『Black Businesses Matter (BBM) Podcast』のカバーアート

Black Businesses Matter (BBM) Podcast

Black Businesses Matter (BBM) Podcast

著者： Larvetta L Loftin-Arnold
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Black Businesses Matter is a weekly podcast show on the impact of collaborating and advocating for Black Businesses to drive impact. It is hosted by Larvetta L. Loftin. Founder of The L3 Agency, a full service influencer marketing and communications agency. Hear from investors, thought leaders, supply chain leaders, DEI practitioners and business owners on why engaging minority businesses should be a social responsibility when black businesses are the largest employers of black people. Each episode will provide inspiration and actionable tools to help you become culturally sensitive in growing your business or brand. Each episode are about 30 - 45 minutes in length to help you to pledge to support Black businesses EVERY DAY in EVERY WAY and REIMAGINE #blackbusinessesmatter.

© 2026 Black Businesses Matter (BBM) Podcast マネジメント・リーダーシップ マーケティング マーケティング・セールス リーダーシップ 人間関係 社会科学 経済学
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  • What Running Every Street in Chicago Reveals About Black Businesses with Joabe Barbosa

    What Running Every Street in Chicago Reveals About Black Businesses with Joabe Barbosa
    2026/10/12
    What can a neighborhood’s businesses tell us about its culture, its people, and the community it sustains?On this episode of Black Businesses Matter, host Larvetta L. Loftin-Arnold talks with Joabe Barbosa about exploring Chicago’s neighborhoods, challenging outside perceptions, and understanding the people and businesses that make each community distinct.Joabe’s project of running every public street in Chicago has taken him through neighborhoods across the city, where conversations with residents and encounters with local businesses have shaped how he sees the places he visits. One particularly memorable experience happened in West Garfield Park, where three Black vendors gave him water for free when he had no cash to pay. That simple act of generosity stayed with him and illustrates how business, livelihood, and human connection can intersect in everyday life.The conversation also explores how Black businesses help preserve culture. Reflecting on growing up in London, Joabe describes the significance of Jamaican jerk chicken shops and the way food businesses can keep African and Caribbean cultural traditions visible. These businesses contribute to community life in ways that go beyond the products they sell.Joabe and Larvetta also discuss technology, AI, and the importance of human connection. AI can help generate ideas, but understanding a neighborhood requires more than online information. Listening to residents, visiting local businesses, and learning directly from the people who know a place best can reveal context that technology alone may miss.In this episode:How Black businesses contribute to a community’s cultural and economic lifeWhy informal vendors deserve recognition as entrepreneursThe role of Black-owned businesses in preserving cultural heritageHow personal encounters can challenge assumptions about Chicago neighborhoodsWhy supporting local businesses means taking practical actionHow entrepreneurs and marketers can use AI without losing human connectionWhy listening to residents matters when telling a community’s storyThe episode offers a broader way to think about Black entrepreneurship: not only through sales and services, but also through the livelihoods, traditions, relationships, and local knowledge that businesses help sustain.ABOUT JOABE BARBOSAJoabe Barbosa made history by becoming the first person known to run every block and street across all neighborhoods of Chicago. He covered every dead end, cul-de-sac, and avenue across the city's 77 community areas, culminating in a massive celebratory final run alongside hundreds of supporters.Linktree | linktr.ee/heyjoabeTikTok | @heyjoabeInstagram | @heyjoabeABOUT THE L3 AGENCYThe L3 Agency is a full-service integrated marketing, communications, and media agency focused on creating authentic engagements and meaningful cultural connections. With expertise across digital, social, public relations, strategy, advertising, events, influencer marketing, and sponsorship development, the agency connects brands with people, programs, and products to drive relevance and results. Its philosophy is simple: authentic individuals, authentic stories, real connections.ABOUT LARVETTA L. LOFTIN-ARNOLDLarvetta L. Loftin-Arnold is a marketing strategist, communications leader, and entrepreneur with 30+ years of experience. After developing multicultural campaigns for brands including McDonald’s, Toyota, General Motors, and Verizon, she founded The L3 Agency in 2000.Under her leadership, The L3 Agency evolved from an experiential marketing firm into a strategy and thought leadership agency. The firm secured Verizon as its first Midwest agency of record, managing the partnership for five years. Since 2019, the agency has become a recognized leader in the utility and energy sector, providing strategic community outreach and public relations services throughout Chicago and the North Shore.Larvetta combines strategic insight, authentic storytelling, and community engagement to help organizations build meaningful connections with diverse audiences and create lasting business and social impact.We would love to hear from you! Text "BBMFAM" to (312) 300-1300.Support the showJOIN THE BBM FAMStay connected for exclusive announcements and special offers by texting: "BBM FAM" to 312-300-1300CONNECT WITH BLACK BUSINESSES MATTERWebsite: TheL3Agency.comInstagram: @blackbusinessesmatterpodcastLinkedIn: The L3 AgencyTikTok: @blackbusinessesmatterpod Follow Black Businesses Matter on Instagram and join the conversation around Black entrepreneurship, business growth, community, leadership, and economic opportunity.Share this episode with a founder, business owner, colleague, or community leader who could find value in it.
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    43 分
  • SPECIAL EPISODE: Protecting Community Wealth: Real Estate, Local Ordinances, & Small Landlord Realities with Ebony Lucas, The Closing Firm LLC

