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Business Book Bites

著者： Karen Williams
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  • In the Business Book Bites Podcast, we unlock the secrets and strategies behind ground-breaking and game-changing books. We dive into the minds of influential authors and experts in the business world, discovering the keys to their success and inspiring you to craft your own brilliant authority building book.

    In our first series, we introduced marketing experts featured in Book Marketing Made Simple.
    Discover how they can help you harness the power of your book to grow your business, attract more clients, and get noticed.

    In series two, we delve into the expertise of published business authors, exploring their successes and how they achieved them.

    And you can also get the Business Book Bites Best Bits from series two at the link below. This gives you a collection of our favourite moments, which we know you will love too!

    Download the bonus downloads at www.librotas.com/bbb2
    Get your copy of Karen’s latest book at www.bookmarketingmadesimple.com

    Karen's links:

    Website: http://www.librotas.com/
    Facebook: https://www.facebook.com/librotas
    LinkedIn: https://www.linkedin.com/in/karenwilliamslibrotas/
    X (Twitter): https://twitter.com/librotas
    Instagram: https://www.instagram.com/karenwilliamslibrotas
    YouTube: https://www.youtube.com/@librotas
    Karen Williams - Librotas Ltd
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  • The Power of Personal and Professional Growth with Zana Goic Petricevic

    The Power of Personal and Professional Growth with Zana Goic Petricevic
    2024/05/16
    Welcome to the latest episode of Business Book Bites! I’m your host, Karen Williams, and in today’s conversation, I sit down with Zana Goic Petricevic, an executive leadership coach and author. We discuss her experiences in writing and publishing her first book, ‘Bold Reinvented’, and her upcoming second book. Zana shares insights into the personal growth and professional success she has experienced as a result of her book writing journey, emphasising the importance of courage, resilience, and embracing vulnerability. Join us as we explore how writing a book can be a transformative personal development journey and the impact it can have on shaping one's message and legacy. Tune in for valuable advice and practical tips for aspiring authors and entrepreneurs and discover how Zana's books are igniting conversations and sparking change worldwide. ** Get the Business Book Bites Best Bits from all our episodes in series two in one simple to consume guide. Go to www.librotas.com/bbb2 ** Highlights: ** Embrace the journey: Writing a book is a process of personal and professional growth. It's about finding the grit to keep going, even in moments of doubt, and recognising that each step forward contributes to a powerful legacy. ** ** Seek mentorship: Having a mentor to guide you through the writing process is invaluable. A mentor can provide insights into message clarity, structural integrity, marketing strategies, and overall growth. ** ** Multiply your impact: Writing a book isn't just about putting words on paper; it's about encouraging a wider conversation with readers and fellow authors. It's an act of vulnerability that opens doors to new opportunities and platforms for sharing your message. ** Bio: Zana Goic Petricevic brings to her work a blend of nearly 20 years as a corporate manager, executive leadership coach, and trainer with a great passion for writing, teaching and public speaking. She is also a game changer and believes in the transformative power of bigger, bolder conversations, which enhances her work with executives and leadership teams across the world. Through her keynote speaking and books, Zana aims to encourage conscious bold leaders who are ready to live and lead from a place of courage and boldness, so that they fully honour their own authenticity, and lead themselves and others to purposeful achievement. She is the author of ‘Bold Reinvented’, designed around her SOUL framework, and she is currently working on her second book. Website: www.boldleadership-culture.com https://www.amazon.com/dp/9534961205 Socials: https://www.linkedin.com/in/zanagoicpetricevichttps://www.instagram.com/zanagoicpetricevic Time stamped overview: 00:00 Embracing authority in the book writing journey.05:55 Embracing bold leadership, overcoming fear with courage.08:37 Marketing your book is essential for success.10:25 Success in APAC region, growth in business.14:07 Realising multiple books from one original question.17:29 Book 2 expands on leading in varied environments.21:51 Having a mentor is essential for growth.23:14 Expressing gratitude for Zana's time. Discussion questions: What challenges did Zana face in her book writing journey, particularly during the onset of the COVID-19 pandemic, and how did she overcome them? How did Zana describe the personal and professional growth that she experienced as a result of writing and publishing her first book? In what ways did Zana’s book contribute to her business growth, and how did it impact her ability to work on a global scale outside of Croatia?Discuss Zana's concept of "relationship agility" and "emotional agility" as she applies it to her leadership principles. How do these ideas influence her approach to leadership and her interactions with others in the workplace?How does Zana's analogy of "walking on the edge" relate to the experience of writing a book, taking risks in sharing one’s message, and the potential impact of that message?What are the overall central themes of Zana’s second book, and how do they compare or contrast with the themes in her first book?Zana emphasises the importance of mentorship in the book writing process. How has her mentor's guidance influenced her book writing and personal development journey? How does Zana articulate the role of vulnerability in book writing and sharing one's message? In what ways does vulnerability play a part in creating a book and engaging in meaningful conversations with readers?Zana emphasises the idea of continuously pushing forward with determination and grit in the book writing journey. How has this resilience contributed to her growth and success as an author and leader?How does Zana believe her second book will impact her future endeavours and aspirations? What are her visions for the future? Keywords: executive leadership coach, entrepreneur, game changer, keynote speaking, conscious leaders, courage, bold ...
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    24 分
  • Elevating Your Expertise & Creating An International Impact with Sarah Hamilton-Gill

