Took our Chevy to the levee, but the levee was dry.

• Fast Company Headline: "America, The Brand, Is Becoming Toxic"
• Forbes 2005 Article: "Is Brand America In Trouble?"
• "Abundance" by Derek Thompson and Ezra Klein
• Georges Bataille
• School of Visual Arts Masters In Branding Program

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Brands in the age of backlash.

• Recent Target and Costco Customer Numbers
• Walter Benjamin’s “Arcades Project”
• Milan's Galleria Vittorio Emanuele II
• Merchandise availability in stores vs. online
• Reverend Billy
• Georges Bataille
• School of Visual Arts Masters In Branding Program

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Brand speech swings to "the other side."

• NYTimes Op-Ed "Corporate Leaders Need To Keep Their Mouths Shut"
• Gartner Hype Cycle
• Kondratiev Wave
• Diversity, Equity, Inclusion origins
• Civil Rights Act of 1964
• Citizens United Supreme Court decision
• The New Deal
• Sputnik I
• Maurizio Lazzarato

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