In 2025, the fastest brands are the ones that win — not the biggest. In this episode of Built by Business with Andy Isom, we explore how brand velocity has become the new moat for Amazon and DTC brands alike.

Learn how to move faster without breaking your systems:

• Why Amazon rewards algorithmic speed (listing updates, PPC, inventory rhythm).

• Why DTC rewards creative speed (ads, offers, and landing pages).

• How to build your own "Velocity Stack" to outlearn and outsell your competitors.

Featuring a micro-guest from a brand operating on both Amazon and Shopify sharing how they built systems for speed.

Whether you're optimizing listings or scaling ad campaigns, this episode will help you grow faster — and smarter — in 2025.

Get a free brand audit here: www.weavos.io

In this exclusive Amazon Accelerate Interview, I sat down with Trevin Peterson, one of the most recognized voices in the Amazon FBA space, to unpack the evolution of Amazon Ads - from the early days of basic Sponsored Products to today's full-funnel, content-driven ad ecosystem.

Trevin shares how he went from discovering FBA in 2017 to building multiple 7-figure brands, and reveals the biggest shifts every seller needs to understand heading into 2025, including:

• Why video ads are the most undervalued opportunity on Amazon right now

• The difference between ACOS vs. TACOS (and why most sellers track the wrong metric)

• How to use Amazon Influencers and Creator Connections to boost conversions

• What makes Sponsored Brands and Sponsored Display essential for a complete ad funnel

• Why "trusting the process" matters when scaling profitably through PPC

Whether you're a beginner trying to understand Amazon advertising or a brand owner optimizing ad spend across multiple campaigns, this episode will help you see where the real leverage is hiding in 2025.

#AmazonAds #AmazonAccelerate2025 #Ad

Most Amazon sellers don't have a traffic problem - they have a listing problem.

In this episode of Built by Business with Andy Isom, we reveal why shoppers click but don't buy, the biggest mistakes inside your Amazon listing that quietly kill conversions, and how to fix them fast.

We'll talk about the 4 Leaks on Amazon Listings as well as the 6-Step Amazon Listing Checklist to make sure you don't leak too many customers.

Learn how to optimize your main image, A+ content, and offer structure to boost your conversion rate without spending more on PPC.

If you're running ads or managing your own storefront, this episode will help you turn clicks into conversions on Amazon's marketplace.

Get a free brand audit at www.weavos.io

Amazon's next major enterprise may not be AI - it's groceries. With online grocery sales projected to hit ~$220 billion in the U.S. by 2025, and Amazon rapidly expanding same-day fresh delivery, a massive opportunity is opening for brands and sellers.

In this episode, Andy Isom breaks down why grocery is Amazon's "final frontier." He covers the opportunity equation, the risks, and asks the right strategic questions to help you decide if your brand can move into this space successfully.

If you've ever thought about adding consumables, CPG, or pantry SKUs to your lineup - or simply want to future-proof your Amazon business - this episode will give you the roadmap.

Check out all my resources at: www.andyisom.com

Most e-commerce founders don't fail because of bad products or weak ads - they fail because they try to do everything themselves. In this episode of Built by Business with Andy Isom, I've invited Ian Myers, the CEO and Co-Founder at Oceans, who specialize in hiring and managing overseas employees from Sri Lanka.

You'll hear why typical "VA hiring" fails, how Oceans helps founders build real, reliable overseas teams, and what happens when you finally delegate the right roles. We'll cover the first position you should hire, a real-world transformation story, and the practical steps to stop being the bottleneck in your business.

If you're running an Amazon or e-commerce brand and feel stuck in the weeds, this episode will show you how to reclaim your time and scale smarter.

Learn more at oceanstalent.com or reach out to me personally at www.andyisom.com to get connected.

Success on Amazon isn't about avoiding problems, it's about growing through them.

In this episode of Built by Business, Andy features one of his coaching students and now Weavos agency clients - Warren, who launched his first product just a month ago and is already building momentum. Warren shares raw lessons from his early journey: learning to expect delays, the importance of first impressions, and why struggle isn't a setback, it's the shortcut to success.

If you're preparing for your first launch or fighting through growing pains, this is the reminder you need to keep moving forward.

Learn more or request your free Amazon Brand Audit at www.weavos.io

Your business will only move as fast as you do. In this episode of Built by Business, Andy explores the connection between a founder's personal pace and their brand's growth featuring a powerful guest segment from Kai Glazier, co-founder of Oris.

Kai shares his unique "dog walking" analogy for business growth, how he defines real dedication, and the habits that keep him consistent as a founder. He also opens up about his experience working with the Weavos team and how that partnership helps him stay focused without burning out.

Learn how to:

• Stay consistent when motivation fades

• Build daily momentum through small actions

• Avoid burnout by setting a sustainable pace

• Partner with the right team to keep growth steady

Because in business - the pace you set is the growth you get.

Our team at Weavos is here to help! Apply for a free audit at www.weavos.io

In today's episode, I'm sharing real results from real clients of our Weavos agency. You'll hear the sales numbers from the Amazon Prime Fall Big Deal Days event and the strategies implemented.

You'll also hear behind the scenes from real calls this past week with clients. The opportunity is here. You spent the time to start your Amazon FBA business. Make sure you're giving your "lawn" the attention it needs to thrive.

You can book a consulting call with me and learn more about our agency services at www.andyisom.com