    Elevating Your Expertise & Creating An International Impact with Sarah Hamilton-Gill
    2024/05/09
    Welcome to Business Book Bites! I’m your host, Karen Williams, and I’m thrilled to be having a conversation with Sarah Hamilton Gill, an accomplished entrepreneur, executive coach, HR consultant, and award-winning author. Sarah brings over 30 years of experience and numerous achievements, including being honoured with the HR Consultancy of the Year award and being a finalist for the national CIPD award. She also authored the successful book ‘Leap into HR Consulting’, which has made a significant impact since its publication in 2020. During this engaging conversation, Sarah shares the story behind her book and the challenges she faced, including navigating the impact of the pandemic. She delves into the journey of transitioning her business from face-to-face training to online events and how she carved out time to complete her book, along with the insights gained from her mentorship with me. You will gain valuable insights as Sarah discusses her book publishing journey, the reception of her book in international markets, and her plans for a second edition. She also offers practical advice on structuring book content, receiving feedback, and preparing for the release of subsequent books. ** Get the Business Book Bites Best Bits from all our episodes in series two in one simple to consume guide. Go to www.librotas.com/bbb2 ** Highlights: ** Every business owner, coach, or consultant has a book bursting to be written, and a good book can elevate your expertise in the marketplace and open up new opportunities. ** **When writing a book, seek mentorship and give yourself enough time to do it. Enjoy the process and celebrate the feeling of accomplishment when you see the end result. ** ** Consistent action is powerful and essential for achieving your goal of writing and publishing a book. Whether this is through dedicated chunks of time or regular progress, set the time aside and stick to it. ** Bio: Sarah Hamilton-Gill FCIPD embodies the essence of success and fulfilment, blending her roles as an entrepreneur, executive coach, and HR consultant seamlessly with her passions. With over 30 years of experience, she has propelled hundreds of businesses and individuals towards success, earning accolades such as the HR Consultancy of the Year award and being a finalist for the National CIPD Awards. Not just a business luminary, Sarah is also a spirited adventurer and a resident photographer in Corfu, balancing professional achievements with personal joys. Connect with her to embark on your path to success. Website: https://www.leapintoconsulting.com https://amzn.eu/d/0VdYEnT Socials: https://www.linkedin.com/in/sarahhg Time stamped overview: 00:00 Struggling with writing, but loved seeing progress.03:47 Writing a book elevates expertise and opens opportunities.07:25 Second marketplace, UK-centric book, upcoming edition to focus on a worldwide audience. 11:03 Amazon boosts bootcamp business growth.14:53 Writing success comes from finding what works.18:26 Start research early, understand ideal readership.19:53 Business owners, coaches, and consultants should write. Discussion questions: How did Sarah HG's background in entrepreneurship, coaching, and HR consulting influence her decision to write "Leap into HR Consulting"?What challenges did Sarah face when writing her book, and how did she overcome them? How did the COVID-19 pandemic impact Sarah's book writing process and business operations? In what ways did Sarah leverage her book to expand her reach internationally, particularly in Australia and the US?What insights did Sarah share about the success of her book, particularly with regard to the format (paperback vs. Kindle) and its impact on her coaching business?What prompted Sarah to consider a second edition of her book, and what adjustments does she plan to make to keep the content relevant?How has Sarah's book influenced the growth of her boot camp and the success of individuals in launching their own consultancy businesses?What strategies and preferences did Sarah discuss for her book writing process, and how have these evolved from her first experience as an author?What role has mentoring played in Sarah's book writing journey, and what advice does she offer for individuals considering writing and publishing their own book?In what ways does Sarah see her second book complementing the foundation laid down by "Leap into HR Consulting," and how does she plan to approach the writing process for the next book? Keywords: Sarah Hamilton Gill, executive coach, HR consultant, business author, HR Consulting, business pivot, book writing process, business success, book marketing, book sales, Amazon bestseller, leap into consulting, leap into hr consulting, business growth, book structure, book publishing, book mentoring
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    23 分
  • A Book Is The Best Business Card Ever with Fiona Allman Treen

