『Betting on people: The future of healthcare marketing, a podcast sponsored by Omnicom Health』のカバーアート

Betting on people: The future of healthcare marketing, a podcast sponsored by Omnicom Health

Betting on people: The future of healthcare marketing, a podcast sponsored by Omnicom Health

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概要

Healthcare marketing has evolved dramatically over the past several decades, from TV and traditional advertising to search, social, mobile, data and now AI. Each shift has changed how the industry works, but one thing has remained constant. It takes talented people to turn new tools and technologies into meaningful, impactful work.

Jennie Fischette, CEO of Remedy Edge, and Kathleen Nanda, chief creative officer of Olixir will explore what the next era of healthcare marketing will demand from agencies. They will dive into how the talent shaping the industry is evolving across creative, science, strategy, technology and patient experience, and why investing in people and creativity may matter more than ever.

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