Welcome back for Season 4 of Why Does It Feel So Wrong to be Human at Work?! Bree's kicking off this season with a question: Why does it feel so wrong to post about ourselves online? To help answer that question, she's invited on two of her favorite content creators and social media experts: Yanni Pappas, Growth and Marketing Strategist at Workshop, and Sarah Whittle, founder of Unicorn Social.

Check out Sarah and Yanni:
Sarah Whittle: https://www.linkedin.com/in/sarahwhittledigital/
Unicorn Social: https://www.unicorn-social.com/
Yanni Pappas: https://www.linkedin.com/in/yannipap/
Inside the Culture: Chili's | A sizzlin' comeback story: https://www.youtube.com/watch?v=eyqRnroMozg

In this episode, they discuss:
• Dululu is the solulu: being a little delusional to get out of your comfort zone
• Why Yanni switched from trying to sound smart to trying to sound like himself, and that's when people started listening
• You shouldn't use machines to find your human voice
• Embarrassment is a choice, and Yanni stopped choosing it
• Why 40% of LinkedIn posts being AI-generated is actually an opportunity for real voices
• Personal brand as a safety net in the age of layoffs, and Bree's own layoff story
• The difference between real networking and treating LinkedIn like a get-rich-quick scheme
• Read the room: when EGC helps a brand, and when it's a red flag about the company itself

Send in your work story or question: https://www.reddit.com/r/humanatwork/
---
Connect with Us

Pinaki Kathiari – LinkedIn | Local Wisdom

Chris Lee – LinkedIn | Gallagher Communication

Bree Bartos – LinkedIn | Local Wisdom

Special thanks to digital communication agency Local Wisdom (www.localwisdom.com) for really believing in our mission and making this podcast possible.

If this episode made you think differently, laugh, or even yell out loud, we want to hear about it! Connect with us on LinkedIn, and don’t forget to rate, review, and share – maybe with your work bestie… or even your boss if you're feeling bold.

We also bring these important conversations to conferences and private workshops, creating space for real, meaningful change. Take the first step at www.whydoesitfeelsowrong.com.