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Amanda Sapp is a Houston-based media strategist, broadcaster, and community-centered communications leader with more than 12 years of experience amplifying voices that matter.

As Founder & CEO of ASAPP Media Group, she leads a boutique firm dedicated to strategic storytelling, brand visibility, and community impact for nonprofits, public-facing leaders, and entrepreneurs.

In this episode, you'll learn:
→ What media authority actually means (and what it's NOT)
→ Why building relationships beats building follower counts
→ How to stop hiding your story and start letting it work for you
→ The mindset shift that separates people who build platforms from people who watch them
→ Why your ego is the biggest obstacle to your next level

Amanda hosts “Here & Now with Amanda Sapp” on KPFT 90.1 FM and Amplify with Amanda Sapp, a multistreamed weekly program reaching audiences across YouTube, Facebook, and LinkedIn.

If you're a woman entrepreneur trying to get visible, get credible, and get paid, This conversation is for you.

TIMESTAMPS

01:17 Owning Your Story

03:09 What Media Authority Means

04:25 Building Platforms Offline

06:23 Launching ASAP Media Group

10:46 Getting Pushed Into More

12:32 Ego and Asking for Help

16:04 Setting the Atmosphere

18:45 The Book That Changed Her

19:39 Choosing Yourself First

21:29 Learning to Be Book

23:17 Storytelling Creates Impact

25:25 Belief and Taking Action

27:35 Vulnerability and Your Tribe

30:40 Strategic Visibility Basics

33:37 Women’s Media Strategy Mistakes

37:44 Structure Over More Money

Connect with Amanda:
📱 Instagram: @theamandasapp

🎙️ ABOUT THE AUTHENTIC MEDIA PODCAST
Helping women entrepreneurs build a visible, profitable brand, on camera, on social, and on YouTube. God's way. Not the world's way.

📲 Follow Danielle: @daniellejmartintv

#MediaAuthority #WomenEntrepreneurs #PersonalBrand #AuthenticMediaPodcast #ContentStrategy #FaithAndBusiness #BrandVisibility #HoustonBusiness00:00 Virality Versus Authority

Support the show

CONNECT WITH DANIELLE:
Instagram: @daniellejmartintv
Website: https://stan.store/daniellejmartintv

ABOUT THE AUTHENTIC MEDIA PODCAST:
The Authentic Media Podcast helps women entrepreneurs and business owners build a visible, profitable brand — on camera, on social media, and on YouTube. You'll learn how to show up confidently on camera, build a personal brand that attracts the right clients, create content that actually grows your business, and go from invisible to in-demand — whether you're starting from scratch or ready to scale.

New episodes every Monday. Subscribe and Build your Brand with Purpose.

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This week, we're sitting down with Sarah Smith, founder and CEO of SpeakerBox Media. From launching a business with $500 in 2018 to scaling a podcast studio from 100 to 4,000 square feet (even through the pandemic), Sarah shares the exact framework she used to turn her zone of genius into a profitable, scalable business.

Also, you'll learn more about how we're talking about having your authority before external recognition arrives. Sarah defines authority personally as knowing your zone of genius and professionally as aligning what you do best with what the market values enough to pay for.

TIMESTAMPS:

01:56 What Authority Means

03:37 Identity Before Titles

15:46 Podcasting as Authority Asset

19:52 Why Corporate Podcasts

24:48 Followers vs Advocates

27:31 Unlearning External Validation

29:49 Rooted Validation

36:56 Visibility Buzzword

39:42 When to Go Visible

42:31 Owned vs Earned Media

47:14 Imposter Syndrome Advice

If you're a business owner, founder, or corporate professional wondering how to build authority, grow a podcast for your business, or create owned media that builds trust at scale, this episode is your masterclass.

Connect with Sarah: @speakerboxsarah | https://speakerboxmedia.com/.

Support the show

CONNECT WITH DANIELLE:
Instagram: @daniellejmartintv
Website: https://stan.store/daniellejmartintv

ABOUT THE AUTHENTIC MEDIA PODCAST:
The Authentic Media Podcast helps women entrepreneurs and business owners build a visible, profitable brand — on camera, on social media, and on YouTube. You'll learn how to show up confidently on camera, build a personal brand that attracts the right clients, create content that actually grows your business, and go from invisible to in-demand — whether you're starting from scratch or ready to scale.

New episodes every Monday. Subscribe and Build your Brand with Purpose.

Send Me a Text Message Here!

From creating vision boards and completing a Daniel Fast… to pitching herself into Great Day Houston and later taking a leap of faith to join OWN’s Ready to Love, Alexis reveals what it really looks like to walk by Faith instead of fear.

Alexis “Fly” Jones is an award-winning TV producer and public relations professional with over 20 years of experience creating culture-forward storytelling, live segments, and brand-elevating content across news, entertainment, and corporate media.

She spent eight years as a producer in a Top 8 market at CBS KHOU 11 News on Great Day Houston alongside host Deborah Duncan, sharpening a signature style that blends heart, pace, and audience-first storytelling.

In this episode, we talk about:
• Overcoming imposter syndrome
• Trusting God in seasons of transition
• How favor creates opportunities
• Leaving comfort to pursue purpose
• Building confidence without validation
• Gift vs talent explained
• Fasting for clarity and direction
• Protecting your peace, boundaries, and circle

If you’ve ever questioned whether you belong in the room… this episode is your reminder that purpose doesn’t always come with permission first.

TIMESTAMPS:
00:00 Imposter Syndrome Intro
00:21 Meet Alexis Fly Jones
01:25 How We Met
02:31 Gift Over Resume
07:10 Leaving Great Day Houston
09:33 "Ready to Love" Leap
11:04 Reality TV Behind The Scenes
12:19 60 Seconds To Fly Origin
16:12 Opportunity vs Imposter Syndrome
21:06 Build Your Own Doors
22:00 Gift vs Talent
24:11 Worth Without Earning
25:02 Finding Yourself Through Fasting
29:36 Wilderness Season To Purpose
31:49 Staying Visible Online
35:20 First Love Yourself Season
39:44 Confidence Beats Imposter Syndrome
41:26 Authenticity And Ambition
43:11 Know Your Value In Love

Connect with Alexis Fly Jones: @thealexis_fly

Support the show

CONNECT WITH DANIELLE:
Instagram: @daniellejmartintv
Website: https://stan.store/daniellejmartintv

ABOUT THE AUTHENTIC MEDIA PODCAST:
The Authentic Media Podcast helps women entrepreneurs and business owners build a visible, profitable brand — on camera, on social media, and on YouTube. You'll learn how to show up confidently on camera, build a personal brand that attracts the right clients, create content that actually grows your business, and go from invisible to in-demand — whether you're starting from scratch or ready to scale.

New episodes every Monday. Subscribe and Build your Brand with Purpose.