    SPECIAL EPISODE: Protecting Community Wealth: Real Estate, Local Ordinances, & Small Landlord Realities with Ebony Lucas, The Closing Firm LLC
    2026/10/07
    What happens when local policies and housing ordinances are created without a single seat at the table for community-based real estate owners?In this special episode of the Black Businesses Matter Podcast, Larvetta L. Loftin-Arnold addresses the critical shift in Chicago's housing landscape alongside guest Ebony Lucas, an Illinois-licensed real estate and estate planning attorney, investor, author of Rooted and Rich: 9 Mantras and Moves to Financial Freedom, and co-owner of Nitro Nostalgia.Ebony has been licensed to practice law since 2005 and has represented over 2,000 clients in real estate, short sale, eviction, and estate planning matters. Having rehabbed over 100 properties and built a multimillion-dollar real estate portfolio, she grounds her work in the principle behind her firm, Ebony LucasIn this conversation, Ebony shares her entrepreneurial journey from door-to-door selling in Detroit to a pivotal 1999 trip to post-apartheid South Africa that redirected her life toward property law and asset protection. She breaks down the sweeping impact of Chicago's Protecting Renters Ordinance (PRO), explaining why small-to-mid-sized property owners—who account for 67% of Chicago's housing—are unfairly impacted when policies focus on corporate conglomerates. Together, they explore why small business owners can no longer afford to ignore local politics, how restrictive ordinances affect bank lending and housing availability, and the critical professional network needed to safeguard real estate assets across generations.Whether you are an active real estate investor, a small housing provider, or a business owner looking to protect what you build, this special episode offers actionable legal, financial, and strategic clarity on navigating local regulations while building sustainable community wealth.In this episode:Why business owners and property owners can no longer afford to remain passive in local politicsThe real landscape of Chicago housing and why 67% of properties are owned by community-based providersKey provisions of the Protecting Renters Ordinance (PRO) and its impact on small landlordsHow restrictive landlord-tenant legal frameworks influence bank financing and operating costsThe three essential professionals every housing provider must have on speed dialWhy holding real estate in personal names instead of proper corporate entities exposes personal assets to severe liabilityHow to shift from a defensive posture to active advocacy through organizations like the Neighborhood Building Owners AssociationThe story behind Nitro Nostalgia, an ice cream shop and board game café serving as a multi-generational community hub in Bronzeville.ABOUT EBONY LUCASEbony Lucas is an Illinois licensed real estate and estate planning attorney, investor, and author of Rooted and Rich: 9 Mantras and Moves to Financial Freedom. She has rehabbed over 100 properties and built a multimillion-dollar real estate portfolio while helping clients close complex transactions and protect their assets. Attorney Lucas has been licensed to practice law since 2005 and has represented over 2,000 clients in real estate, short sale, eviction, and estate planning matters.The Closing Firm LLC is built on the principle that wealth begins with ownership, and ownership must be protected.Website | www.theclosingfirmllc.com LinkedIn | linkedin.com/in/lucasthecloser Instagram | @lucasthecloser ABOUT LARVETTA L. LOFTIN-ARNOLDLarvetta L. Loftin-Arnold is a marketing strategist, communications leader, and entrepreneur with 30+ years of experience. After developing multicultural campaigns for brands including McDonald’s, Toyota, General Motors, and Verizon, she founded The L3 Agency in 2000.Under her leadership, The L3 Agency evolved from an experiential marketing firm into a strategy and thought leadership agency. The firm secured Verizon as its first Midwest agency of record, managing the partnership for five years. Since 2019, the agency has become a recognized leader in the utility and energy sector, providing strategic community outreach and public relations services throughout Chicago and the North Shore.Larvetta combines strategic insight, authentic storytelling, and community engagement to help organizations build meaningful connections with diverse audiences and create lasting business and social impact.We would love to hear from you! Text "BBMFAM" to (312) 300-1300.Support the showJOIN THE BBM FAMStay connected for exclusive announcements and special offers by texting: "BBM FAM" to 312-300-1300CONNECT WITH BLACK BUSINESSES MATTERWebsite: TheL3Agency.comInstagram: @blackbusinessesmatterpodcastLinkedIn: The L3 AgencyTikTok: @blackbusinessesmatterpod Follow Black Businesses Matter on Instagram and join the conversation around Black entrepreneurship, business growth, community, leadership, and economic opportunity.Share this episode with a founder, business owner, colleague, or community leader who could find value in it.
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    53 分
  • Building Beyond the Brand: Culture, Community & the Future of Black Businesses Matter with Larvetta L. Loftin-Arnold, CEO of The L3 Agency

    Building Beyond the Brand: Culture, Community & the Future of Black Businesses Matter with Larvetta L. Loftin-Arnold, CEO of The L3 Agency
    2026/10/05

    Black Businesses Matter is entering a new chapter.

    In Season 12, Larvetta L. Loftin-Arnold talks about taking BBM beyond a podcast by building the team, strengthening systems and creating new ways for businesses and audiences to connect.

    At the center of the season is Culture Is Currency, a look at the intersection of sports, culture, business and community. Larvetta also discusses the Storytellers Lounge, the role of local businesses in their communities and new opportunities for small businesses through Connected TV advertising.

    In this episode:

    • Building BBM beyond a podcast

    • Culture Is Currency

    • Sports, business and community

    • Storytelling and the Storytellers Lounge

    • Building stronger teams and systems

    • Connected TV and opportunities for small businesses

    We would love to hear from you! Text "BBMFAM" to (312) 300-1300.

    Support the show

    JOIN THE BBM FAM

    Stay connected for exclusive announcements and special offers by texting: "BBM FAM" to 312-300-1300

    CONNECT WITH BLACK BUSINESSES MATTER

    Website: TheL3Agency.com
    Instagram: @blackbusinessesmatterpodcast
    LinkedIn: The L3 Agency
    TikTok: @blackbusinessesmatterpod

    Follow Black Businesses Matter on Instagram and join the conversation around Black entrepreneurship, business growth, community, leadership, and economic opportunity.

    Share this episode with a founder, business owner, colleague, or community leader who could find value in it.
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    21 分
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