『Brandy Booth, Owner of Lemon & Lavender in Madison, AL』のカバーアート

Brandy Booth, Owner of Lemon & Lavender in Madison, AL

Brandy Booth, Owner of Lemon & Lavender in Madison, AL

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This week: How refilleries can look different in different communities; some offer only refillable products and others have a more general focus with some refill options (like Lemon & Lavender)How location & customer traffic impacts discoverability & volumeWorkshops! Brandy’s an expert workshop leader and has advice on different types of workshops, how to market them, ticketing, agendas, types, you name it! (and we very much thank her for sharing all of her experience & knowledge with us!)Education & inviting new customers into the refill space, including how to explain refill to those that are new to itReeling people into the eco-friendly worldPurchasing - logistics, timing, volume, shipping, carbon footprints, container reuse & giveaways, and generally how to make decisions on what’s the best option when purchasing bulk refillsLocal partnerships!What to do with packaging & shipping materialsWhere to find Lemon & Lavender: WebsiteFacebookInstagramPinterestYouTubeLinks: Juniperseed MercantileThe Lean RefileryThe Clean RefilleryMen on the MoveCorrigan Moving Co.Phoenix Glass & RecycleQuestion from Jasmine Hyde, Owner of L.E.S.S. in Lawrence, KS: how are you navigating the finances, data on the industry, and translating what you do to other stakeholders? What are other business owners doing to mitigate your refill store not really fitting into a box that compares to another type of industry?Email CapitalismForGreen@gmail.com with your questions, topic requests, and feedback! Find more with Jessica & Andrea on Episode 24 of the Capitalism for Good podcast project (Apple | Spotify)Apple | BYOC Co. | BYOC Co. Facebook | BYOC Co. Instagram | Capitalism for Green | Capitalism for Green Facebook | Capitalism for Green Instagram | SpotifyEarly Release & Video Episodes can be found at Patreon.com/CapitalismForGreenApple | BYOC Co. | Capitalism for Green | Facebook | Instagram | Spotify Hosted on Acast. See acast.com/privacy for more information.
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