As the holiday season reaches its peak, this re-run of one of our most-loved episodes is the perfect pause-and-reset moment. If you're heading into 2026 wanting to get more sales and more customers, this episode is where you start.

Sal breaks down three simple but powerful strategies retailers consistently miss — and they're some of the easiest ways to boost visibility and bring in better customers. Whether you're bricks and mortar, ecommerce, or both, these are grassroots tactics that work even when traffic slows and budgets tighten.

✨ In this episode:
• A mindset shift that removes the "I need more customers" panic
• The overlooked platform filled with your best buyers
• A collaboration opportunity sitting inside your supplier relationships
• A real-life example of a no-ad event that pulled in new customers fast

A short episode, a big payoff — and the perfect reset as you head into the new year.

Grab the 5 Minute CEO reset - salenaknight.com/reset

Most retailers panic on Boxing Day and end up giving away their December profits.

In this episode, Sal shares a simple, strategic framework to discount smart, not desperately.

Learn how to segment your stock, protect your margins, turn gift card holders into high-value customers, and use "Treat Yourself" messaging to keep sales strong after Christmas.

If you want your post-Christmas sales to work for your business (and not drain your bank account), this episode gives you the exact plan to follow.

#retailstrategy #boxyingday

Most retailers dread returns, but what if they're not the problem you think they are? In this episode, Sal breaks down the real story behind returns — why they happen, what they reveal about your customers, and how the smartest retailers turn returns into repeat sales instead of lost revenue.

You'll learn simple ways to streamline your returns process, reduce unnecessary returns, and create an experience that builds trust rather than frustration. If you've ever wondered how to make returns easier, faster, and more profitable, this episode is your new go-to guide.

✨ In this episode:
• Why returns are actually data you can use
• The biggest mistakes retailers make with returns
• How to turn a return into a new sale
• Easy improvements for a smoother returns experience

— Sal