Join host Rob Scott as he sits down with Michael Walrath, pioneering digital advertising entrepreneur and current CEO of Yext. Their sweeping conversation spans the dot-com boom, the rise of programmatic advertising, and the tectonic shifts reshaping marketing in the AI era. From selling banner ads in the 1990s to building the world’s first at-scale ad exchange, Michael’s story is one of vision, timing, and relentless reinvention.

In this candid chat, Michael reflects on the leadership lessons he’s learnt from scaling startups into global players, navigating post-acquisition bureaucracy at Yahoo, and identifying new market opportunities during moments of economic upheaval. He recounts the founding of Moat to bring transparency to digital advertising, his role in shaping Yext during the mobile revolution, and why he believes today’s fragmented “answer engine” landscape mirrors previous technological turning points.

Whether you’re a founder navigating market disruption, a marketer preparing for the AI-driven future, or simply someone who loves hearing how industries are transformed from the inside, Michael’s journey offers powerful insights into strategy, timing, and adaptability.

This is the story of how one entrepreneur helped shape modern digital advertising, and how he’s charting a course through the next great marketing revolution.

Join host Rob Scott as he sits down with Kirin Sinha,founder of Illuminix - the company behind the perception stack powering the next generation of XR, wearables, and physical AI.

From entering MIT at 16 to building one of the world’s most advanced computer vision startups, Kirin’s journey is a masterclass in intellectual curiosity and fearless innovation. In this far-ranging conversation, she reflects on the transition from academia to entrepreneurship, the early days of developing mobile AR, and the breakout success of Five Nights at Freddy’s AR, which became a viral global phenomenon.

Kirin shares how those early experiments with digital-physical interaction laid the foundation for Illumix’s cutting-edge work with Disney, Six Flags, and MGM - and why she believes contextual computing will redefine how we experience technology. Along the way, she discusses winning against tech giants, raising capital from investors like Lightspeed, Sony, and Mark Cuban, and the new frontier where AI, robotics, and perception meet.

Whether you’re a founder building in deep tech, an investor tracking the rise of physical AI, or simply fascinated by how reality itself is being reimagined, Kirin’s story is one of vision, persistence, and purpose.

This is the story of how one founder is teaching computers to see like humans - and shaping the next era of real-world computing.

Welcome to Binary to Billions, where we explore the human stories behind technology's greatest success stories. In this episode, host Rob Scott sits down with Danny Jenkins, co-founder and CEO of ThreatLocker, whose extraordinary journey from bullied school dropout to cybersecurity pioneer embodies the power of turning adversity into innovation.

Danny's story begins in Telford, where he was bullied and dropped out at age 15, teaching himself to code and writing scripts to delete his bullies' homework files. From those challenging beginnings, he built ThreatLocker into a $1.5 billion company protecting over 50,000 organizations worldwide—from small businesses to major airports like Heathrow.

What You'll Discover:

The Bootstrap Battle: How Danny maxed out $150,000 in credit cards, splitting grocery bills across three cards to feed his family while building ThreatLocker—until WannaCry proved his technology could stop ransomware cold.

The Malware Gambit: The incredible story of how Danny wrote custom malware in two hours (with a box of wine) to demonstrate to skeptical investors that traditional antivirus was useless—securing his first major funding.

Zero Trust Revolution: Why Danny's philosophy that "only trusted software runs, everything else is blocked" has gone from being dismissed as impractical to becoming the industry standard, and how it could "dismantle the economics of cybercrime."

The AI Arms Race: Danny's candid take on how artificial intelligence is creating millions of new potential cybercriminals overnight, and why traditional security approaches are failing.

Leadership Philosophy: The mindset that helped him launch companies after spinal surgeries, his instant decision-making approach, and why ThreatLocker hires based on attitude over credentials—with no degree requirements for any position.

This conversation reveals the brutal honesty behind building a unicorn company—from sleepless nights splitting grocery payments to moments of triumph when hospitals are saved from ransomware attacks. Danny shares why success means he can never quit, the weight of protecting 54,000 organizations, and his mission to change cybersecurity forever.

Perfect for entrepreneurs, cybersecurity professionals, and anyone who believes the most audacious moves are exactly what your business needs to survive and thrive.

Binary to Billions explores the human stories behind technology's greatest success stories. Hosted by Rob Scott, founder of Today Digital and several B2B tech media publications including CX Today and UC Today.