    A Book Is The Best Business Card Ever with Fiona Allman Treen
    2024/05/02
    Welcome back to another episode of Business Book Bites. I'm your host, Karen Williams, and today, we dive into the world of digital mastery and book publishing with Fiona Allman-Treen. Fiona is the entrepreneurial mind behind FAT Promotions and an authority in strategic website design and online systems. In this episode, we unpack Fiona's journey authoring Website Mastery: For Business Owners Who Don’t Speak Tech. Despite an initial resistance and hurdles along the way, such as a challenging book-writing process and the intricacies of typesetting, Fiona successfully self-published her guide in March 2023. We explore her ingenious launch strategies, including effective email and social media campaigns, and how her book has managed to stay ahead of the curve, even amidst swift technological changes. Fiona and I also discuss our hands-on experiences with AI tools like ChatGPT, and how they've revolutionised tasks like generating content without replacing the human touch. Get the Business Book Bites Best Bits from all our episodes in series two in one simple to consume guide. Go to www.librotas.com/bbb2 Highlights: Overcoming Publishing Challenges: Fiona delves into the practical aspects of her journey, from overcoming the inertia of writing to mastering the typesetting of her book. Her experience can help budding authors navigate the complexities of publishing. **AI Relevance and Limitations: Our conversation extends to the intersection of technology and human creativity, discussing how AI can augment content creation, without replacing the emotional depth that only humans can provide. ** ** From Book to Booming Business: Fiona shares her exceptional journey of using her book as a powerful lead magnet, directly impacting her business to the tune of £60,000 in client income so far. ** Bio: Fiona Allman-Treen is an expert in strategic website design and online software systems to enable scalable, sustainable growth for business owners and charities globally. An established presenter and devout believer in encouraging entrepreneurship in young people, Fiona founded FAT promotions in 2001, creating effective websites and online solutions for a portfolio of international and blue-chip clients. Her book, Website Mastery: For Business Owners Who Don’t Speak Tech was published in March 2023. Website: http://www.websitemasterybook.com Socials: https://www.linkedin.com/in/fatpromotions-website-designhttps://www.linkedin.com/company/fat-promotions-ltd/https://www.facebook.com/FATpromotionshttps://twitter.com/fatpromotionshttps://www.instagram.com/fatpromotionshttps://www.youtube.com/@fatpromotions Time stamped overview: 00:00 Using past articles to inspire new work. 03:05 Repurpose existing material, create a good plan.08:27 Building trust, authenticity crucial for client relations.12:18 Leverage book content for social media alignment.15:51 Used my book to train Chat GPT.19:20 AI influenced book content creation, challenging traditional methods. 20:59 Diversifying income streams, focusing on direct clients.26:27 Struggles maintaining book launch momentum; leading by example28:05 Take time to develop new ideas. Discussion questions: What motivated Fiona Allman Treen to transition from her resistance to writing "Website Mastery for Business Owners who don't speak tech" to finally completing and publishing the book?Can you discuss how Fiona used her existing articles and knowledge about website building to create a structured plan for her book? How did Fiona's journey of tyFiona mentioned the success of her book launch through email and social media campaigns. What were her key strategies in executing those campaigns effectively?How has "Website Mastery" managed to stay relevant in the face of rapidly advancing technology, particularly with the advent of AI?In what ways did Fiona Allman Treen and Karen Williams utilize AI, such as Chat GPT, to support their work, and where do they see its limitations? Fiona's book generated a significant direct income for her business. How did she strategically use her book as a marketing tool to attract new clients? The concept of using a book as a lead magnet has been influential for Fiona. What advice does she have for authors considering a similar strategy to drive their business success? Post-launch can often lead to a crash in momentum. How did Fiona handle this phase, and what are Karen Williams' insights on keeping the momentum going? Fiona plans to explore her current book fully before starting on a new project. How important is it to focus on one book's lifecycle, and what can be the impact of rushing into the next publication too soon? Keywords: strategic website design, online software systems, FAT Promotions, Website Mastery for Business Owners, book writing, typesetting, book publishing, book launch, email campaigns, social media campaigns, AI in technology, AI content creation, Chat GPT, online ...
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    31 分

あらすじ・解説

In the Business Book Bites Podcast, we unlock the secrets and strategies behind ground-breaking and game-changing books. We dive into the minds of influential authors and experts in the business world, discovering the keys to their success and inspiring you to craft your own brilliant authority building book.

In our first series, we introduced marketing experts featured in Book Marketing Made Simple.
Discover how they can help you harness the power of your book to grow your business, attract more clients, and get noticed.

In series two, we delve into the expertise of published business authors, exploring their successes and how they achieved them.

And you can also get the Business Book Bites Best Bits from series two at the link below. This gives you a collection of our favourite moments, which we know you will love too!

Download the bonus downloads at www.librotas.com/bbb2
Get your copy of Karen’s latest book at www.bookmarketingmadesimple.com

Karen's links:

Website: http://www.librotas.com/
Facebook: https://www.facebook.com/librotas
LinkedIn: https://www.linkedin.com/in/karenwilliamslibrotas/
X (Twitter): https://twitter.com/librotas
Instagram: https://www.instagram.com/karenwilliamslibrotas
YouTube: https://www.youtube.com/@librotas
Karen Williams - Librotas Ltd
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