Jesse and Jason look back at their Marine Corps years: joining up, going overseas, coming home, and the moments that made the work feel real. The stories lead to a conversation about discipline, respect, and the standard you carry long after you take off the uniform.

Then they bring that mindset into the present. Jesse talks candidly about finding the right value for his RESPTAC tools and Field Notes. Jason shares ideas for showing the work on camera while he keeps BRT Painting moving through a slower season. They close on the practical challenge of staying ready and staying the course.

Follow along
Built In Real Time website
BRTpod on YouTube
Built In Real Time on Instagram

Chapters
00:16 From enlistment to deployment
04:11 What it felt like to go
05:36 When Iraq became real
11:11 Coming home and choosing a path
14:00 Respect and accountability
18:24 The discipline that stays with you
19:55 Holding the standard
22:58 Building RESPTAC in public
25:01 Field Notes and finding value
28:18 Showing how the tools work
29:53 The value of showing up on camera
31:43 BRT Painting and staying ready

Built In Real Time. Building the vision, taking the hits, and documenting the climb.

If this one hit home, follow the show, leave a review, and send it to someone who's in the fight too. Got a story, a question, or a win to share? Email us at builtinrealtime.pod@gmail.com.

Intro/Outro music by Ryder X. Find him on Spotify.

Stay in the fight.

Jesse and Jason ask a question they cannot settle in one sitting: how do you use AI to move forward without handing over your judgment, relationships, or everyday life? They talk through the pull of convenience, the fear of becoming too dependent, and why practical skills and real human connection still matter.

The conversation moves from the future of technology to the work in front of them. Jason shares his next steps for BRT Painting. Jesse looks at RESPTAC's better shirts, TikTok storefront, and the decision to test paid ads. They close with a challenge to step back, find the balance you need, and take action in the real world.

FIND THE SHOW
Listen and explore: https://www.builtinrealtime.com/
Watch the channel: https://www.youtube.com/@brtpod
Follow the show: https://www.instagram.com/builtinrealtime/

CHAPTERS
00:16 The question about AI
03:19 Use the tool without being used
06:32 What actually scares us
09:15 Keeping the human side
10:16 Self reliance when systems fail
17:57 The cost of convenience
19:44 Real connection in an AI world
24:47 BRT Painting and the next move
27:10 RESPTAC, better shirts, and paid ads
30:57 What it takes to launch a brand
37:17 Rucking, balance, and getting outside

Built In Real Time. Building the vision, taking the hits, and documenting the climb.

If this one hit home, follow the show, leave a review, and send it to someone who's in the fight too. Got a story, a question, or a win to share? Email us at builtinrealtime.pod@gmail.com.

Intro/Outro music by Ryder X. Find him on Spotify.

Stay in the fight.

A weighted morning hike gets Jesse and Jason thinking about the Lost Coast trip ahead. The preparation brings up a bigger question: what changes when you set a goal that makes you show up before you feel ready?

From trail gear and tide crossings, the conversation turns to the work of building in real time. Jason shares what he is learning as he adjusts BRT Painting's flyers, offer, and customer systems. Jesse talks about using AI without letting the screen take over the day. They also get into the difference between being good at a trade and building a business that can grow beyond your own labor.

The thread connecting it all is the long haul. Train for the hard thing. Test the system. Keep the vision in sight, then take the next ten steps.

Listen and explore: https://www.builtinrealtime.com/
Watch the channel: https://www.youtube.com/@brtpod
Follow the show: https://www.instagram.com/builtinrealtime/

Chapters
00:15 Training for the Lost Coast
06:35 Why a real goal changes preparation
10:15 Tides, rain, and staying ready on the trail
13:07 Finding balance with AI tools
17:04 Building the BRT Painting website
18:08 Reworking flyers and the customer offer
28:15 Learning the business side of a trade
30:19 The difference between owning a job and building a business
31:23 Testing systems before the customers arrive
43:35 Keeping the vision through slow progress

Built In Real Time. Building the vision, taking the hits, and documenting the climb.

If this one hit home, follow the show, leave a review, and send it to someone who's in the fight too. Got a story, a question, or a win to share? Email us at builtinrealtime.pod@gmail.com.

Intro/Outro music by Ryder X. Find him on Spotify.

Stay in the fight.