BrandTherapy #12: Go AI yourself: LLMs and your brand reputation
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In This Episode
A referral may introduce you, but AI is increasingly making the first impression. As more prospects turn to ChatGPT, Claude, Gemini, and other AI tools to evaluate people and businesses, your reputation depends on more than search rankings, it depends on the body of work you've published over time.
About BrandTherapy
BrandTherapy is a series of short audio notes from Andy Brenits, fractional Chief Brand Officer and principal of Brenits Creative. Originally shared with a private circle of clients, business owners, and partners, these perspectives on brand, marketing, and business growth are later released publicly.
Explore more insights and subscribe to On-Brand/Off-Brand at https://brenits.com.