Chris Troka helps solopreneurs and small businesses save time, nurture leads, and scale through smart marketing systems and efficient automation. With a background in building an award-winning wedding DJ business, Chris specializes in optimizing the buyer’s journey and using automation to drive predictable growth. In this episode, he breaks down why entrepreneurs shouldn’t wait for the “perfect” brand or website before taking action, why real product validation starts with talking to your market, and how simple trial-and-error messaging can reveal exactly what clients want. Chris also shares practical insights on avoiding over-perfection, learning directly from your ideal audience, and knowing when to hire help so you can focus on what you do best.

Elizabeth Harr, managing partner at Hinge and a nationally recognized Visible Expert, explains how professional services firms can rise above the noise by leading with expertise instead of traditional pitching. She breaks down the Halo Effect, why buyers now prioritize authority over relationships, and how educating your audience creates instant relevance and trust. Elizabeth also shares practical steps for becoming more visible, understanding how your audience learns, and building a stronger, more consistent pipeline through thought leadership.

Mitchell Levy is a global credibility expert, two-time TEDx speaker (including the 28th most popular in 2021), international best-selling author of over 60 books, certified stakeholder-centered coach, and executive coach with Marshall Goldsmith’s 100 Coaches.Mitchell shares the number one piece of advice for anyone starting out in their industry — the power of clarity. He explains that true credibility begins with knowing exactly who you serve and understanding their struggles and expectations from their perspective.
He also shares why 98% of thought leaders lack this clarity — and how mastering it can instantly set you apart from the rest.

Justin Spears, CEO of MXI Consulting, shares his expertise on helping startups and small to midsize companies harness the power of AI and strategic partnerships for growth. He offers practical advice on building partnerships early, making data-driven decisions, and applying AI philosophies to replicate successful business models. Justin also provides valuable tips on conducting effective market research and integrating a human-centered approach to AI for stronger business outcomes.

Schuyler Williamson, a leadership expert, entrepreneur, author, and decorated military veteran, shares his approach to achieving consistent success in business and leadership. He explains the value of applying proven models, thinking strategically, and maintaining a clear vision instead of trying to reinvent the wheel. Drawing from his experience across multiple industries, Skylar highlights how adaptable systems and disciplined thinking lead to long-term growth. He also discusses his book The Steady Leader and his mission to provide daily business insights through LinkedIn, helping professionals strengthen their leadership and decision-making skills.

Hector Bassett, a CPA and entrepreneur with nearly 30 years of experience, shares his perspective on building a meaningful and sustainable business. He highlights the importance of authenticity, being open to support, and adapting to the constant changes in both life and entrepreneurship. Hector also talks about his program, Hurry Up and Slow Down, which helps business owners manage cash flow while creating more fulfillment in their personal and professional lives. His story offers valuable lessons on staying grounded, building community, and achieving long-term success without losing yourself in the process.

Steve Morris, business coach and former designer of multimillion-dollar racing jets, shares his approach to building high-performing teams and leading with clarity. He explains how a strong vision or personal “North Star” guides entrepreneurs toward meaningful success by balancing energy, work, and relationships. Steve also shares the importance of self-awareness and maintaining a healthy relationship with yourself to overcome doubt and imposter syndrome. His practical advice helps leaders align daily actions with long-term goals and create teams that consistently perform at their best.

Devin Sizemore, author of Connection Expansion, shares his proven approach to creating powerful, high-value networks that drive business growth. He outlines five key principles for building meaningful relationships, adding value first, focusing on what you can control, appreciating every connection, avoiding assumptions, and learning through action. Devin also offers practical tips for making the most of networking events and explains how he helps entrepreneurs write, publish, and promote books that generate real revenue.