• Book Marketing Success Podcast

  • 著者： John Kremer
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Book Marketing Success Podcast

著者： John Kremer
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  • John Kremer share stories of real-life book authors who have marketed their books in innovative, fun, and money-making ways. He talks about bestseller strategies, licensing subsidiary rights, creating large Internet tribes, social networking for book sales and prestige, and ultimately selling a lot of books. These stories are short, sweet, practical, inspirational, and doable by any book author, whether a self-publisher, an author published by a big publisher, or a Kindle ebook author. You will love this show! Please subscribe now. Thanks. This Book Writing Podcast is designed to educate and inspire writers, book authors, novelists, poets, storytellers, and content creators of all sorts. It focuses on how and why to write a book. This Book Publishing Podcast is designed to educate and inspire book publishers and self-publishers to edit, design, distribute, and promote the best books. This Book Marketing Podcast is designed to educate and inspire book authors and publishers to do a better job publicizing, promoting, and marketing their books. I know at least 1001 Ways to Market Your Books! This Content Creation Podcast is designed to educate and inspire all content creators, including writers, bloggers, podcasters, videomakers, social media marketers, and internet marketers with new ideas and the latest promotional opportunities.

    bookmarketing.substack.com
    John Kremer
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  • Video Marketing for Books and Authors

    Video Marketing for Books and Authors
    2024/04/21

    Have you thought of creating videos to market your books, writing, and other products and services? If so, here are a few statistics that should encourage you to do more with video in the coming year.

    Viewers retain 95% of a message when they watch it in a video compared to 10% in text.

    More businesses are now using video than ever before. 90% of businesses plan to use video for marketing in 2024.

    85% of Facebook videos are watched without sound.

    66% of people will watch the full video if it’s less than 60 seconds.

    1 in 4 consumers have made a purchase after seeing a video story on Instagram.

    The sweet spot for video ad length is 6-10 seconds. Short-form videos offer a great return on investment.

    80% of consumers want to see more short-form videos this year.

    For American adults, the average daily social media time for video is plateauing. Still, video consists of 60% of social media time among American adults.

    84% of people claim to have visited a website after watching a video promoting a product or service.

    Video production is often outsourced. Many marketers also use AI to create marketing videos.

    Book Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.



    This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe
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    3 分
  • A Is for Asterisk *

    A Is for Asterisk *
    2024/04/12

    I’ve just completed a new book, A Is for Asterisk * - An A to Z Guide to Punctuation and Related Symbols (from the new ABC Book Series).

    According to the grammar experts, there are either 14 or 16 primary punctuation marks, but there are also mathematical operators, newly invented punctuation marks, emojis, and other symbols that are becoming popular as people write and post to social media.This new book is an A to Z guide to many of these punctuation marks and symbols. Enjoy!

    My hope is that this short book will help you become a better writer. I think you'll enjoy the book.

    Book Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.



    This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe
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    2 分
  • Lesson 3: Back Cover Copy That Sells Books

    Lesson 3: Back Cover Copy That Sells Books
    2024/03/08

    One of my readers shared another key idea for back cover copy: testimonials. Linda Condrillo had a suggestion for the back cover:

    Visualize what you want on the back cover—including rave reviews from prolific authors. Then send your final (perfect) manuscript to those authors, or other prominent people you admire or even know. Ask them to write a review for your back cover (and also have a sample of suggested text waiting, just in case they ask you for it).

    You may be very surprised at the responses! I did just that. Voila!

    Linda’s strategy outlined above is the same strategy I’ve used on the back cover of my 1001 Ways to Market Your Books. Here’s the latest version of my back cover:

    If you collect the right testimonials from a variety of people talking about how they use your book in a variety of way, those testimonials can really sell a book. Are you convinced by any of the testimonials above. I know that I get inspired by the testimonials whenever I read them. They keep me going.

    Web: https://www.BookAuthorAuthority.com

    Web: https://www.BookMarketingBestsellers.com

    Book Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.



    This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe
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    4 分

あらすじ・解説

John Kremer share stories of real-life book authors who have marketed their books in innovative, fun, and money-making ways. He talks about bestseller strategies, licensing subsidiary rights, creating large Internet tribes, social networking for book sales and prestige, and ultimately selling a lot of books. These stories are short, sweet, practical, inspirational, and doable by any book author, whether a self-publisher, an author published by a big publisher, or a Kindle ebook author. You will love this show! Please subscribe now. Thanks. This Book Writing Podcast is designed to educate and inspire writers, book authors, novelists, poets, storytellers, and content creators of all sorts. It focuses on how and why to write a book. This Book Publishing Podcast is designed to educate and inspire book publishers and self-publishers to edit, design, distribute, and promote the best books. This Book Marketing Podcast is designed to educate and inspire book authors and publishers to do a better job publicizing, promoting, and marketing their books. I know at least 1001 Ways to Market Your Books! This Content Creation Podcast is designed to educate and inspire all content creators, including writers, bloggers, podcasters, videomakers, social media marketers, and internet marketers with new ideas and the latest promotional opportunities.

bookmarketing.substack.com
John Kremer
マーケティング 文学史・文学批評 アート 経済学
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