In this Side Mirror episode, I’m joined by James Warren.

James Warren is the Founder and CEO of Share More Stories, a human experience insights company. The company’s primary offering is the SEEQ Platform, which helps organizations and brands uncover the emotional drivers behind employee and customer experiences. James is a researcher, strategist, writer and facilitator who blends storytelling, AI, and insights to help companies better understand themselves, their customers, and their communities. With nearly 30 years of experience in marketing, insights, strategy, and innovation, he is passionate about the intersections of humanity, technology, brands, communities, and culture. An active community leader, he volunteers on several boards. He studied economics and literature at Princeton, and creative writing at Columbia. Originally from New York, James now calls Richmond home.

In our conversation, James shares his journey from corporate life at Altria to creating a storytelling platform that helps organisations uncover the emotional drivers behind customer and employee experiences. We talk about vulnerability, leadership, and how creating space for people to share their stories can deepen connection and engagement. James also introduces SEEQ GPT, a new tool that uses generative AI to analyse stories and deliver context-rich insights while preserving human nuance.

Connect with James

Connect with James on LinkedIn

Connect with Share More Stories on LinkedIn

IG + YT: @warrenjwric

IG + YT: @sharemorestories

Web: sharemorestories.com | SEEQPlatform.com

About Andy

I'm an experienced business leader and a passionate developer of people in the automotive finance industry, internationally.

During over twenty years, I have played a key role in developing businesses including Alphabet UK, BMW Corporate Finance UK, BMW Financial Services Singapore, BMW Financial Services New Zealand and Tesla Financial Services UK.

At the same time, I have coached individuals and delivered leadership development programmes in 17 countries across Asia, Europe and North America.

I started Aquilae in 2016 to enable “Fulfilling Performance” in the mobility industry, internationally.

Learn more about Fulfilling Performance

Check out Release the Handbrake! The Fulfilling Performance Hub

Connect with Andy

LinkedIn: Andy Follows
Email: cvm@aquilae.co.uk

Join a guided peer mentoring team: Aquilae Academy

Thank you to our sponsors:

ASKE Consulting
Email: hello@askeconsulting.co.uk

Aquilae
Email: cvm@aquilae.co.uk

Episode Directory on Instagram @careerviewmirror

If you enjoy listening to our guests career stories, please follow CAREER-VIEW MIRROR in your podcast app.

Episode recorded on 08 September, 2025.

In this episode of CAREER-VIEW MIRROR, we’re celebrating the career to date of Daveena Saranna.

Daveena is the EV Campaigns Manager at Green.TV Media, where she heads up Top Women in EV—making waves in both sustainability and media. With a career that includes Everything Electric, EZOO, Blenheim Palace, and the England Men’s & Mixed Netball Association, she’s mastered the art of blending content, sustainability, and being a 25-year-old woman with a big passion for what she does.

In our conversation, we talk about Daveena’s entrepreneurial family story, beginning with her grandfather moving to the UK from India and her father going on to establish Europe’s largest independent Porsche dealership. We explore her early exposure to the family business, and how her parents’ complementary skills shaped her understanding of leadership and teamwork.

We also cover her personal journey through education, including the challenges of dyslexia and a later autism diagnosis, and how she turned setbacks into determination—securing her place at Warwick University and becoming the first woman in her wider family to graduate with a first.

Daveena shares her perspective on the importance of role models, particularly women in STEM, and how she’s creating community and visibility through Top Women in EV. We also hear about the mentoring and coaching that have helped her embrace her achievements, as well as her academic path to Oxford and her ongoing projects across sustainability and media.

Connect with Daveena

LinkedIn

Website

About Andy

I’m a business leader, coach, and the creator of the Fulfilling Performance framework—designed to help people bring more of themselves to what they do and experience greater fulfilment and performance as a result.

Over the past 25+ years, I’ve led and developed businesses including Alphabet UK, BMW Financial Services in the UK, Singapore, and New Zealand, and Tesla Financial Services UK. Alongside this, I’ve coached individuals and facilitated leadership development programmes in 17 countries across Asia, Europe, and North America.

In 2016, I founded Aquilae to support leaders and teams in the mobility sector and beyond. Through workshops, coaching, and peer mentoring, we enable high performance that’s also fulfilling—for individuals, teams, and organisations.

Learn more about Fulfilling Performance

Check out Release the Handbrake! The Fulfilling Performance Hub

Connect with Andy

LinkedIn: Andy Follows
Email: cvm@aquilae.co.uk

Join a peer mentoring team: Aquilae Academy

Thank you to our sponsors:

ASKE Consulting
Email: hello@askeconsulting.co.uk

Aquilae
Email: cvm@aquilae.co.uk

Episode Directory on Instagram @careerviewmirror

If you enjoy listening to our guests career stories, please follow CAREER-VIEW MIRROR in your podcast app.

Episode recorded on 20 August, 2025.

In these shorter Side Mirror episodes, I introduce concepts, tools, and experts to help you enable Fulfilling Performance for yourself and the people you lead and care about.

Today I want to talk about humility, mistakes, and leadership — inspired by a remarkable brain surgeon and what we as leaders can learn from his journey.

Listeners in the UK can watch Confessions of a Brain Surgeon on BBC iPlayer:

https://www.bbc.co.uk/iplayer/episode/m002hfbw

About Andy

I’m a business leader, coach, and the creator of the Fulfilling Performance framework—designed to help people bring more of themselves to what they do and experience greater fulfilment and performance as a result.

Over the past 25+ years, I’ve led and developed businesses including Alphabet UK, BMW Financial Services in the UK, Singapore, and New Zealand, and Tesla Financial Services UK. Alongside this, I’ve coached individuals and facilitated leadership development programmes in 17 countries across Asia, Europe, and North America.

In 2016, I founded Aquilae to support leaders and teams in the mobility sector and beyond. Through workshops, coaching, and peer mentoring, we enable high performance that’s also fulfilling—for individuals, teams, and organisations.

Learn more about Fulfilling Performance

Check out Release the Handbrake! The Fulfilling Performance Hub

Connect with Andy

LinkedIn: Andy Follows
Email: cvm@aquilae.co.uk

Join a peer mentoring team: Aquilae Academy

Thank you to our sponsors:

ASKE Consulting
Email: hello@askeconsulting.co.uk

Aquilae
Email: cvm@aquilae.co.uk

Episode Directory on Instagram @careerviewmirror

If you enjoy listening to our guests career stories, please follow CAREER-VIEW MIRROR in your podcast app.

Episode recorded on 28 August, 2025.