『BRANDED WOR(L)DS』のカバーアート

BRANDED WOR(L)DS

BRANDED WOR(L)DS

著者： Hosted by Jeff Solomon (USA) and Steven Baumgaertner (Europe)
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 Branded WOR(L)DS – A Transatlantic Dialogue is a monthly podcast hosted by Jeff Solomon (USA) and Steven Baumgaertner (Europe). Together, they explore the evolving landscape of branding, culture, and sustainability on both sides of the Atlantic. It’s a unique conversation between continents, combining sharp insight, industry know-how, and personal dialogue to uncover how brands are navigating global challenges. Why the Name "Branded WOR(L)DS"? The title is a deliberate play on words: • "Branded Worlds" represents the global universe of branding, design, and communication. • "Branded Words" (with the parenthetical L) underlines the role of language, story, and meaning in branding. This duality reflects the core of the podcast: where products meet purpose, and messages shape markets.Steven Baumgaertner マーケティング マーケティング・セールス 政治・政府 社会科学 経済学
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  • Shaping the Future of Promo – How ASI Connects an Industry

    Shaping the Future of Promo – How ASI Connects an Industry
    2025/11/23

    This episode explores ASI’s evolution into a digital powerhouse for data, education, and media. Steven and Jeff speak with Tim Andrews about technology-driven growth, global industry shifts, and how research, platforms, and storytelling are reshaping the future of promotional products worldwide.
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    47 分
  • From Garage to Global Brands – The Journey of Torsten Jansson and New Wave Group

    From Garage to Global Brands – The Journey of Torsten Jansson and New Wave Group
    2025/11/09

    From a small Swedish town to a global portfolio of over 40 brands, Torsten Jansson has built New Wave Group on patience, craftsmanship, and long-term vision. In this episode, Steven and Jeff talk with the founder and CEO about leading with independence, protecting creativity through growth, and why building slow might be the fastest way to truly matter.
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    47 分
  • Leading by Example – How Showdown Displays Builds Culture, Purpose, and Global Impact with John Bruellman, CEO

    Leading by Example – How Showdown Displays Builds Culture, Purpose, and Global Impact with John Bruellman, CEO
    2025/10/26

    From Minnesota to markets around the world, John Bruellman has led Showdown Displays with one clear belief: people come before profits. In this episode, Steven and Jeff talk with the CEO and visionary leader about how to scale culture across continents, balance innovation with empathy, and turn purpose into real-world impact. From social initiatives in Guatemala to building a global community of makers, this conversation is a masterclass in leading with integrity — and standing tall for what truly matters.
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    47 分
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