What if one conversation could save a life?

In this episode of The Ripple Impact Podcast, Laura Barber sits down with Toby Freeman, Founder of The Robin Cancer Trust, to explore how personal loss turned into a mission that is now saving lives across the UK.

From breaking stigma around men’s health to using humour to spark powerful conversations, this episode is full of insight, honesty and real human impact.

We talk about:

· Turning grief into purpose

· Why early cancer detection depends onconversation

· How humour helps people open up

· The truth about finding purpose

· Building a movement that lasts

· Creating real impact, not just awareness

This is a powerful reminder that small actions can create life changing ripples, and that authentic story telling lies at heart of moving people and souls.

🎥🎧 Watch on youtube or listen to the full episode now

📩 And if this sparked something for you, drop me a message. I would love to hear your ripple moment

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Find out more about Toby's work at: https://www.therobincancertrust.org/

Laura Barber, founder of The Ripple Impact, helps founders build the strategic foundation that makes every marketing and communication investment work harder. We get your story straight before you spend another pound on marketing.

Laura Barber | Founder of The Ripple Impact | Brand Strategy | Founder Positioning | Consumer Insight | Story Clarity | Story First. Marketing Second.

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