Sharran Srivatsaa, President of Real Brokerage, joins Branded host Brad to debunk common branding myths like "You need video to have a brand" and explore Sharran’s branding strategy for the Anaheim Ducks. They dive deep into building a brand's value, discussing the importance of proof over promises, four words to keep in mind when creating content, and something Sharran sees agents doing that breaks his heart.

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Email me @ brad@mccallumgroup.ca

Nolan Matthias, Chief Innovator at Mortgage360, YouTube creator, and real estate coach joins Brad to share key insights on personal branding, audience targeting, and content creation. Learn how audience overlap and clustering can amplify your impact, while exceeding expectations, connecting with your audience, and focusing on the right content drives long-term growth.

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Email me @ brad@mccallumgroup.ca

Are you a brand new agent looking to build a memorable brand quickly? Are you a seasoned agent looking to pump new life and leads into your business? Tyler Hassman will blow you away in this inspiring conversation that will leave you with EXACTLY what to do next to start getting seen on social!

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Email me @ brad@mccallumgroup.ca

Utah Realtor and Instagram marketing genius Paige Steckling joins Brad on the Branded podcast to discuss building an authentic brand, why she invested early in a videographer and high-quality equipment, overcoming fears about real estate marketing, and advice for agents who don’t have any haters on social media.

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Email me @ brad@mccallumgroup.ca

In the premiere episode of Branded, Brad sits down with Jimmy Mackin, co-founder of Curaytor, to dive deep into strategies that real estate agents need to navigate market shifts effectively. They discuss the importance of delivering exceptional value versus reducing friction for consumers and the key marketing focus areas that agents shouldn't overlook. Whether you're an agent looking to level up or a leader aiming to refine your approach, this episode is packed with actionable insights.

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Watch the full video on YouTube at www.youtube.com/@branditlikebrad !

On this episode Brad sits down with Tamir Poleg, CEO of the real brokerage. They discuss everything from how REAL began, the story behind the famous 'Work Hard Be Kind' T-shirts, and the 'magic' in the authenticity of just keeping it REAL.

Watch all episodes on YouTube @ www.youtube.com/@nowbam
Follow me on Instagram @ www.instagram.com/the.real.brad.mccallum
Email me @ brad@mccallumgroup.ca