Check out the 30 Day Install Challenge---- Apply Here For The 30 Day Install Katie and I broke down the Profitable Conversion System — how to collect more cash upfront with an offer that sells itself, book new cleans without ever leaving your home or office, and keep clients from cancelling.

Here's what we covered:

• Pillar 1: The Remote Walkthrough — how to quote and close new cleans over the phone without a single in-person walkthrough
• Pillar 2: The Offer That Sells Itself — how to collect more cash upfront without ever feeling like a sleazy salesperson
• Pillar 3: The Commitment Test — how to turn recurring clients into committed clients who pay more and stay longer

We also shared how one conversation with a sales coach named Steve—who built sales teams for Alex Hormozi, Codie Sanchez, and Jay Shetty—led us to sell our first $4,300 clean just five days later.

The client said: "How can I say no to this deal?"

If sales conversations have ever felt uncomfortable — this podcast is for you.

Check out the 30 Day Install Challenge---- Apply Here For The 30 Day Install

Katie and I broke down the Client Attraction System we used to grow our Mesa location from $0 to $83k/month in under 2 years.

Most cleaning business owners had been hiding from their clients without even realizing it.

Here's what we covered:

Pillar 1: Visibility — how to stop hiding and start getting found by clients who were already looking.

Pillar 2: Authority — how to make the right offer, to the right person, at the right time (even when nobody knew you yet).

Pillar 3: Volume — why most cleaning business owners did the right things for the wrong amount of time.

We shared the exact scripts, offers, and strategies we used—including how one Instagram message to a guy I'd met exactly once turned into our very first Mesa client and our very first Google review.

We also shared how a text automation accident led us to discover one of the highest-ROI marketing channels in our entire business.

• The Client Attraction System — how to get consistent leads without depending on luck or referrals
• The Profitable Conversion System — turning leads into paying recurring clients without being pushy
• The Reliable Hiring System — Building a team that actually shows up and delivers a 5-star experience

• When to hire your first cleaner (and why waiting is killing your growth)
• The only platform that gives you applicants at scale
• Why in-person interviews waste everyone's time
• What to actually teach during training week
• The incentive structure that builds real retention
• The exact number of cleaners to hit a million dollars

• Free marketing strategies — ranked from worst to best
• Paid strategies to grow to $83k/month
• Where your first marketing dollar should go
• The one metric that actually matters in paid marketing
• How lifetime value changes every decision

Check out the 30 Day Install Challenge---- Apply Here For The 30 Day Install

Last month our cleaning business did $294,000. 🤯

But within the last 12 days — 3 of our 6 office staff quit.

Our GM of 3 years. Gone.

1,800 Google reviews. Vanished overnight.

@Katie Manzanares was in Japan and I felt alone on an island.

I thought we might be headed back to $0.

Here's what I realized sitting in that loneliness.

What got us HERE is not going to get us THERE.

It's like a high school student trying to study like they're still in junior high.

The speed of the game gets faster. Our systems needed an upgrade.

Today on the Road To A Million call, Katie & I are ranking every decision that builds a million dollar cleaning business from $0. — The exact model that took us from $0 to $294k/month — The model we are swiching to to get us to $500K/month

P.S. Katie flew home 5 days early from a trip she planned for a year and paid $1,000 to change her flights. That's how serious this call is.

Check out the 30 Day Install Challenge---- Apply Here For The 30 Day Install

3 months into starting our Mesa location we were doing $20,000/month.

We had 5 cleaners.

I was doing everything in the office: scheduling, selling & hiring.

One week I remember offering 2 candidates the job... I was excited about them.

I had one more interview that week.

She was fine. But nothing that got me excited.

I asked @Katie Manzanares for advice.

She said: "Hire her."

I went from excited to terrified.

How was I going to fill 3 cleaners schedules at one time?

It was going to be expensive to train 3 people at one time!!

Then Katie reminded me...

"She probably wont show up anyway."

I scheduled an onboarding for 3 cleaners.

The 2 candidates I was excited about... never showed up.

The one I wasn't excited about.. I got excited that she showed up to onboarding.

Today, that cleaner is still with us. Our longest tenured cleaner. Never called out once.

That one decision taught me the fear of hiring the wrong person almost cost me building the right business.

It almost cost me a million dollar business.

All because of fear.