnership, or looking for practical advice on how to scale a lifestyle business, this episode offers grounded, real-world insights on what it actually takes to run the numbers and back yourself.

    Connect with Crystal:

    Website: https://nwbookpros.com/

    LinkedIn: https://www.linkedin.com/in/crystal-haight-nwbp/

    #entrepreneur #familybusiness #business

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    53 分